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Product Badge, Label, Countdown Timer for WooCommerce – Sale Booster

by AsanaPlugins · eCommerce

Also makes 4 other plugins · 20.1K+ installs across the portfolio →

WooCommerce Product Badge and Label, Sale Badge, Sold Out Badge, Countdown Timer, Notification Bar (PRO), Quick View, out-of-stock badge.

How scoring works →
89 Health · A
Maintenance 100/100
Rating quality 90/100
Support 70/100

89 health vs 68 average across 5,563 eCommerce plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

97 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 87/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2023-12-19 · 985 days · wp.org + Plugin Pulse archive

-25% vs prior 30d
97Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

6.2K

now · peak 10.7K

6.2K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Product Badge, Label · #3215 you YITH WooCommerce Bad · #1584 Google for WooCommer · #74 WooCommerce PayPal P · #81

Rating trend

Star average over time · dips mark rough releases

4.8Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.2Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

17

releases in the last 12 months

1mo ago

latest release · v7.3.2

71

tagged releases on record

Recent releases

7.3.2 · 1mo ago7.3.1 · 2mo ago7.3.0 · 2mo ago7.2.2 · 2mo ago7.2.1 · 3mo ago7.2.0 · 3mo ago7.1.0 · 4mo ago7.0.0 · 6mo ago6.8.0 · 7mo ago6.7.0 · 9mo ago6.6.3 · 9mo ago6.6.2 · 9mo ago6.6.1 · 9mo ago6.6.0 · 10mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v7.3 41%
v7.2 13%
v7.0 8.3%
v7.1 6.2%
v6.6 5.1%
Older / other versions 26%

Estimated active installs

The public count shows “5K+”. Our estimate pins where the real number sits.

tracked estimate
5K–6K ≈5.8K

Refined from the date this plugin crossed into its current band.

Install history · since 2023-12-18 · 982 observations

5KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

low confidence

Est. annual revenue

≈$6.9K range $2K–$24K

Est. acquisition value

≈$13K range $3K–$60K

A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.

How we estimate this

Assumptions

  • Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
  • Annual price per customer. $79–$199 a year, typical for eCommerce plugins rather than this plugin's own pricing.
  • Acquisition multiple. 1.5x–2.5x annual revenue, the going range for small WordPress-plugin businesses, compressed because the install trend is declining.
  • Install base. 5K–6K active installs, from our install estimate (wp.org only publishes the floor).

Inputs

Active installs
5K–6K
Category
eCommerce
Pro tier
detected (description mentions a Pro or Premium version)
Download trend
declining (30d downloads down vs prior 30d)
Reviews
30
Last updated
17 days ago

Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.

Details

Version
7.4.1
Last updated
17d ago
Added
2023-12-18 · 2 yrs old
Requires WP
5.0
Tested up to
7.0.4
Requires PHP
5.6

Recent reviews

All reviews on wp.org ↗
  1. agnieszkahas
    2mo ago

    The plugin is packed with features, and is pretty customizable. As with all plugins, it needed some tweaks and fixes to fully “merge” with my site. The support is what sets this plugin apart – they’ve been responsive, patient, and very helpful everytime I reached them. All initial “hiccups” are gone now!

    Read on wp.org ↗
  2. rsurfer
    4mo ago

    Excellent plugin, does everything I need it to. For me, the standout feature is being able to combine it with the Discount Rules plugin, and then setting it up so that matching badges automatically appear on products with an active discount. If you encounter bugs or just need advice, support is top notch.

    Read on wp.org ↗
  3. oreventas1
    9mo ago

    El complemento es muy bueno y tiene muchas opciones buenas tanto en free y pro, pero el banner publicitario de ¡NUEVA APLICACIÓN DISPONIBLE! los botones no funcionan y no se puede cerrar y obstruye el trabajo

    Read on wp.org ↗
  4. alraya
    10mo ago

    Great Plugin and very good support

    Read on wp.org ↗
  5. ritasilva
    12mo ago

    Very fast and goog comunication

    Read on wp.org ↗
  6. artinmetal
    12mo ago

    Well worth the purchase, great support

    Read on wp.org ↗
  7. premiumejuice
    12mo ago

    The Poptin plugin is the best pop-up plugin for Woocommerce in my opinion. Build pop-ups quickly and easily through an intuitive WYSIWYG editor and add a ton of options to help you target your pop-up to the right people at the right time. Looks beautiful, works flawlessly and makes a big impact on our sales and email subscriptions. Your search ends here!

    Read on wp.org ↗
  8. sortre
    1.1y ago

    Great plugin and great support! I needed a little tweak, and they did it in a jiffy and at no cost. Just wonderful support and service!

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 7.3.2 Fixed a bug where the discount badge for related products on the single product page displayed an incorrect value when selecting a product variation. 7.3.2
  2. Version 7.3.1 Added Archive Variable Discounts display option for variable products on archive/shop pages. Compatibility with WooCommerce 10.9.4 7.3.1
  3. Version 7.3.0 Added Social Media Icons option to the Notification Bar. Added a custom positioning option for the Notification Bar. Compatibility with WooCommerce 10.9.1 7.3.0
  4. Version 7.2.2 Fixed stock countdown logic to fix variable product visibility bugs, add grouped product support, and improve real-time variation tracking. 7.2.2
  5. Version 7.2.1 Fixed checkbox CSS compatibility issues introduced in the latest WordPress release. Compatibility with WooCommerce 10.8.1 7.2.1
  6. Version 7.2.0 Added new Label Group and Badge Group options. Introduced new Quick Badges. Fixed an issue with enabling the “Hide WooCommerce On Sale Badges” option in some themes. 7.2.0

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-11-01 4K+ → 5K+ up after 213 days in tier
  2. 2025-04-02 3K+ → 4K+ up after 110 days in tier
  3. 2024-12-13 2K+ → 3K+ up after 72 days in tier
  4. 2024-10-02 1K+ → 2K+ up after 96 days in tier
  5. 2024-06-28 900+ → 1K+ up after 10 days in tier
  6. 2024-06-18 800+ → 900+ up after 13 days in tier
  7. 2024-06-05 700+ → 800+ up after 12 days in tier
  8. 2024-05-24 600+ → 700+ up after 9 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Product Badge, Label, Countdown Timer for WooCommerce – Sale Booster: 5K+ active installs, 4.8★ (30 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/easy-sale-badges-for-woocommerce