Demo Importer Plus
by Kraft Plugins · Page Builders
Also makes 4 other plugins · 22.2K+ installs across the portfolio →
Import the demo content, widgets, customizer settings and theme settings with a single click without any hassle.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
Few reviews
Active installs
10K+
≈15K estimated
Momentum
-33%
downloads vs prior 30d
Biggest opportunity: Swap “elementor”, “import” and “templates” for “demo”, “demo content” and “demo import”. “elementor” isn't earning its slot: you're not in the first 24 results for its own search. “demo” sits at #4 untagged, close enough for a declared tag to move it up. “import” isn't earning its slot: you're not in the first 24 results for its own search. “demo content” sits at #5 untagged, close enough for a declared tag to move it up. “templates” isn't earning its slot: you're not in the first 24 results for its own search. “demo import” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 72 average across 1,892 Page Builders plugins
Install conversion
How it's measured →2.8%
of downloads still active
At least 10K of 354.7K lifetime downloads are still running, in line with its category: the median Page Builders plugin keeps 2.4%, across 1,265 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Page Builders plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 7 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Recent review vibe
read from the latest 1 reviews to 2021-10-03The only review here is a short five-star note calling it a great plugin, so there's not much to go on.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 65 days ago
Tested up to WordPress 6.8.12, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.1
Velocity
places per keyword, 28d
15%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| demo importer | #3 | #9 | 0 |
| demo | #4 | #16 | 0 |
| demo content | #5 | #19 | up 1 |
| one click demo import your tag | #7 | #16 | up 1 |
| demo content importer | #3 | #11 | 0 |
| demo import | #6 | #12 | 0 |
| wordpress demo importer | #4 | #12 | 0 |
| importer | #12 | #23 | down 2 |
| demos | #8 | #23 | up 3 |
| plus | #16 | #23 | down 1 |
| website demo plugin | #6 | #22 | 0 |
| one click demo | #6 | #13 | 0 |
| one click demo importer | #6 | #12 | 0 |
| theme demo importer | #6 | #12 | 0 |
| one click import demo | #9 | #17 | 0 |
| page importer | #10 | #21 | 0 |
| theme demo | #11 | #17 | 0 |
| plus one | #13 | #23 | down 1 |
| import demo content | #13 | #20 | down 1 |
| content importer | #13 | #23 | down 1 |
| elementor your tag | Not in the top 24 | ||
| import your tag | Not in the top 24 | ||
| templates your tag | Not in the top 24 | ||
| themes your tag | Not in the top 24 | ||
44 searches this plugin appeared in over the last 90 days, 20 listed. 22 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “elementor”, “import” and “templates” for “demo”, “demo content” and “demo import”. “elementor” isn't earning its slot: you're not in the first 24 results for its own search. “demo” sits at #4 untagged, close enough for a declared tag to move it up. “import” isn't earning its slot: you're not in the first 24 results for its own search. “demo content” sits at #5 untagged, close enough for a declared tag to move it up. “templates” isn't earning its slot: you're not in the first 24 results for its own search. “demo import” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 27.6K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
7
releases in the last 12 months
2mo ago
latest release · v2.0.12 · 27 Aug 2026
35
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 87% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 16 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Muhittin5.1y ago
Great Plugin (Demo İmporter Plus)
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 5 disclosed vulnerabilities are patched in the current version (2.0.12). Sites still on an older version should update.
- Patched High · 7.5 Demo Importer Plus <= 2.0.9 - Authenticated (Author+) Blind XML External Entity Injection via SVG File Upload ↗2026-01-16 CVE-2025-14478 Improper Restriction of XML External Entity Reference Affects <= 2.0.9 Patched in 2.0.10
- Patched High · 8.8 Demo Importer Plus <= 2.0.6 - Authenticated (Author+) Arbitrary File Upload via WXR Upload Bypass ↗2025-12-04 CVE-2025-13066 Unrestricted Upload of File with Dangerous Type Affects <= 2.0.6 Patched in 2.0.7
- Patched Medium · 6.4 Demo Importer Plus <= 2.0.1 - Authenticated (Author+) Stored Cross-Site Scripting via SVG File Upload ↗2024-10-01 CVE-2024-9172 Improper Neutralization of Input During Web Page Generation Affects <= 2.0.1 Patched in 2.0.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 3 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 25 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Import the demo content, widgets, customizer settings and theme settings with a single click without any ha..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Elementor.
- ✓ Headings and lists 35 headings and 35 lists.
- ✓ Enough to quote 3,097 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "one click demo import" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-06-24 20K+ → 10K+ down after 160 days in tier
- 2025-01-15 10K+ → 20K+ up after 7 days in tier
- 2025-01-08 20K+ → 10K+ down after 7 days in tier
- 2025-01-01 10K+ → 20K+ up after 804 days in tier
- 2022-10-20 9K+ → 10K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Template Kit – Import 400K+ installs · 3.6★ · 2 shared tags B -
Jeg Kit for Elementor – Powerful Addons for Elementor, Widgets & Templates for WordPress 300K+ installs · 3.8★ · 2 shared tags B -
Hello Plus 70K+ installs · 3.8★ · 2 shared tags B -
aThemes Starter Sites 30K+ installs · 3.6★ · 2 shared tags B -
Bosa Starter Sites 30K+ installs · 3.6★ · 2 shared tags -
SKT Templates – 100% Free Templates for Elementor & Gutenberg 20K+ installs · 4.3★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Demo Importer Plus into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/demo-importer-plus" width="480" height="300" style="border:0" loading="lazy" title="Demo Importer Plus — Plugin Pulse"></iframe> Demo Importer Plus: 10K+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/demo-importer-plus
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