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Genesis Simple Hooks

by Nathan Rice · Uncategorized

Also makes 3 other plugins · 37K+ installs across the portfolio →

This plugin creates a new Genesis settings page that allows you to insert code (HTML, Shortcodes, and PHP), and attach it to any of the 50+ action hoo …

How scoring works →
84 Health · B
Maintenance 92/100
Rating quality 85/100
Support 70/100

84 health vs 56 average across 16,376 Uncategorized plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

94 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 81/100
Listing tuning 92/100

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

-11% vs prior 30d
69Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

2.2K

now · peak 14.2K

2.3K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Genesis Simple Hooks · #1220 you Genesis Simple Sideb · #1939 Genesis Visual Hook · #7861 Genesis Post Teasers · #16605

Rating trend

Star average over time · dips mark rough releases

4.6Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

114per 1k installs · Aug 26

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

2

releases in the last 12 months

5mo ago

latest release · v2.3.2

19

tagged releases on record

Recent releases

2.3.2 · 5mo ago2.3.0 · 9mo ago2.2.1 · 8.5y ago2.2.0 · 8.5y ago2.1.2 · 10.9y ago2.1.1 · 10.9y ago2.1.0 · 11.9y ago2.0.1 · 12.7y ago2.0.0 · 13.1y ago1.8.0.2 · 14.5y ago1.8.0.1 · 14.5y ago1.8.0 · 14.5y ago1.7.1 · 15.0y ago1.6 · 15.4y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 90% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v2.3 90%
Older / other versions 10%

Estimated active installs

The public count shows “20K+”. Our estimate pins where the real number sits.

tracked estimate
20K–30K ≈29K

Refined from the date this plugin crossed into its current band.

Install history · since 2016-03-07 · 1,437 observations

20KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

Details

Version
2.3.2
Last updated
5mo ago
Added
2010-04-26 · 16 yrs old
Requires WP
4.7.2
Tested up to
7.0.4
Requires PHP
7.2

Recent reviews

All reviews on wp.org ↗
  1. Anonymous User 21067829
    3.0y ago

    Best for customizing my sites and add some features that I need to use.

    Read on wp.org ↗
  2. Béryl de La Grandière
    4.3y ago

    Thanks for that super plugin and thanks for the update !

    Read on wp.org ↗
  3. jessicadawson
    6.4y ago

    I’m really disappointed to find out that this plugin is not compatible with my recipe plugin which is a huge problem since I write a food blog. Now, all of my recipes appear twice. It’s the same with my social media buttons. This plugin was extraordinarily helpful in creating a second menu that I actually liked the look of. But now, it’s messed up things that are essential.

    Read on wp.org ↗
  4. avenuesfamilydentistry
    9.7y ago

    Love this plugin, allows ease of use in footers, headers and anywhere else I need it. Make my Genesis site work the way I thought it should. [link removed] This topic was modified 9 years, 7 months ago by t-p. This topic was modified 9 years, 7 months ago by bdbrown. Reason: links not permitted in reviews

    Read on wp.org ↗
  5. prashaddey
    10.2y ago

    Great Plugin!

    Read on wp.org ↗
  6. gordonium
    10.6y ago

    Thanks for giving us the tools we need to rock Genesis!

    Read on wp.org ↗
  7. amandathewebdev
    10.9y ago

    Developing in Genesis is so much easier with this plugin. Instead of creating your own hooks in functions.php, you find the appropriate hook that is neatly listed out for you and add your functions/code. A must have for me when working in Genesis.

    Read on wp.org ↗
  8. Workshoot
    10.9y ago

    Love this plugin, definitely 5* guys, what I would love to see is header widget area right though, but I can get around it, that’s fine. Thank you for this, you made my life much easier !

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 2.3.2 Fix “translation loading triggered too early” warning. Fix “plugin does not have a valid header” during activation due to duplicate plugin header. 2.3.2
  2. Version 2.3.1 Genesis Simple Hooks now uses its own update mechanism from WP Engine servers. (Not released to WP.org.) 2.3.1
  3. Version 2.3.0 Reorganize plugin based on our standard boilerplate. Update to match WordPress PHP standards. Fix bug where plugin name was empty in the minimum version warning. Increase minimum Genesis version to 2.5.0. 2.3.0
  4. Version 2.2.1 Genesis 2.6+ compatibility (prevents white screen). Remove reference to deprecated function. 2.2.1
  5. Version 2.2.0 Rewrite plugin based on new plugin boilerplate. Added new hooks. Require unfiltered_html capability to execute PHP. Better Genesis dependency handling. Change activation hook to conditional admin notice. Allow hooks to b 2.2.0
  6. Version 2.1.2 Load textdomain Add plugin header i18n 2.1.2

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 57 languages, 3 at 90% or more

Chinese (Taiwan) 100%
English (Canada) 100%
English (UK) 100%
Spanish (Spain) 77%
Italian 10%
Croatian 2%
English (Australia) 2%
Romanian 2%
Albanian 1%
Armenian 1%
Arpitan 1%
Assamese 1%
Azerbaijani 1%
Basque 1%
Catalan 1%
Cebuano 1%
Chinese (China) 1%
Czech 1%
Danish 1%
Dutch 1%
Dutch (Formal) 1%
English (New Zealand) 1%
English (South Africa) 1%
Esperanto 1%

Plus 33 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-09-19 30K+ → 20K+ down after 11 days in tier
  2. 2025-09-08 20K+ → 30K+ up after 2 days in tier
  3. 2025-09-06 30K+ → 20K+ down after 307 days in tier
  4. 2024-11-03 40K+ → 30K+ down after 461 days in tier
  5. 2023-07-31 50K+ → 40K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Genesis Simple Hooks: 20K+ active installs, 4.6★ (22 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/genesis-simple-hooks