Demi – One Click Demo Import, Backup & Site Migration
by deveasel · Backup
Also makes 1 other plugin · 310+ installs across the portfolio →
Demi is an all-in-one WordPress toolkit for demo imports, backups, restores, migrations, search & replace, and site resets.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →5.6%
of downloads still active
At least 300 of 5.3K lifetime downloads are still running, above its category: the median Backup plugin keeps 1.5%, across 253 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Backup plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
To rank higher: No reviews yet. wp.org scores an unrated plugin as middling on rating, so the first good reviews lift it.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
45
Momentum
Holding steady
+0.3
Velocity
places per keyword, 28d
33%
Breadth
of 6 keywords rising
0.0
Acceleration
recent half vs earlier
| Keyword | wp.org | On merit | Change |
|---|---|---|---|
| menus backup | #6 | #24 | 0 |
| one click demo | #8 | #15 | 0 |
| one click demo import | #9 | #17 | 0 |
| site migration | #13 | #24 | — |
| demo import | #16 | #16 | +1 |
| automatic migration | #17 | #24 | -1 |
| migration | #21 | #24 | +1 |
What to do about it
- Add “menus backup”, “site migration” and “automatic migration” to your wp.org tags. You already rank #6, #13 and #17 for them without listing them. WordPress.org counts only your first five tags, so these are the slots worth spending.
- One page off on “demo import”. #16 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 2026-04-09 · 172 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
743
now · peak 905
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Estimated active installs
The public count shows “300+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2026-08-14 · 7 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.
Details
Known vulnerabilities
via Wordfence Intelligence3 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2026-07-27 CVE-2026-15012 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 0.0.8 Patched in 0.0.9
- Critical · 9.1 Demi <= 0.0.6 - Unauthenticated Arbitrary Directory Deletion via demi_restore_step AJAX action ↗2026-07-27 CVE-2026-14490 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 0.0.7 Patched in 0.0.9
- 2026-07-13 CVE-2026-14333 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 0.0.6 Patched in 0.0.7
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Backup Migration 80K+ installs · 4.8★ · 2 shared tags A -
Demo Importer Companion 100+ installs · 3.6★ · 2 shared tags -
UpdraftPlus: WP Backup & Migration Plugin 4M+ installs · 4.8★ · 1 shared tag A -
Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ installs · 4.9★ · 1 shared tag A -
MainWP Child – Securely Connects to the MainWP Dashboard to Manage Multiple Sites 700K+ installs · 4.8★ · 1 shared tag A -
Migrate Guru – Site Migration & Cloning 200K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Demi – One Click Demo Import, Backup & Site Migration into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/demi-backup-migration" width="480" height="300" style="border:0" loading="lazy" title="Demi – One Click Demo Import, Backup & Site Migration — Plugin Pulse"></iframe> Demi – One Click Demo Import, Backup & Site Migration: 300+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-09-28. https://plugins.wpmayor.com/plugin/demi-backup-migration