Custom 404 Error Page

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

1. ★★★★★ Michael Galli

   6.3y ago

   Thank you for the simple solution. Works perfectly!

   Read on wp.org ↗
2. ★★★★★ farnott

   6.3y ago

   I ran into an issue with a 404 plugin I was using (404page) – it was conflicting with Thrive Leads so I tried this plugin and it seems to work perfectly! I checked the http headers response and it’s 404 as you would hope, not simply a redirect to a page that returns a 200. If the developer accepts donations I’ll gladly make one!

   Read on wp.org ↗
3. ★★★★★ birkof007

   11.3y ago

   Fantastic plugin!

   Read on wp.org ↗
4. ★★★★★ pmconsulting

   11.9y ago

   Although this plugin does attempt to load any page, the page loads without properly executing the WordPress loop, so the resulting page does not contain the things you may have added. If you theme support such things as hiding the page title, or if you are using Visual Composer, none of those work, either. Very dissapointing!

   Read on wp.org ↗
5. ★★★★★ Barnabas

   11.9y ago

   This plugin solved an important issue as regards peeping top that disregards trendy solution (wordpress mourners)and want to know if one is using wordpress with aim to belittle the site. The 404 plugin will give them a page outer the moon..lol! Thanks

   Read on wp.org ↗
6. ★★★★★ theamazingaustin

   12.0y ago

   Did exactly what it said it would! Made my job easier while dealing with a prebuilt theme.

   Read on wp.org ↗
7. ★★★★★ Amir Zisko

   12.2y ago

   Does what is says, simply edit the 404.php in the theme folder in your own way! I searched for hours, this one is the best and most simple! Thanks!

   Read on wp.org ↗
8. ★★★★★ master412160

   12.3y ago

   Does what it says.

   Read on wp.org ↗

Automated install-time checks, tested on PHP 8.1.12 · WP 6.9

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-05-27 2K+ → 1K+ down after 1 days in tier
2. 2026-05-26 1K+ → 2K+ up after 2 days in tier
3. 2026-05-24 2K+ → 1K+ down after 5 days in tier
4. 2026-05-19 1K+ → 2K+ up after 2 days in tier
5. 2026-05-17 2K+ → 1K+ down after 1113 days in tier
6. 2023-04-30 3K+ → 2K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Smart Custom 404 Error Page 100K+ installs · 4.9★ · 2 shared tags A
• WP 404 Auto Redirect to Similar Post 30K+ installs · 4.8★ · 2 shared tags B
• Link Juice Keeper 10K+ installs · 4.3★ · 2 shared tags A
• H HeadSpace2 SEO 3K+ installs · 4.0★ · 2 shared tags D
• Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ installs · 4.8★ · 1 shared tag A
• LiteSpeed Cache 7M+ installs · 4.8★ · 1 shared tag A

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Custom 404 Error Page: 1K+ active installs, 4.1★ (9 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/custom-404-error-page