Custom Post Type Parents
by Mickey Kay · Admin & Utilities
Also makes 5 other plugins · 61.2K+ installs across the portfolio →
Set a "parent page" for custom post types that is indicated in menus, lists of pages, and the Simple Section Navigation widget.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 75/100
Few reviews
Active installs
900+
≈950 estimated
Momentum
+25%
downloads vs prior 30d
Biggest opportunity: Swap “custom” for “post type”. “custom” isn't earning its slot: you're not in the first 24 results for its own search. “post type” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
75 health vs 56 average across 5,902 Admin & Utilities plugins
Install conversion
How it's measured →5.0%
of downloads still active
At least 900 of 18K lifetime downloads are still running, above its category: the median Admin & Utilities plugin keeps 0.6%, across 4,193 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Admin & Utilities plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 237 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.9.11, the current branch or newer
4.0★ over 6 reviews, smoothed to 4.09★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
31
Momentum
Losing ground
-0.5
Velocity
places per keyword, 28d
0%
Breadth
of keywords climbing, 28d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| parents | #2 | #13 | 0 |
| parent your tag | #5 | #21 | down 3 |
| custom post type | #22 | #23 | down 2 |
| type your tag | #24 | #22 | 0 |
| post type | #24 | #22 | 0 |
| parent pages | #19 | #22 | 0 |
| parent menu | #24 | #24 | 0 |
| custom your tag | Not in the top 24 | ||
| menu your tag | Not in the top 24 | ||
| post your tag | Not in the top 24 | ||
12 searches this plugin appeared in over the last 90 days, 7 listed. 5 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “custom” for “post type”. “custom” isn't earning its slot: you're not in the first 24 results for its own search. “post type” sits at #24 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 356 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
8mo ago
latest release · v1.1.3 · 10 Mar 2026
6
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “900+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 1 May 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ pinguluk5.5y ago
It looks like this is the perfect match for my issue but it’s not working. Using WP 5.7 and Custom Post Type UI 1.9.0
Read on wp.org ↗ - ★★★★★ chrislhow5.6y ago
Does exactly what it claims to do. Very useful!
Read on wp.org ↗ - ★★★★★ ryan2327.8y ago
This appears to be exactly what I’m looking for, but it doesn’t appear to be working for me at this time.
Read on wp.org ↗ - ★★★★★ Andrew8.3y ago
This issue (no way to set a parent to a custom post type) had been driving me crazy for ages until now! Thanks guys 🙂
Read on wp.org ↗ - ★★★★★ ikenfin9.3y ago
Just what i need! My case: Modified breadcrumbs based on Really Simple Breadcrumbs plugin. Have page – shops, where i have pods widget with list of CPT(shops). With this plugin i finally make breadcrumbs structure correctly, without (very) dirty hacks, just set parent page “shops” to pods post type, and modified breadcrumbs code. Thanks!
Read on wp.org ↗ - ★★★★★ Mickey Kay11.4y ago
Please post with any questions or requests. Thanks! – Mickey
Read on wp.org ↗ - ★★★★★ Mickey Kay11.4y ago
Please post with any questions or requests. Thanks! – Mickey
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
3 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 2 headings and 1 list.
- ✓ Enough to quote 1,369 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-25 1K+ → 900+ down after 1 days in tier
- 2025-11-24 900+ → 1K+ up after 9 days in tier
- 2025-11-15 1K+ → 900+ down after 1 days in tier
- 2025-11-14 900+ → 1K+ up after 5 days in tier
- 2025-11-09 1K+ → 900+ down after 1 days in tier
- 2025-11-08 900+ → 1K+ up after 1 days in tier
- 2025-11-07 1K+ → 900+ down after 1130 days in tier
- 2022-10-04 900+ → 1K+ up after 130 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Custom Post Type Maker 6K+ installs · 4.4★ · 3 shared tags D -
Post Type Switcher 200K+ installs · 4.7★ · 2 shared tags A - C Custom Shortcodes 5K+ installs · 4.0★ · 2 shared tags D
- N NS Featured Posts 4K+ installs · 4.5★ · 2 shared tags A
-
Admin Menu Editor 300K+ installs · 4.6★ · 1 shared tag A -
Max Mega Menu 300K+ installs · 4.8★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Custom Post Type Parents into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/custom-post-type-parents" width="480" height="300" style="border:0" loading="lazy" title="Custom Post Type Parents — Plugin Pulse"></iframe> Custom Post Type Parents: 900+ active installs, 4.0★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/custom-post-type-parents
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