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Google AdSense for Responsive Design – GARD

by The Plugin Factory · Uncategorized

Also makes 4 other plugins · 150+ installs across the portfolio →

GARD (Google AdSense for Responsive Design) allows you to easily place Responsive Google AdSense in your WordPress website's content.

⚠ Stale⚠ Likely abandoned
How scoring works →
43 Health · D
Maintenance 3/100
Rating quality 70/100
Support 70/100

43 health vs 56 average across 16,377 Uncategorized plugins

High removal-risk signals

63/100

Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.

  • Long abandoned. No update in 10+ years — the top precursor to removal once a vulnerability is found.
  • Compatibility drift. Tested only up to WordPress 3.7.41, well behind 6.8.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

40 / 100

Under-optimized

Biggest win: Update recency

Update recency 0/100
WP compatibility 2/100
Rating quality 70/100
Listing tuning 100/100

To rank higher: Last updated 3781 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,427 days · wp.org + Plugin Pulse archive

+54% vs prior 30d
4Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

57

now · peak 84

5730d downloads · Sep 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Google AdSense for R · #13588 you In-feed ads for Goog · #2791 Easy Google AdSense · #3169 WP Simple Adsense In · #3982

Rating trend

Star average over time · dips mark rough releases

3.8Stars · Sep 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

570per 1k installs · Sep 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

10.4y ago

latest release · v2.23

15

tagged releases on record

Recent releases

2.23 · 10.4y ago2.22 · 11.4y ago2.21 · 11.5y ago2.1 · 11.5y ago2.2 · 12.6y ago2.0.11 · 12.8y ago2.0.10 · 12.8y ago2.0.9 · 12.8y ago2.0.8 · 12.8y ago2.0.7 · 12.8y ago2.0.6 · 12.8y ago2.0.5 · 12.8y ago2.0.4 · 12.8y ago1.1 · 13.1y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v2.23 100%

Estimated active installs

The public count shows “100+”. Our estimate pins where the real number sits.

tracked estimate
100–200 ≈140

Refined from the date this plugin crossed into its current band.

Install history · since 2015-10-05 · 1,385 observations

100Installs · Sep 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
2.23
Last updated
10.4y ago
Added
2013-06-26 · 13 yrs old
Requires WP
3.0.1
Tested up to
3.7.41
Requires PHP

Recent reviews

All reviews on wp.org ↗
  1. Anonymous
    9.7y ago

    Update: Still nothing from this developer and now his actual site is down. I have sent him messages on multiple platforms and received nothing back. DO NOT INSTALL OR USE THIS PLUGIN. DOESN’T WORK, NO SUPPORT, NO FULFILLMENT OF THERE GUARANTESS. —————————— While this plugin seems to work for the most part, don’t expect to get any support. I installed this version and then bought two licenses for the pro version. The ads are not showing in my custom posts automatically and I have to do it manually. I will end up with thousands of posts so manually doing it isn’t an option. I submitted a request to the “thepluginfactory” and have gotten nothing back. It has been weeks and weeks now. I also emailed them and got crickets. I wouldn’t recommend any use this plugin until the developer awakens. I have no idea what the issue is, but this is crazy. The lead developer is on linkedin, but again I have gotten cricket. I am not trying to be difficult. However, having paid for the pro version twice now and expected more. This topic was modified 9 years, 3 months ago by barbours.

    Read on wp.org ↗
  2. GalinaBublik
    9.7y ago

    Written nearly 500 line in wp_options and not delete it after uninstall.

    Read on wp.org ↗
  3. richpaine
    11.2y ago

    I have tried various techniques and plugins to get my ads working properly for responsive. Nothing really worked quite how I wanted until I tried GARD. Ads actually started to look and display as I wanted them, so decided to upgrade to GARD Pro. Using GARD Pro, ads always display, no blank boxes. Ads always adjust to the size of the screen correctly. The ability with the pro version to use different groups for ads is great as it allows you to use different sizes of ads on any page and on any part of the page. Ads seem to load faster using GARD too. Support is excellent! Developers are quick to respond to any queries you may have. For the relatively cheap cost of the Pro version, I would recommend anyone needing a plugin to help with Adsense to use this.

    Read on wp.org ↗
  4. DonaldMcKenzie
    11.5y ago

    I bought the Pro, but can’t figure out how to upload it so that it works with the GARD plug-in I have installed.

    Read on wp.org ↗
  5. Bliss7
    11.5y ago

    The plugin does not have clear instructions on what goes where. On the settings page I don’t even know what goes where into the boxes. No screenshots and clear explanations. Nothing. And what about channels? I would not want to simply place my pub ID into a third party plugin and expect to sit back and do nothing. I have channels and I don’t think it can be set inside the plugin. Finally, the plugin does not make distinctions about Pure Responsive ad units and semi responsive ad units. The semi-responsive ad units are the ones with Asynchronous code and have a data ad slot ID. These are the “standard” Google ads now, BUT they are not fully responsive. The responsive ones have “auto” data ad slot….and are created when you select “Automatic size – Responsive” among the list of choices in your Google account. Try viewing your website in a very small device that is less than 300 px width in resolution. The standard Asynchronous (semi-responsive) ads will truncate for all those ad sizes larger than 300 px width specified size, because they are NOT fully responsive. No, they are not responsive. What must be made clear to people is the “real” responsive ad unit from Google that auto adjusts itself into the CSS container of its page. There is no specified size to this ad unit inside your Adsense panel. And getting the ad unit to style properly is not easy. It’s obvious the makers of this plugin are more interested in pushing users to buy their “Pro” version.

    Read on wp.org ↗
  6. Ellesensei
    11.7y ago

    I have had adsense for the past two months and couldn’t figure out what was wrong with the code I was getting from Google. None of my ads would display correctly on my responsive website. This was the easiest solution. I put the requested info into the GARD plug-in and now my ads are displaying beautifully! Thank you!

    Read on wp.org ↗
  7. Steinhoefel1
    11.7y ago

    Simple way to implement AdSense code for responsive blogs

    Read on wp.org ↗
  8. rogama
    11.9y ago

    not work

    Read on wp.org ↗

Known vulnerabilities

via Wordfence Intelligence

1 disclosed vulnerability on record for this plugin, 1 still affects the current version.

  1. 2025-12-21 CVE-2025-67632 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.23 No patch available

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.3

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-05-03 200+ → 100+ down after 440 days in tier
  2. 2025-02-17 300+ → 200+ down after 9 days in tier
  3. 2025-02-08 200+ → 300+ up after 1 days in tier
  4. 2025-02-07 300+ → 200+ down after 16 days in tier
  5. 2025-01-22 200+ → 300+ up after 2 days in tier
  6. 2025-01-20 300+ → 200+ down after 2 days in tier
  7. 2025-01-18 200+ → 300+ up after 1 days in tier
  8. 2025-01-17 300+ → 200+ down after 6 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for Google AdSense for Responsive Design – GARD into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/google-adsense-for-responsive-design-gard" width="480" height="300" style="border:0" loading="lazy" title="Google AdSense for Responsive Design – GARD — Plugin Pulse"></iframe>
Preview card ↗

Google AdSense for Responsive Design – GARD: 100+ active installs, 3.8★ (17 reviews). Plugin Pulse (WP Mayor), as of 2026-09-01. https://plugins.wpmayor.com/plugin/google-adsense-for-responsive-design-gard