Easy Expand
by kateapp29 · Chat & Support
Make your content dynamic with Easy Expand! Add interactive collapsible sections to any page or post with just a simple shortcode.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 61/100
Stale · Few reviews
Active installs
70+
≈70 estimated
Momentum
-26%
downloads vs prior 30d
Biggest opportunity: Swap “accordion” for “expand”. “accordion” isn't earning its slot: you're not in the first 24 results for its own search. “expand” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
61 health vs 64 average across 1,176 Chat & Support plugins
Install conversion
How it's measured →5.3%
of downloads still active
At least 70 of 1.3K lifetime downloads are still running, above its category: the median Chat & Support plugin keeps 0.8%, across 629 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Chat & Support plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 542 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 542 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
30
Momentum
Losing ground
-0.5
Velocity
places per keyword, 27d
0%
Breadth
of keywords climbing, 27d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| expand | #15 | #21 | down 2 |
| accordion your tag | Not in the top 24 | ||
| collapsible your tag | Not in the top 24 | ||
| faq your tag | Not in the top 24 | ||
| jquery your tag | Not in the top 24 | ||
| toggle your tag | Not in the top 24 | ||
8 searches this plugin appeared in over the last 90 days, 1 listed. 7 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “accordion” for “expand”. “accordion” isn't earning its slot: you're not in the first 24 results for its own search. “expand” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 26 Jan 2025 · 644 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 176 · peaks are release surges
Directory rank
Ranked about #18,200 to #19,000, alongside the other plugins at 70+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “70+”. Our estimate pins where the real number sits.
Crossed into this band 12 days ago and a band this size takes about a year or more to cross, so the real count is still just over 70.
At the current install trend, crossing 80+ in roughly 248 days.
Install history since 26 Jan 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ mikey76393801.7y ago
This is hands down the best plugin I’ve come across. It’s incredibly simple to set up, and the range of options is impressive. What’s even more remarkable is the support – I ran into a plugin conflict that broke the page, and the team went out of their way to provide a custom-patched version to resolve the issue with the conflicting plugin. That’s what I call exceptional support!
Read on wp.org ↗ - ★★★★★ millerjane211.7y ago
Half of my website pages built on this plugin. I’m not developer, but it’s easy to use.. Works great. Really thank you to author
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.2
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Make your content dynamic with Easy Expand! Add interactive collapsible sections to any page or post with j..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ✓ Names who it is for Names its audience or use cases ("perfect for", "use cases").
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 4 headings and 16 lists.
- ✓ Enough to quote 5,808 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("Accordion", "jquery", "toggle" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-20 60+ → 70+ up after 21 days in tier
- 2026-09-29 70+ → 60+ down after 14 days in tier
- 2026-09-15 60+ → 70+ up after 163 days in tier
- 2026-04-05 50+ → 60+ up after 22 days in tier
- 2026-03-14 60+ → 50+ down after 2 days in tier
- 2026-03-12 50+ → 60+ up after 90 days in tier
- 2025-12-12 40+ → 50+ up after 5 days in tier
- 2025-12-07 50+ → 40+ down after 3 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Arconix FAQ 6K+ installs · 4.6★ · 3 shared tags B - A Adjustly Collapse 100+ installs · 4.3★ · 3 shared tags D
-
Accordion FAQ – Compatible With All Page Builder (Elementor, Gutenberg) 30K+ installs · 4.6★ · 2 shared tags B -
Ultimate FAQ Accordion Plugin 30K+ installs · 4.6★ · 2 shared tags A -
Read More Without Refresh 20K+ installs · 4.2★ · 2 shared tags A -
Lightweight Accordion 10K+ installs · 4.8★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Easy Expand into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/easy-expand" width="480" height="300" style="border:0" loading="lazy" title="Easy Expand — Plugin Pulse"></iframe> Easy Expand: 70+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/easy-expand
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