Blocks – Reusable Content, Shortcodes & Site Variables

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

1. ★★★★★ haoris

   4.4y ago

   Exactement ce que je cherchais pour gérer des blocs réutilisables à insérer aussi bien dans les articles que dans les widgets. Opération réussie : simple, léger, efficace, rendu impeccable et aucun conflit avec les autres plugins. Ma version de wordpress 5.9.2. Merci This topic was modified 4 years, 3 months ago by haoris.

   Read on wp.org ↗
2. ★★★★★ Rebecca Markowitz

   10.1y ago

   Caused a js conflict on my site

   Read on wp.org ↗
3. ★★★★★ airheads

   10.4y ago

   Love the features, but the plugin inserts a line of text that says “Site Crafted in Orlando – Florida”, links the site name to WordPress.org, and adds a css that completely restyles the login. No way to turn that feature off =/ Screenshot without the plugin Screenshot with the plugin

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4. ★★★★★ Steffen Jung

   10.7y ago

   As “hookedontronics” already mentioned in detail in his 1-star-rating this plugin adds links and also has broken my login form. I have invested hours to find out from where this bug in login form is coming. I will uninstall it and use another block plugin. Not a good way from developer to push his plugin and seo rankings.

   Read on wp.org ↗
5. ★★★★★ hookedontronics

   11.0y ago

   Unless you want your website to be hijacked by Renzo Johnson (http://renzojohnson.com/), STAY AWAY from his plugins. Renzo is a scam developer who inserts hidden code and links into WordPress plugins to insert several hidden links and massive keywords promoting him and his website without the user’s knowledge. The casual WordPress user may not notice, however using Google Analytics and tools such as Zippy Keyword Density, you will find that he inserts massive amounts of weblinks to his website and keywords such as: “Renzo Johnson” “Front end developer” “Orlando Developer” “Mailchimp” “Mailchimp Developer” “form” “mailchimp” “deverloper” . These will by far take priority. This will have a drastic negative affect on your SEO with sites like Google, Yahoo and others. [See blackhat SEO for more details]. Again, this has a very negative affect on your site’s search engine optimization. To remove, simply deactivate the plugin, select delete and remove all data! Further, reject this developer and spread the word. We don’t need this trash.

   Read on wp.org ↗

1 disclosed vulnerability on record for this plugin, fixed in the current version. Sites on older versions stay exposed until they update.

1. Medium · 4.4 Blocks <= 1.6.42 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗
   2023-09-28 CVE-2023-44262 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.6.42 Patched in 25.09.30.1006

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Translated into 26 languages, 0 at 90% or more

Plus 2 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-05-29 700+ → 600+ down after 1 days in tier
2. 2026-05-28 600+ → 700+ up after 2 days in tier
3. 2026-05-26 700+ → 600+ down after 236 days in tier
4. 2025-10-02 900+ → 700+ down after 717 days in tier
5. 2023-10-16 1K+ → 900+ down after 1 days in tier
6. 2023-10-15 900+ → 1K+ up after 2 days in tier
7. 2023-10-13 1K+ → 900+ down after 4 days in tier
8. 2023-10-09 900+ → 1K+ up after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• D Dev Content Blocks 200+ installs · 4.0★ · 2 shared tags D
• Shortcodes Ultimate – Content Elements 400K+ installs · 4.9★ · 1 shared tag B
• M MW WP Form 200K+ installs · 4.1★ · 1 shared tag A
• Shortcoder — Create Shortcodes for Anything 100K+ installs · 4.8★ · 1 shared tag A
• Display Posts – Easy lists, grids, navigation, and more 80K+ installs · 4.8★ · 1 shared tag C
• Column Shortcodes 60K+ installs · 4.7★ · 1 shared tag D

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Drop a live Pulse card for Blocks – Reusable Content, Shortcodes & Site Variables into a readme, a review or a deck. It updates itself.

Blocks – Reusable Content, Shortcodes & Site Variables: 600+ active installs, 1.8★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-28. https://plugins.wpmayor.com/plugin/blocks