Cool FormKit Lite – Advanced Form Builder for Elementor
by Cool Plugins · Page Builders
Also makes 20 other plugins · 114.6K+ installs across the portfolio →
Contact form addon for Elementor. Create forms in Elementor Free or extend Elementor Pro forms with conditional logic, country code and extra fields.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
no flags
Active installs
20K+
≈28K estimated
Momentum
+9%
downloads vs prior 30d
Biggest opportunity: Swap “contact form”, “form builder” and “elementor form builder” for “elementor extensions”, “input masks” and “mask”. “contact form” isn't earning its slot: you're not in the first 24 results for its own search. “elementor extensions” sits at #6 untagged, close enough for a declared tag to move it up. “form builder” isn't earning its slot: it only gets you to #18. “input masks” sits at #8 untagged, close enough for a declared tag to move it up. “elementor form builder” isn't earning its slot: it only gets you to #13. “mask” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 72 average across 1,895 Page Builders plugins
Install conversion
How it's measured →6.2%
of downloads still active
At least 20K of 320.5K lifetime downloads are still running, above its category: the median Page Builders plugin keeps 2.4%, across 1,272 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Page Builders plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 20 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 4 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.6★ over 25 reviews, weighted for review count to 4.3★
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
40
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
23%
Breadth
of keywords climbing, 28d
-0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| cool | #2 | #3 | 0 |
| elementor extensions | #6 | #10 | up 1 |
| elementor form your tag | #12 | #18 | up 8 |
| advanced form | #12 | #21 | 0 |
| contact form tel | #4 | #6 | — |
| elementor form builder your tag | #13 | #18 | up 3 |
| input masks | #8 | #7 | up 2 |
| elementor pro forms | #14 | #18 | up 2 |
| elementor pro | #15 | #18 | 0 |
| form builder your tag | #18 | #22 | up 4 |
| mask | #12 | #11 | up 3 |
| form elementor mask | #8 | #11 | 0 |
| elementor forms signature | #8 | #10 | up 1 |
| restrict elementor forms | #8 | #16 | up 1 |
| form | #24 | #23 | 0 |
| country code | #23 | #16 | down 3 |
| calculator builder | #16 | #18 | down 1 |
| elementor plugins | #17 | #22 | down 2 |
| elementor pro form | #10 | #15 | up 1 |
| elementor form conditional | #10 | #15 | 0 |
| contact form your tag | Not in the top 24 | ||
| elementor your tag | Not in the top 24 | ||
210 searches this plugin appeared in over the last 90 days, 20 listed. 162 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “contact form”, “form builder” and “elementor form builder” for “elementor extensions”, “input masks” and “mask”. “contact form” isn't earning its slot: you're not in the first 24 results for its own search. “elementor extensions” sits at #6 untagged, close enough for a declared tag to move it up. “form builder” isn't earning its slot: it only gets you to #18. “input masks” sits at #8 untagged, close enough for a declared tag to move it up. “elementor form builder” isn't earning its slot: it only gets you to #13. “mask” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “elementor form”. #12 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “elementor form builder”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 21.7K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
20
releases in the last 12 months
4d ago
latest release · v2.7.10 · 29 Oct 2026
47
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 34% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “20K+”. Our estimate pins where the real number sits.
Crossed into this band 2.7 years ago; the previous band took 17 months to cross, which places it about 80% of the way through.
Install history since 26 Sep 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ ikashifmahmood4mo ago
A great plugin and support team.
Read on wp.org ↗ - ★★★★★ jcalmeida5mo ago
I needed to have conditional fields, and I have them and they work fine. Thanks
Read on wp.org ↗ - ★★★★★ andrebraga26747mo ago
The perfect plugin to connect my site to whatsapp as I wanted.
Read on wp.org ↗ - ★★★★★ munawarbachri7mo ago
excelent
Read on wp.org ↗ - ★★★★★ freakotechnologies8mo ago
It is a fantastic plugin and do the job quite well, Thank you developer
Read on wp.org ↗ - ★★★★★ stepo21212mo ago
I had an issue with one of my forms, and the CoolFormKit support team was extremely helpful. They guided me through the process and quickly helped resolve the problem.Their responsiveness and professionalism really stood out.Great support — highly recommended!
Read on wp.org ↗ - ★★★★★ trinli1.2y ago
Thank You. This plug-in ia Ace! Versatile and robust, it can be styled easily & it works beautifully.
Read on wp.org ↗ - ★★★★★ orfrezende1.4y ago
Depois da atualização, foi removida a opção “hidden field”. Ficou inútil. This topic was modified 1 year, 1 month ago by orfrezende.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-10-29 Version 2.7.10 Improved: Frontend DOM element rendering for conditional fields. Tested up to: Elementor 4.3.5 and Elementor Pro 4.3.2. 2.7.10
- 2026-09-28 Version 2.7.9 Improved: Validation of Elementor field attributes. 2.7.9
- 2026-09-21 Version 2.7.8 Fixed: WhatsApp Redirect %break% line breaks not preserved in the redirect URL. Fixed: Extra spacing when WhatsApp Message used both editor line breaks and %break% . 2.7.8
- 2026-08-18 Version 2.7.7 Improved: Optimized codebase for better performance and maintainability. Fixed: Issue with required select field issue and date field. 2.7.7
- 2026-07-27 Version 2.7.6 Fixed: Editor loading issue with Elementor v4.2.0. Tested up to: Elementor 4.2.0 and Elementor Pro 4.2.0. 2.7.6
- 2026-07-08 Version 2.7.5 Added: Support for the new alphanumeric CNPJ format. 2.7.5
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (2.7.10). Sites still on an older version should update.
- Patched Medium · 6.4 Cool FormKit Lite <= 2.7.9 - Authenticated (Contributor+) Stored DOM-Based Cross-Site Scripting via Form Field custom_id Parameter ↗2026-10-29 CVE-2026-118500 Improper Neutralization of Input During Web Page Generation Affects <= 2.7.9 Patched in 2.7.10
- Patched Medium · 6.4 Cool FormKit Lite – Advanced Form Builder for Elementor <= 2.7.8 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2026-09-30 CVE-2026-97301 Improper Neutralization of Input During Web Page Generation Affects <= 2.7.8 Patched in 2.7.9
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 5 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Contact form addon for Elementor. Create forms in Elementor Free or extend Elementor Pro forms with conditi..."
- ✓ Has a FAQ 13 questions in the FAQ.
- ✓ FAQ asks real questions 13 of 13 read like questions a user would type.
- ! Names who it is for One audience phrase ("perfect for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Elementor, Mailchimp, ACF, Polylang and 1 more.
- ✓ Headings and lists 6 headings and 6 lists.
- ✓ Enough to quote 6,587 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-03-06 10K+ → 20K+ up after 519 days in tier
- 2022-10-04 7K+ → 10K+ up after 138 days in tier
- 2022-05-19 4K+ → 7K+ up after 166 days in tier
- 2021-12-04 2K+ → 4K+ up after 125 days in tier
- 2021-08-01 300+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ installs · 4.8★ · 2 shared tags A -
Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ installs · 4.8★ · 2 shared tags A -
MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ installs · 4.7★ · 2 shared tags A -
Ninja Forms – Contact Form Builder with Calculators, Quizzes, Signatures & AI Form Builder 500K+ installs · 4.4★ · 2 shared tags B -
SureForms – Contact Form Builder, AI Forms, Payment Form, Survey & Quiz 500K+ installs · 4.7★ · 2 shared tags A -
Formidable Forms – Contact Form, Survey, Quiz, Payment, Calculator Form & Custom Form Builder 300K+ installs · 4.8★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Cool FormKit Lite – Advanced Form Builder for Elementor into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/extensions-for-elementor-form" width="480" height="300" style="border:0" loading="lazy" title="Cool FormKit Lite – Advanced Form Builder for Elementor — Plugin Pulse"></iframe> Cool FormKit Lite – Advanced Form Builder for Elementor: 20K+ active installs, 4.6★ (25 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/extensions-for-elementor-form
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