Far Future Expiry Header
by mra13 / Team Tips and Tricks HQ · Performance
Also makes 14 other plugins · 207.3K+ installs across the portfolio →
This plugin will add a far future expiry header for various file types to improve page load speed of your site
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 81/100
no flags
Active installs
6K+
≈6.9K estimated
Momentum
+11%
downloads vs prior 30d
Biggest opportunity: Swap “cache” for “gzip”. “cache” isn't earning its slot: you're not in the first 24 results for its own search. “gzip” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
81 health vs 69 average across 1,806 Performance plugins
Install conversion
How it's measured →2.6%
of downloads still active
At least 6K of 234.1K lifetime downloads are still running, above its category: the median Performance plugin keeps 1.4%, across 1,105 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 77 days ago
Tested up to WordPress 7.1.4, the current branch or newer
3.2★ over 31 reviews, smoothed to 3.76★
5 of 5 tags set · short description in place
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.6
Velocity
places per keyword, 28d
11%
Breadth
of keywords climbing, 28d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| expires header your tag | #1 | #2 | 0 |
| expiry header your tag | #1 | #3 | 0 |
| expiry your tag | #1 | #2 | 0 |
| far future expiration your tag | #1 | #2 | 0 |
| future | #3 | #9 | 0 |
| header | #20 | #21 | up 2 |
| gzip | #12 | #20 | down 4 |
| expires | #14 | #19 | down 2 |
| cache your tag | Not in the top 24 | ||
23 searches this plugin appeared in over the last 90 days, 8 listed. 15 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “cache” for “gzip”. “cache” isn't earning its slot: you're not in the first 24 results for its own search. “gzip” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 8.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
3mo ago
latest release · v1.6 · 17 Aug 2026
2
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 73% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “6K+”. Our estimate pins where the real number sits.
Crossed into this band 52 days ago and a band this size takes about a year or more to cross, so the real count is still just under 7K.
Install history since 3 Oct 2017
Recent reviews
All reviews on wp.org ↗- ★★★★★ karalambos1.4y ago
i dont see any improvement on speed
Read on wp.org ↗ - ★★★★★ Waspy2.5y ago
Plugin causes an Internal Server Error The server encountered an internal error or misconfiguration and was unable to complete your request. Please contact the server administrator at to inform them of the time this error occurred, and the actions you performed just before this error. More information about this error may be available in the server error log. Additionally, a 500 Internal Server Error error was encountered while trying to use an ErrorDocument to handle the request. This topic was modified 2 years, 2 months ago by Waspy.
Read on wp.org ↗ - ★★★★★ dspplug5.4y ago
I combined speed of light, far future, ssl insecure content fixer, strano ajax login, gtranslate, sonaar mp3 music player pro, telemetry disable, easy digital downloads, Disable XML-RPC-API, kama click counter, url shortener by mythemeshop, and even though I put My products on the front page – I lost about 1.5 seconds off My score by using this in tandem with speed of light. This topic was modified 5 years, 1 month ago by dspplug.
Read on wp.org ↗ - ★★★★★ msephton7.2y ago
expiry was still a problem after successful activation of plugin This topic was modified 6 years, 10 months ago by msephton.
Read on wp.org ↗ - ★★★★★ Alex Plot7.2y ago
I don’t recommend this plugin
Read on wp.org ↗ - ★★★★★ wenrave7.3y ago
after installed Internal Server Error. Breaking my WP dont install
Read on wp.org ↗ - ★★★★★ makumba887.5y ago
I was really looking forward to installing it. I have two other sites and the plugin works great. Then today I tried to install it and the moment I click to activate it, the main page goes blank (white page). I deactivate and everything comes back. Then I activate again and I get the blank page. Really weird. The only difference with this site is that I am using Slider Revolution, but not sure that has anything to do. Got a ton of other plugins installed but on the other servers also. Scratching my head a little. If anyone has an idea I am all ears :-)…..
Read on wp.org ↗ - ★★★★★ solgaz7.5y ago
Many thanks to the developer for the work!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.6 PHP 8.2 compatibility related update. 1.6
- — Version 1.5 Added nonce to the settings menu. 1.5
- — Version 1.4 The far future expiry is written using days instead of hours so GT metrix can read it better. 1.4
- — Version 1.3 Added a new feature to enable gzip compression on the site 1.3
- — Version 1.2 Fixed a minor bug with the htacess rules. 1.2
- — Version 1.1 First commit to wp repo 1.1
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.6). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 2 languages, 2 at 90% or more · development strings
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "This plugin will add a far future expiry header for various file types to improve page load speed of your site"
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ✓ Names who it is for Names its audience or use cases ("if you need", "use this", "if you have").
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 3 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,816 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-11 7K+ → 6K+ down after 2 days in tier
- 2026-09-09 6K+ → 7K+ up after 3 days in tier
- 2026-09-06 7K+ → 6K+ down after 220 days in tier
- 2026-01-29 8K+ → 7K+ down after 213 days in tier
- 2025-06-30 9K+ → 8K+ down after 178 days in tier
- 2025-01-03 10K+ → 9K+ down after 1071 days in tier
- 2022-01-28 20K+ → 10K+ down after 542 days in tier
- 2020-08-04 30K+ → 20K+ down after 263 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Advanced Speed Increaser 300+ installs · 3.9★ · 3 shared tags D -
WP Super Cache 1M+ installs · 4.3★ · 1 shared tag A -
WP Fastest Cache – WordPress Cache Plugin 1M+ installs · 4.9★ · 1 shared tag A -
WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ installs · 4.8★ · 1 shared tag A -
SpeedyCache – Cache, Optimization, Performance 500K+ installs · 4.2★ · 1 shared tag B -
Breeze Cache 300K+ installs · 3.6★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Far Future Expiry Header into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/far-future-expiry-header" width="480" height="300" style="border:0" loading="lazy" title="Far Future Expiry Header — Plugin Pulse"></iframe> Far Future Expiry Header: 6K+ active installs, 3.2★ (31 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/far-future-expiry-header
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