Custom Options tree
by Vishit Shah · Uncategorized
Also makes 7 other plugins · 620+ installs across the portfolio →
This plugin allows the end user to upload a header logo , footer logo, copy right text, design and development text & social media.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 61/100
Stale · Few reviews
Active installs
100+
≈150 estimated
Momentum
+9%
downloads vs prior 30d
Biggest opportunity: Swap “footer logo” for “tree”. “footer logo” isn't earning its slot: you're not in the first 24 results for its own search. “tree” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
61 health vs 58 average across 25,756 Uncategorized plugins
Install conversion
How it's measured →1.2%
of downloads still active
At least 100 of 8.1K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,773 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 545 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
4.3★ over 6 reviews, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 545 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tree | #24 | #22 | down 1 |
| copy right text. your tag | Not checked yet | ||
| footer logo your tag | Not in the top 24 | ||
| header logo your tag | Not checked yet | ||
| options your tag | Not in the top 24 | ||
| theme options your tag | Not in the top 24 | ||
2 searches this plugin appeared in over the last 90 days, 1 listed. 1 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “footer logo” for “tree”. “footer logo” isn't earning its slot: you're not in the first 24 results for its own search. “tree” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 285 · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.5y ago
latest release · v1.4 · 5 May 2025
2
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 50% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Crossed into this band 14 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 4 Dec 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ Yin Jin7.8y ago
I can’t use this fluently due to header and footer fields not being saved at the same time
Read on wp.org ↗ - ★★★★★ Yogesh Barot8.4y ago
Good job! Its functionality is easy and understandable for non-technical users. Thanks
Read on wp.org ↗ - ★★★★★ Parvez Vantiya9.0y ago
Nice and Easy to use.
Read on wp.org ↗ - ★★★★★ ketan1712869.0y ago
Basic Theme options would be managed from this plugin. Easy and fast to update the theme. Recommended this plugin for beginners for customization.
Read on wp.org ↗ - ★★★★★ Vishit Shah9.1y ago
Very good plugin for easy to Customization & best plugin for theme options
Read on wp.org ↗ - ★★★★★ umang2159.1y ago
Working Good , User Friendly And Easily Customisation.
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "This plugin allows the end user to upload a header logo , footer logo, copy right text, design and developm..."
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Instagram, Facebook, LinkedIn, Twitter.
- ! Headings and lists 0 headings and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 347 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 2 of 5 tags appear in the text ("copy right text.", "options", "theme options" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-09-21 200+ → 100+ down after 3 days in tier
- 2025-09-18 100+ → 200+ up after 8 days in tier
- 2025-09-10 200+ → 100+ down after 129 days in tier
- 2025-05-04 100+ → 200+ up after 2 days in tier
- 2025-05-02 200+ → 100+ down after 79 days in tier
- 2025-02-12 100+ → 200+ up after 20 days in tier
- 2025-01-23 200+ → 100+ down after 5 days in tier
- 2025-01-18 100+ → 200+ up after 11 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Redux Framework 900K+ installs · 4.4★ · 2 shared tags A -
Options Framework 10K+ installs · 4.5★ · 2 shared tags D -
CSH Login 500+ installs · 4.0★ · 2 shared tags D -
WP Site Options 20+ installs · 3.6★ · 2 shared tags -
CSH Callback 10+ installs · 4.0★ · 2 shared tags D -
CSH Multiscroll 10+ installs · 4.0★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Custom Options tree into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/custom-options-tree" width="480" height="300" style="border:0" loading="lazy" title="Custom Options tree — Plugin Pulse"></iframe> Custom Options tree: 100+ active installs, 4.3★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/custom-options-tree
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