Email OTP Authenticator – Login, Register & 2FA
by Chandan Shrivastava · Email & Marketing
Also makes 2 other plugins · 100+ installs across the portfolio →
A Lightweight OTP-based Plugin for Login, Registration, 2FA with Email & Session Verification. It is FAST, FRIENDLY, SMART, SMOOTH & SECURE.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 88/100
no flags
Active installs
100+
≈190 estimated
Momentum
+13%
downloads vs prior 30d
Biggest opportunity: Swap “passwordless login”, “session security” and “wordpress 2fa” for “otp”, “register” and “email verification”. “passwordless login” isn't earning its slot: you're not in the first 24 results for its own search. “otp” sits at #4 untagged, close enough for a declared tag to move it up. “session security” isn't earning its slot: you're not in the first 24 results for its own search. “register” sits at #20 untagged, close enough for a declared tag to move it up. “wordpress 2fa” isn't earning its slot: it only gets you to #18. “email verification” sits at #21 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
88 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →0.8%
of downloads still active
At least 100 of 12.2K lifetime downloads are still running, in line with its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 7 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 4 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 12 reviews, smoothed to 4.27★ and held back under 25 reviews
5 of 5 tags set · short description in place
2 of 2 support threads resolved in the last 2 months
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.1
Velocity
places per keyword, 28d
17%
Breadth
of keywords climbing, 28d
+0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| email otp your tag | #1 | #3 | 0 |
| otp | #4 | #8 | down 1 |
| sms otp authenticator | #2 | #4 | 0 |
| otp by email | #2 | #3 | 0 |
| authenticator | #7 | #14 | down 1 |
| otp login your tag | #8 | #14 | down 1 |
| email obfuscation | #6 | #10 | 0 |
| login otp | #5 | #11 | 0 |
| wordpress 2fa your tag | #18 | #24 | 0 |
| register | #20 | #20 | down 1 |
| 2fa | #24 | #24 | down 1 |
| login with otp | #9 | #13 | down 1 |
| otp verification | #9 | #10 | 0 |
| email verification | #21 | #18 | 0 |
| passwordless login your tag | Not in the top 24 | ||
| session security your tag | Not in the top 24 | ||
46 searches this plugin appeared in over the last 90 days, 14 listed. 32 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “passwordless login”, “session security” and “wordpress 2fa” for “otp”, “register” and “email verification”. “passwordless login” isn't earning its slot: you're not in the first 24 results for its own search. “otp” sits at #4 untagged, close enough for a declared tag to move it up. “session security” isn't earning its slot: you're not in the first 24 results for its own search. “register” sits at #20 untagged, close enough for a declared tag to move it up. “wordpress 2fa” isn't earning its slot: it only gets you to #18. “email verification” sits at #21 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 10 Jun 2023 · 1,239 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 895 · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
7
releases in the last 12 months
4d ago
latest release · v6.6.1 · 27 Oct 2026
32
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Crossed into this band 22 months ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 9 Jun 2023
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "A Lightweight OTP-based Plugin for Login, Registration, 2FA with Email & Session Verification. It is FAST,..."
- ✓ Has a FAQ 17 questions in the FAQ.
- ✓ FAQ asks real questions 17 of 17 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, BuddyPress, MemberPress.
- ✓ Headings and lists 8 headings and 4 lists.
- ✓ Enough to quote 2,774 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "Session security", "WordPress 2FA" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-01-22 90+ → 100+ up after 2 days in tier
- 2025-01-20 80+ → 90+ up after 2 days in tier
- 2025-01-18 90+ → 80+ down after 4 days in tier
- 2025-01-14 100+ → 90+ down after 5 days in tier
- 2025-01-09 90+ → 100+ up after 5 days in tier
- 2025-01-04 100+ → 90+ down after 55 days in tier
- 2024-11-10 90+ → 100+ up after 1 days in tier
- 2024-11-09 100+ → 90+ down after 6 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
OTP Login With Phone Number, OTP Verification 1K+ installs · 4.7★ · 2 shared tags A -
Social Login, Passkeys, Magic Link & Email OTP – Passwordless Login by VentraConnect 90+ installs · 4.1★ · 2 shared tags B -
WALoops OTP Login 10+ installs · 4.0★ · 2 shared tags B -
Password Less Login — installs · 3.6★ · 2 shared tags - S softenggmanoj Email OTP Login for User Manager — installs · 3.6★ · 2 shared tags
-
Delowar OTP Login and Two-Factor Authentication — installs · 3.6★ · 2 shared tags
Embed this report card
Drop a live Pulse card for Email OTP Authenticator – Login, Register & 2FA into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/email-otp-authenticator" width="480" height="300" style="border:0" loading="lazy" title="Email OTP Authenticator – Login, Register & 2FA — Plugin Pulse"></iframe> Email OTP Authenticator – Login, Register & 2FA: 100+ active installs, 5.0★ (12 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/email-otp-authenticator
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