EasyTranslate
by EasyTranslate · Multilingual
Create the perfect solution that fits your exact translation & localisation needs. With our flexible tiers, you can build your own customised pric …
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Health
Not scored
no reviews to score from
Active installs
20+
≈25 estimated
Momentum
-21%
downloads vs prior 30d
Biggest opportunity: Swap “multilingual” for “localisation”. “multilingual” isn't earning its slot: you're not in the first 24 results for its own search. “localisation” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →0.3%
of downloads still active
At least 20 of 6.8K lifetime downloads are still running, below its category: the median Multilingual plugin keeps 0.9%, across 280 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Multilingual plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Rating quality
Updated 377 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
5 of 5 tags set · short description in place
To rank higher: No reviews yet. wp.org scores an unrated plugin as middling on rating, so the first good reviews lift it.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
40
Momentum
Mixed: one swing, the rest drifting
+0.2
Velocity
places per keyword, 9d
20%
Breadth
of keywords climbing, 9d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| easytranslate your tag | #1 | #1 | 0 |
| localisation | #14 | #22 | up 1 |
| multilingual your tag | Not in the top 24 | ||
| translate your tag | Not in the top 24 | ||
| translation your tag | Not in the top 24 | ||
| wpml your tag | Not in the top 24 | ||
5 searches this plugin appeared in over the last 90 days, 2 listed. 3 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “multilingual” for “localisation”. “multilingual” isn't earning its slot: you're not in the first 24 results for its own search. “localisation” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,487 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 342 · peaks are release surges
Directory rank
Ranked about #25,300 to #28,300, alongside the other plugins at 20+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.0y ago
latest release · vv5.7 · 19 Oct 2025
64
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “20+”. Our estimate pins where the real number sits.
Crossed into this band 11 months ago; the previous band took 21 months to cross, which places it about 54% of the way through.
Install history since 4 Oct 2022
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.3
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create the perfect solution that fits your exact translation & localisation needs. With our flexible tiers,..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Yoast, WPML.
- ✓ Headings and lists 2 headings and 2 lists.
- ✓ Enough to quote 2,094 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "multilingual" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-11-21 10+ → 20+ up after 638 days in tier
- 2024-02-22 20+ → 10+ down after 89 days in tier
- 2023-11-25 30+ → 20+ down after 175 days in tier
- 2023-06-03 20+ → 30+ up after 13 days in tier
- 2023-05-21 30+ → 20+ down after 20 days in tier
- 2023-05-01 20+ → 30+ up after 12 days in tier
- 2023-04-19 30+ → 20+ down after 15 days in tier
- 2023-04-04 40+ → 30+ down after 23 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
SML – Simple Multilingual – Translation & Language Switcher 10+ installs · 4.1★ · 4 shared tags D -
Translate WordPress with GTranslate 900K+ installs · 4.9★ · 3 shared tags A -
Polylang 900K+ installs · 4.7★ · 3 shared tags B -
TranslatePress – Translate Multilingual sites with AI Translation 400K+ installs · 4.7★ · 3 shared tags A -
Translate WordPress with Weglot 2.0 – Multilingual AI Translation 50K+ installs · 4.8★ · 3 shared tags A -
Universally – AI Translation & Multilingual SEO: Translate Your Site into 110+ Languages 30K+ installs · 4.0★ · 3 shared tags B
Embed this report card
Drop a live Pulse card for EasyTranslate into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/easytranslate" width="480" height="300" style="border:0" loading="lazy" title="EasyTranslate — Plugin Pulse"></iframe> EasyTranslate: 20+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/easytranslate
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