Frumbik SMTP
by Mariusz Kobak · Email & Marketing
Also makes 2 other plugins · 40+ installs across the portfolio →
Send WordPress emails via SMTP or API providers (SendGrid, SES, Gmail, M365) with smart routing, failover, email logging, and queue.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 80/100
Few reviews
Active installs
—
not reported yet
Momentum
-14%
downloads vs prior 30d
Biggest opportunity: “email”, “email log” and “mailer” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
80 health vs 66 average across 2,122 Email & Marketing plugins
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 156 days ago
Tested up to WordPress 7.0.8, the current branch or newer
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
30
Momentum
Losing ground
-1.4
Velocity
places per keyword, 24d
0%
Breadth
of keywords climbing, 24d
+0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| smtp routing | #17 | #23 | 0 |
| email your tag | Not in the top 24 | ||
| email log your tag | Not in the top 24 | ||
| mailer your tag | Not in the top 24 | ||
| sendgrid your tag | Not in the top 24 | ||
| smtp your tag | Not in the top 24 | ||
8 searches this plugin appeared in over the last 90 days, 1 listed. 7 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “email”, “email log” and “mailer” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 18 Apr 2026 · 197 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 103 · peaks are release surges
Directory rank
Ranked about #49,700 to #68,000, alongside the other plugins with fewer than 10 installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
5mo ago
latest release · v1.0.1 · 29 May 2026
2
tagged releases on record
Recent releases
Estimated active installs
wp.org publishes an install count once a plugin has enough of them. This one has none yet.
wp.org reports no install count for this plugin yet.
Install history since 17 Apr 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Send WordPress emails via SMTP or API providers (SendGrid, SES, Gmail, M365) with smart routing, failover,..."
- ✓ Has a FAQ 11 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 11 read like questions a user would type.
- ! Names who it is for One audience phrase ("for developers"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, ActiveCampaign, Brevo, Sendinblue and 6 more.
- ✓ Headings and lists 16 headings and 25 lists.
- ✓ Enough to quote 10,701 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "mailer" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Mail Logging 300K+ installs · 4.7★ · 3 shared tags A -
Email Deliverability – SMTP Replacement, Email API Deliverability & Email Log 200K+ installs · 3.1★ · 3 shared tags B -
Check & Log Email – Easy Email Testing & Mail logging 90K+ installs · 4.8★ · 3 shared tags A -
Solid Mail – SMTP email and logging made by SolidWP 60K+ installs · 4.2★ · 3 shared tags B -
SocketLabs 800+ installs · 3.9★ · 3 shared tags B - S SMTP 600+ installs · 3.5★ · 3 shared tags D
Embed this report card
Drop a live Pulse card for Frumbik SMTP into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/frumbik-smtp" width="480" height="300" style="border:0" loading="lazy" title="Frumbik SMTP — Plugin Pulse"></iframe> Frumbik SMTP: no active install count reported, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/frumbik-smtp
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