FlowForms – Conversational Form Builder
by Priyanshu Chaudhary · Forms
Also makes 1 other plugin · 1K+ installs across the portfolio →
Build beautiful, conversational step-by-step forms, surveys & quizzes — self-hosted and free.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 85/100
Few reviews
Active installs
300+
≈380 estimated
Momentum
+59%
downloads vs prior 30d
Biggest opportunity: Swap “contact form” for “conversational”. “contact form” isn't earning its slot: you're not in the first 24 results for its own search. “conversational” sits at #5 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
85 health vs 65 average across 2,510 Forms plugins
Install conversion
How it's measured →6.0%
of downloads still active
At least 300 of 5K lifetime downloads are still running, above its category: the median Forms plugin keeps 1.3%, across 1,667 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Forms plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 5 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 7 days ago
Tested up to WordPress 7.0.8, the current branch or newer
4.0★ over 1 review, smoothed to 4.10★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
29
Momentum
Losing ground
-1.6
Velocity
places per keyword, 28d
9%
Breadth
of keywords climbing, 28d
-1.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| conversational | #5 | #24 | up 1 |
| conversational form your tag | #8 | #23 | 0 |
| typeform your tag | #8 | #17 | up 1 |
| conversational forms | #14 | #24 | 0 |
| contact form your tag | Not in the top 24 | ||
| form builder your tag | Not in the top 24 | ||
| survey your tag | Not in the top 24 | ||
12 searches this plugin appeared in over the last 90 days, 4 listed. 8 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “contact form” for “conversational”. “contact form” isn't earning its slot: you're not in the first 24 results for its own search. “conversational” sits at #5 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 14 Apr 2026 · 200 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 3.1K · peaks are release surges
Directory rank
Ranked about #10,100 to #11,100, alongside the other plugins at 300+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
5
releases in the last 12 months
7d ago
latest release · v1.1.3 · 24 Oct 2026
5
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 79% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “300+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and a band this size takes about a year or more to cross, so the real count is still just under 400.
Install history since 13 Apr 2026
Recent reviews
All reviews on wp.org ↗- ★★★★★ unknownth6mo ago
Downloaded this cool plugin and have been playing with it for a short few hours. I do realise it’s free there’s been a lot of work put into it and it seems easy to use. However, I’m using an Android tablet working through Brave browser as I don’t want a PC, and the plugin as I see it on my screen has only 1 font, and no options for more, and a colour picker would be handy – I’ve had to use my site colour picker to get the right codes. I used the feedback template as a test which went pretty well except that I can’t find a way the remove the “stool” photo, even though I’ve uploaded my own photos. But, these are fairly minor things which I hope can be fixed, as I really like this plugin. This is a followup 6 days after posting t here and in the support section. No response from the developer, so I will be deleting this plugin as there’s been no support. I’ll take a look in a couple of months to see if issues have been fixed. This topic was modified 2 months, 2 weeks ago by unknownth.
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (1.1.3). Sites still on an older version should update.
- Patched Medium · 4.3 FlowForms <= 1.1.1 - Authenticated (Contributor+) Insecure Direct Object Reference to Arbitrary Form Modification via REST API '/flowforms/v1/forms/{id}' Endpoints ↗2026-07-09 CVE-2026-12400 Authorization Bypass Through User-Controlled Key Affects <= 1.1.1 Patched in 1.1.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Build beautiful, conversational step-by-step forms, surveys & quizzes — self-hosted and free."
- ✓ Has a FAQ 10 questions in the FAQ.
- ✓ FAQ asks real questions 10 of 10 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Gutenberg, Mailchimp, ConvertKit, ActiveCampaign and 2 more.
- ✓ Headings and lists 17 headings and 13 lists.
- ✓ Enough to quote 7,757 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-07 400+ → 300+ down after 27 days in tier
- 2026-07-11 300+ → 400+ up after 1 days in tier
- 2026-07-10 400+ → 300+ down after 60 days in tier
- 2026-05-11 300+ → 400+ up after 4 days in tier
- 2026-05-07 200+ → 300+ up after 5 days in tier
- 2026-05-02 100+ → 200+ up after 3 days in tier
- 2026-04-29 70+ → 100+ up after 1 days in tier
- 2026-04-28 50+ → 70+ up after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Everest Forms – Contact Form, Payment Form, Quiz, Survey & Custom Form Builder with AI 90K+ installs · 4.8★ · 3 shared tags A -
Form Maker by 10Web – Mobile-Friendly Drag & Drop Contact Form Builder 30K+ installs · 4.5★ · 3 shared tags B -
FormGent – Next-Gen AI Form Builder for WordPress with Multi-Step, Quizzes, Payments & More 1K+ installs · 4.1★ · 3 shared tags B -
WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ installs · 4.8★ · 2 shared tags A -
Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ installs · 4.8★ · 2 shared tags A -
Ninja Forms – Contact Form Builder with Calculators, Quizzes, Signatures & AI Form Builder 500K+ installs · 4.4★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for FlowForms – Conversational Form Builder into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/flowforms" width="480" height="300" style="border:0" loading="lazy" title="FlowForms – Conversational Form Builder — Plugin Pulse"></iframe> FlowForms – Conversational Form Builder: 300+ active installs, 4.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/flowforms
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