EPOW – Custom Product Options for WooCommerce
by VillaTheme · eCommerce
Also makes 50 other plugins · 162.7K+ installs across the portfolio →
Extra options for WooCommerce products, displaying visual customization and settings directly on the customization page.
80 health vs 68 average across 5,561 eCommerce plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-11-06 · 1,394 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
254
now · peak 254
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
At the current install trend, crossing 200+ in roughly 1510 days.
Install history · since 2022-11-05 · 1,353 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more · development strings
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-28 90+ → 100+ up after 2 days in tier
- 2026-06-26 100+ → 90+ down after 6 days in tier
- 2026-06-20 90+ → 100+ up after 60 days in tier
- 2026-04-21 100+ → 90+ down after 2 days in tier
- 2026-04-19 90+ → 100+ up after 116 days in tier
- 2025-12-24 80+ → 90+ up after 2 days in tier
- 2025-12-22 90+ → 80+ down after 2 days in tier
- 2025-12-20 80+ → 90+ up after 7 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag B -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B -
WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ installs · 2.2★ · 1 shared tag C -
WooCommerce Legacy REST API 400K+ installs · 2.2★ · 1 shared tag D -
PDF Invoices & Packing Slips for WooCommerce 300K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for EPOW – Custom Product Options for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/epow-custom-product-options-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="EPOW – Custom Product Options for WooCommerce — Plugin Pulse"></iframe> EPOW – Custom Product Options for WooCommerce: 100+ active installs, 0.0★ (0 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/epow-custom-product-options-for-woocommerce