Embed Privacy
by epiphyt · Blocks
Also makes 4 other plugins · 14.4K+ installs across the portfolio →
Embed Privacy prevents the loading of embedded external content and allows your site visitors to opt-in.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
10K+
≈19K estimated
Momentum
-7%
downloads vs prior 30d
Biggest opportunity: Swap “gutenberg”, “performance” and “oembed” for “embedded”, “placeholder” and “opt in”. “gutenberg” isn't earning its slot: you're not in the first 24 results for its own search. “embedded” sits at #11 untagged, close enough for a declared tag to move it up. “performance” isn't earning its slot: you're not in the first 24 results for its own search. “placeholder” sits at #11 untagged, close enough for a declared tag to move it up. “oembed” isn't earning its slot: it only gets you to #13. “opt in” sits at #22 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
90 health vs 71 average across 2,524 Blocks plugins
Install conversion
How it's measured →1.7%
of downloads still active
At least 10K of 595.1K lifetime downloads are still running, in line with its category: the median Blocks plugin keeps 2.1%, across 1,578 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Blocks plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 8 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 80 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.9★ over 26 reviews, smoothed to 4.37★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
28
Momentum
Losing ground
-1.5
Velocity
places per keyword, 28d
6%
Breadth
of keywords climbing, 28d
-1.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| privacy your tag | #2 | #3 | down 1 |
| embed | #3 | #3 | down 1 |
| content embed | #2 | #2 | down 1 |
| iframes your tag | #9 | #10 | down 3 |
| embedded | #11 | #11 | down 2 |
| oembed your tag | #13 | #13 | down 2 |
| wp privacy | #5 | #10 | down 1 |
| embed the one | #5 | #5 | down 2 |
| placeholder | #11 | #15 | down 1 |
| opt in | #22 | #22 | 0 |
| opt | #24 | #24 | — |
| gutenberg your tag | Not in the top 24 | ||
| performance your tag | Not in the top 24 | ||
92 searches this plugin appeared in over the last 90 days, 11 listed. 81 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “gutenberg”, “performance” and “oembed” for “embedded”, “placeholder” and “opt in”. “gutenberg” isn't earning its slot: you're not in the first 24 results for its own search. “embedded” sits at #11 untagged, close enough for a declared tag to move it up. “performance” isn't earning its slot: you're not in the first 24 results for its own search. “placeholder” sits at #11 untagged, close enough for a declared tag to move it up. “oembed” isn't earning its slot: it only gets you to #13. “opt in” sits at #22 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “oembed”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 70.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
8
releases in the last 12 months
3mo ago
latest release · v1.14.0 · 12 Aug 2026
67
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 3.3 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 18 Jan 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ Pineapple is DISGUSTING on Pizza1.3y ago
Just what the doctor ordered! Absolute must-have plugin for GDPR-compliant embedding of external media (in my case YT Videos)
Read on wp.org ↗ - ★★★★★ visualworker0021.7y ago
Embed Privacy is an absolute game-changer for anyone who wants to embed vimeo videos without compromising user privacy!
Read on wp.org ↗ - ★★★★★ wotography2.3y ago
cool plugin, apreciate it!unfortunately on a page where I embed several videos from different video pattforms (eg. YouTube & Vimeo) once I click to accept one, it always load all the videos from all the plattforms. Even if I dont choose to accept all the YouTube ones it loads them anyway once I click on any video to be loaded. This topic was modified 1 year, 11 months ago by wotography.
Read on wp.org ↗ - ★★★★★ Chris Lovie-Tyler2.3y ago
It’s annoying that this plugin even has to exist (to prevent, for example, Google from tracking people before they’ve even viewed a YouTube video), but, in the world of GDPR, it’s necessary. And I’m thankful for it. There are just a couple of things I think could be improved: The default text “Click here to display content from X” isn’t as clear as it could be for an opt in. I think it should be something like, “Click here to accept X tracking and view content”. That’s what I’ve customised it to be. The “Disable X” checkbox that can be inserted into a privacy policy via a shortcode is pre-selected. To me, this is confusing. I wonder whether it would be better as a toggle–or, when you click it, to briefly show the checkbox selected and then change to “Enable X”. I also think the language could be clearer: “Opt out of X tracking on this site”, or something like that. Other than that, great, simple plugin. Thanks for making it! This topic was modified 2 years ago by Chris Lovie-Tyler.
Read on wp.org ↗ - ★★★★★ rehatiere0072.4y ago
Funktioniert super mit dem Einbettungscode von FB und Instagram.
Read on wp.org ↗ - ★★★★★ bauble93032.4y ago
As far as I know it is not possible to use the nocookie adress for youtube videos with the default wordpress youtube embeds. This plugin solves this in the most perfect way. Thank you very much for this!
Read on wp.org ↗ - ★★★★★ syrill2.7y ago
Does what it is supposed to do and – from own experience – if you cant figure it out yourself (custom Regex or whatever) the support is splendid and fast (in my case the author replied in two minutes).
Read on wp.org ↗ - ★★★★★ holgee2.7y ago
Perfect plugin for a smooth include of a GDPR relevant topic
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.12.4 Fixed: Prevent deletion of non-thumbnails ( CVE-2026-57346 ) 1.12.4
- — Version 1.12.3 Fixed: Saving embed fields for embed providers was not successful 1.12.3
- — Version 1.12.2 Improved: Dynamic content is now handled more performant Fixed: The current focussed element is no more changed to the first active embed after page load 1.12.2
- — Version 1.12.1 Fixed: Fatal error during activation and saving embed providers 1.12.1
- — Version 1.12.0 Added: Allow handling dynamic content (in combination with the setting “Force script loading”) Improved: Performance for content with many blocks Improved: Overall performance through various caching mechanisms Changed: 1.12.0
- — Version 1.13.0 Added: Support for cover block embed URLs Added: Support for Enfold’s Avia Builder Added: Support for Elementor’s Atomic 4.0 YouTube element Added: Notification for screen readers when embed is loaded Added: Information 1.13.0
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.14.0). Sites still on an older version should update.
- 2026-06-29 CVE-2026-57346 Improper Limitation of a Pathname to a Restricted Directory Affects <= 1.12.3 Patched in 1.12.4
- Patched Medium · 5.4 Embed Privacy <= 1.8.0 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2023-11-18 CVE-2023-48300 Improper Neutralization of Input During Web Page Generation Affects <= 1.8.0 Patched in 1.8.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 14 languages, 5 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Embed Privacy prevents the loading of embedded external content and allows your site visitors to opt-in."
- ✓ Has a FAQ 13 questions in the FAQ.
- ✓ FAQ asks real questions 13 of 13 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions YouTube, Twitter.
- ! Headings and lists 2 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 808 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 1 of 5 tags appear in the text ("gutenberg", "iframes", "oembed", "performance" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2023-07-13 9K+ → 10K+ up after 40 days in tier
- 2023-06-03 8K+ → 9K+ up after 40 days in tier
- 2023-04-24 7K+ → 8K+ up after 26 days in tier
- 2023-03-29 6K+ → 7K+ up after 26 days in tier
- 2023-03-03 5K+ → 6K+ up after 54 days in tier
- 2023-01-08 4K+ → 5K+ up after 66 days in tier
- 2022-11-03 3K+ → 4K+ up after 30 days in tier
- 2022-10-04 2K+ → 3K+ up after 41 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
eRecht24 Legal Texts 50K+ installs · 4.0★ · 2 shared tags B -
Simple Like Page – Fast & Privacy-Friendly Page Embeds 10K+ installs · 4.1★ · 2 shared tags B -
Lazy Load for Videos 9K+ installs · 4.3★ · 2 shared tags A -
Classic Editor 8M+ installs · 4.9★ · 1 shared tag A -
LiteSpeed Cache 7M+ installs · 4.8★ · 1 shared tag B - C Classic Widgets 2M+ installs · 4.8★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Embed Privacy into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/embed-privacy" width="480" height="300" style="border:0" loading="lazy" title="Embed Privacy — Plugin Pulse"></iframe> Embed Privacy: 10K+ active installs, 4.9★ (26 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/embed-privacy
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