Genesis Custom Blocks
by StudioPress · Blocks
Also makes 7 other plugins · 64.6K+ installs across the portfolio →
Custom blocks for WordPress made easy.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
no flags
Active installs
10K+
≈19K estimated
Momentum
+5%
downloads vs prior 30d
Biggest opportunity: Swap “block editor” and “blocks” for “custom blocks” and “custom block”. “block editor” isn't earning its slot: you're not in the first 24 results for its own search. “custom blocks” sits at #4 untagged, close enough for a declared tag to move it up. “blocks” isn't earning its slot: you're not in the first 24 results for its own search. “custom block” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 71 average across 2,525 Blocks plugins
Install conversion
How it's measured →5.0%
of downloads still active
At least 10K of 201.3K lifetime downloads are still running, above its category: the median Blocks plugin keeps 2.1%, across 1,579 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Blocks plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 13 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.5★ over 21 reviews, smoothed to 4.22★ and held back under 25 reviews
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Mixed: one swing, the rest drifting
0.0
Velocity
places per keyword, 28d
23%
Breadth
of keywords climbing, 28d
+0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| custom blocks | #4 | #6 | up 2 |
| genesis | #4 | #5 | 0 |
| custom block | #6 | #12 | up 1 |
| genesis plugin | #4 | #4 | 0 |
| genesis wp | #4 | #5 | 0 |
| remove gutenberg blocks | #22 | #20 | up 2 |
| block editor your tag | Not in the top 24 | ||
| blocks your tag | Not in the top 24 | ||
| fields your tag | Not in the top 24 | ||
| gutenberg your tag | Not in the top 24 | ||
| template your tag | Not in the top 24 | ||
27 searches this plugin appeared in over the last 90 days, 6 listed. 21 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “block editor” and “blocks” for “custom blocks” and “custom block”. “block editor” isn't earning its slot: you're not in the first 24 results for its own search. “custom blocks” sits at #4 untagged, close enough for a declared tag to move it up. “blocks” isn't earning its slot: you're not in the first 24 results for its own search. “custom block” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 11.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
13d ago
latest release · v1.7.4 · 19 Oct 2026
17
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 81% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 4.1 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 22 Sep 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ cl11111111111111111111112.2y ago
I’ve been using this plugin for clients for a couple of years. It’s well documented, and the tools work and are easy to work with, if you have PHP chops, that is. I love this plugin.
Read on wp.org ↗ - ★★★★★ Anonymous User 210678293.2y ago
Plugin works very well, thank you.
Read on wp.org ↗ - ★★★★★ sawgore3.2y ago
This is exactly what I needed. I can make my own Gutenberg blocks with JS, PHP, and HTML without having to learn Node.js, React, and Redux (really WordPress?). I plan on learning these, but need a solution right away. The only thing I wish is you could add your own icons for blocks. I have to dock 1 star because of the pricing of the paid subscription. $360 USD/ year for Genesis Pro? That’s insane guys. I want to support you, but that’s insane. I pay much less than that for leading media production software. I pay 1/3 that for a complete page builder that does so much more than Genesis Pro plus includes a clipart sub also. Your competitors are also about 1/3 the price. I’d be willing to pay $360 for a lifetime sub, not yearly. For Genesis Custom Blocks specifically I’d pay $49 – $99 / year if it was being actively developed. This topic was modified 2 years, 11 months ago by sawgore. This topic was modified 2 years, 11 months ago by sawgore. This topic was modified 2 years, 10 months ago by sawgore. This topic was modified 2 years, 10 months ago by sawgore. This topic was modified 2 years, 10 months ago by sawgore. This topic was modified 2 years, 10 months ago by sawgore.
Read on wp.org ↗ - ★★★★★ jirimikulacz3.8y ago
Váš web neobsahuje podporu pro blok „genesis-custom-blocks/aaa-bbb“. Tento blok můžete ponechat nedotčený, nebo jej zcela odstranit. : (
Read on wp.org ↗ - ★★★★★ wilhud4.3y ago
Thanks for the great plugin! Couple of questions…I see there is a way to include a .css file along with the .php file in the blocks folder inside the theme. However, is there also a way to enqueue a .js file with the block as well? Also, is there a quick way inside of php to determine if the user is access the block from the preview or from the front end? I know that there is the ability to create a separate preview php file, but the reason I ask is because there may be some cases where I literally only have a slight difference between the preview and live block and it would be nice to be able to write a conditional into the block php rather than copying all of the code and maintaining two separate files. Thanks, Wil
Read on wp.org ↗ - ★★★★★ Skylabb4.3y ago
Great tool for creating custom blocks. Interface is well designed and intuitive. I’m sure the author is aware that there’s another competing custom block plugin that offers features not available in the Genesis Custom Blocks free version. While I don’t mind paying for a commercial version to get the full feature set, having to pay for the pro plugin as part of a Genesis package that includes other things I don’t need which costs a whopping $360 a year is a major turn off. I’d suggest selling the pro plugin as a separate product for a reasonable fee.
Read on wp.org ↗ - ★★★★★ Mario Kretschmer4.6y ago
With this great plugin you create – even in the free version – custom blocks on your page in the easiest way. And now that it’s compatible again, I love it again.
Read on wp.org ↗ - ★★★★★ Sergio Álvarez4.8y ago
Plugin muy útil y fácil de utilizar. Puedes crear tus propios bloques en muy poco tiempo. Recomendado 100%.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 14 languages, 9 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description is 38 characters, too short to say what the plugin does.
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Gutenberg, Block editor.
- ✓ Headings and lists 10 headings and 4 lists.
- ✓ Enough to quote 2,360 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2022-10-04 9K+ → 10K+ up after 136 days in tier
- 2022-05-21 8K+ → 9K+ up after 96 days in tier
- 2022-02-14 6K+ → 8K+ up after 185 days in tier
- 2021-08-13 3K+ → 6K+ up after 165 days in tier
- 2021-03-01 2K+ → 3K+ up after 81 days in tier
- 2020-12-10 500+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Ultimate Blocks – 25+ Gutenberg Blocks for Block Editor 50K+ installs · 4.9★ · 3 shared tags A -
Custom Block Builder – Lazy Blocks 20K+ installs · 4.8★ · 3 shared tags A -
aThemes Blocks 7K+ installs · 3.7★ · 3 shared tags B -
Grids: Layout builder for WordPress 2K+ installs · 4.6★ · 3 shared tags B -
Premium Blocks – Gutenberg Blocks, Patterns & Templates 2K+ installs · 4.6★ · 3 shared tags A -
Classic Editor 8M+ installs · 4.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Genesis Custom Blocks into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/genesis-custom-blocks" width="480" height="300" style="border:0" loading="lazy" title="Genesis Custom Blocks — Plugin Pulse"></iframe> Genesis Custom Blocks: 10K+ active installs, 4.5★ (21 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/genesis-custom-blocks
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