Custom Adobe Fonts (Typekit)
by Brainstorm Force · Uncategorized
Also makes 33 other plugins · 7M+ installs across the portfolio →
Custom Adobe Fonts allows you to extends the fonts supports from the Abobe Fonts.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
Few reviews
Active installs
60K+
≈65K estimated
Momentum
-10%
downloads vs prior 30d
Biggest opportunity: Add “theme fonts”, “dummy content” and “custom font” to your wp.org tags. You rank #4, #9 and #11 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed these are the slots worth spending.
84 health vs 58 average across 25,751 Uncategorized plugins
Install conversion
How it's measured →7.4%
of downloads still active
At least 60K of 814.7K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 3 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 12 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.4★ over 8 reviews, smoothed to 4.14★ and held back under 25 reviews
3 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
30%
Breadth
of keywords climbing, 28d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| custom adobe fonts your tag | #1 | #2 | 0 |
| typekit | #1 | #2 | 0 |
| unlimited typekit custom fonts your tag | #1 | #1 | 0 |
| theme custom fonts your tag | #2 | #6 | 0 |
| adobe | #2 | #5 | 0 |
| adobe fonts | #2 | #3 | 0 |
| fonts | #6 | #12 | down 1 |
| theme fonts | #4 | #9 | down 1 |
| custom fonts | #4 | #10 | down 1 |
| dummy | #6 | #15 | down 1 |
| theme fonts plugin | #5 | #12 | down 1 |
| dummy data | #9 | #17 | up 1 |
| dummy content | #9 | #14 | up 2 |
| wordpress fonts | #6 | #16 | up 1 |
| font library | #11 | #19 | 0 |
| custom font | #11 | #21 | down 1 |
| screenshots | #11 | #18 | up 1 |
| screenshot | #11 | #19 | up 1 |
| google fonts | #12 | #21 | 0 |
| font | #12 | #17 | down 2 |
73 searches this plugin appeared in over the last 90 days, 20 listed. 46 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Add “theme fonts”, “dummy content” and “custom font” to your wp.org tags. You rank #4, #9 and #11 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed these are the slots worth spending.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 42.8K · peaks are release surges
Directory rank
wp.org popularity rank over time · lower is better
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
12d ago
latest release · v2.1.2 · 20 Oct 2026
22
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 68% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60K+”. Our estimate pins where the real number sits.
Crossed into this band 10 months ago; the previous band took 13 months to cross, which places it about 50% of the way through.
Install history since 1 Dec 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ lolkiki2.6y ago
Why does it keep telling me “Please enter the valid Project ID to get the kit details.” when I literally enter the ID, it doesn’t want to use it, I keep fighting against it for hours now…
Read on wp.org ↗ - ★★★★★ abuzon6.7y ago
I messed around for way too long before I decided to search for a plugin. Wish I woulda done this from the get-go! Yay Brainstorm Force! Nice easy way to add Adobe Typekit fonts to Beaver Builder modules.
Read on wp.org ↗ - ★★★★★ hengjicj7.0y ago
When i look the waterfall chart, i always see my the url of typekit is canceled. The status is 412. What i did for the plugin is only input my Project ID. IDK why it showed canceled status and slowed my website.
Read on wp.org ↗ - ★★★★★ Ronald Huereca7.3y ago
This plugin allows me to use Adobe Fonts in my Beaver Builder setups. Such a nice thing to have.
Read on wp.org ↗ - ★★★★★ Craig7.5y ago
Thanks for creating this plugin. It is a great timesaver. Easy to use and implement.
Read on wp.org ↗ - ★★★★★ Anonymous9.1y ago
There was a time when I didn’t put much thought into the topography I used, but now I realize that it’s one of the most important parts of web design. The free plugin makes it so easy to use Typekit fonts in the Astra Theme, something that most themes don’t have any integration with. Hopefully, more theme developers will add support.
Read on wp.org ↗ - ★★★★★ ehlanafoley9.2y ago
Have changed my review as I can’t delete it, I wasn’t attempting to make the developer look bad! I missed in the text that this plugin only works with one theme which was quite inconvenient at the time… I think it should probably be made a bit clearer because when you’re searching and trying plugin after plugin you eventually find yourself banging your head against a brick wall when you come across plugins like this. This topic was modified 8 years, 10 months ago by ehlanafoley.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.1.1 New: Added JavaScript embed method option for Adobe Fonts with Dynamic Subsetting support. 2.1.1
- — Version 2.1.0 Fix: Resolved option group markup issue for the font list in Astra customizer font control. Fix: Fixed security issue from astra-notice library. 2.1.0
- — Version 1.0.18 Fix: Fixed compatibility with other plugins with respect to the admin notice. 1.0.18
- — Version 1.0.17 New: Users can now share non-personal usage data to help us test and develop better products. ( https://store.brainstormforce.com/usage-tracking/?utm_source=wp_dashboard&utm_medium=general_settings&utm_campaign=usage_tra 1.0.17
- — Version 1.0.16 Improvement: Updated warning strings incase of wrong project ID. 1.0.16
- — Version 1.0.15 Fix: Settings page’s sections showing markup instead of content. 1.0.15
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 15 languages, 3 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Custom Adobe Fonts allows you to extends the fonts supports from the Abobe Fonts."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Elementor, Beaver Builder.
- ! Headings and lists 0 headings and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 551 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 1 of 3 tags appear in the text ("theme custom fonts", "unlimited typekit custom fonts" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-01-08 70K+ → 60K+ down after 401 days in tier
- 2024-12-03 80K+ → 70K+ down after 185 days in tier
- 2024-06-01 90K+ → 80K+ down after 295 days in tier
- 2023-08-11 100K+ → 90K+ down after 556 days in tier
- 2022-02-01 90K+ → 100K+ up after 123 days in tier
- 2021-10-01 80K+ → 90K+ up after 153 days in tier
- 2021-05-01 70K+ → 80K+ up after 61 days in tier
- 2021-03-01 60K+ → 70K+ up after 90 days in tier
Embed this report card
Drop a live Pulse card for Custom Adobe Fonts (Typekit) into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/custom-typekit-fonts" width="480" height="300" style="border:0" loading="lazy" title="Custom Adobe Fonts (Typekit) — Plugin Pulse"></iframe> Custom Adobe Fonts (Typekit): 60K+ active installs, 4.4★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/custom-typekit-fonts
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