Gutenberg
by WordPress.org · Uncategorized
Also makes 22 other plugins · 11.2M+ installs across the portfolio →
The Gutenberg plugin adds editing, customization, and site building to WordPress. Use it to test beta features before their official release.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 71/100
no flags
Active installs
400K+
≈400K estimated
Momentum
-12%
downloads vs prior 30d
Biggest opportunity: Add “releases”, “release” and “beta” to your wp.org tags. You rank #4, #5 and #6 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 0 listed these are the slots worth spending.
71 health vs 58 average across 25,753 Uncategorized plugins
Install conversion
How it's measured →0.8%
of downloads still active
At least 400K of 52M lifetime downloads are still running, in line with its category: the median Uncategorized plugin keeps 0.6%, across 17,772 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 50 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Listing tuning
Updated 4 days ago
Tested up to WordPress 7.1.4, the current branch or newer
2.1★ over 3,888 reviews, smoothed to 2.13★
0 of 5 tags set · short description in place
4 of 6 support threads resolved in the last 2 months
To rank higher: Only 0 tags — use the full 5 relevant tags so search matches more queries.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
49
Momentum
Holding steady
+0.7
Velocity
places per keyword, 28d
40%
Breadth
of keywords climbing, 28d
+0.4
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| phases | #1 | #1 | 0 |
| gutenberg | #3 | #8 | up 1 |
| gutenberg plugin | #3 | #7 | 0 |
| introduction | #3 | #4 | up 2 |
| tech | #3 | #4 | up 1 |
| release | #5 | #7 | up 1 |
| releases | #4 | #8 | 0 |
| beta | #6 | #6 | up 4 |
| gutenberg post | #3 | #6 | 0 |
| collaboration | #7 | #10 | up 1 |
| stable | #7 | #12 | up 3 |
| customization | #11 | #18 | up 6 |
| building | #12 | #19 | down 1 |
| contributors | #9 | #14 | 0 |
| contributor | #9 | #14 | 0 |
| slack | #11 | #19 | up 4 |
| editing | #16 | #21 | 0 |
| references | #11 | #13 | 0 |
| reference | #11 | #13 | up 7 |
| headlines | #12 | #14 | down 1 |
103 searches this plugin appeared in over the last 90 days, 20 listed. 65 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Add “releases”, “release” and “beta” to your wp.org tags. You rank #4, #5 and #6 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 0 listed these are the slots worth spending.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1M · peaks are release surges
Directory rank
wp.org popularity rank over time · lower is better
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
50
releases in the last 12 months
4d ago
latest release · v24.3.0 · 28 Oct 2026
405
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “400K+”. Our estimate pins where the real number sits.
Crossed into this band 55 days ago and the previous band took 5.8 years to cross, so the real count is still just over 400K.
At the current install trend, crossing 500K+ in roughly 141 days.
Install history since 1 Oct 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ John Titor4mo ago
Honestly, I am not sure I was still writing articles with WordPress if I didn’t have this block editor. My developer configered everything to look exactly like it look on the website, and the editing experience is just enjoyable.
Read on wp.org ↗ - ★★★★★ firdaus6664mo ago
Stay motivated and keep growing 🙂
Read on wp.org ↗ - ★★★★★ higginsg454mo ago
not great not bad just ok
Read on wp.org ↗ - ★★★★★ brkikani245mo ago
Hi,I think Gutenberg should include built-in options for margin, padding, and background images for every default block. Each block should also have its own responsive typography controls, similar to Elementor, so users can easily manage font sizes for desktop, tablet, and mobile directly within the block settings. It would also be helpful if users could customize responsive breakpoints or add additional breakpoints according to their project needs. These improvements would make website design and responsive management much easier and more flexible for developers and beginners alike.Thanks…!
Read on wp.org ↗ - ★★★★★ WPRavix6mo ago
Gutenberg has its flaws, but it has great potential and, most importantly, it doesn’t burden a website the way external page builders do. I’ll take the opportunity here to promote my free plugin that improves the UX of the block editor – BlockUX Workflow. It’s available in the WordPress repository. Wishing you efficient website building! This topic was modified 2 months ago by WPRavix.
Read on wp.org ↗ - ★★★★★ asevims6mo ago
As a web developer with over 12 years of experience, I have worked extensively with builders like Elementor and WPBakery. For a long time, I honestly believed Gutenberg was inferior and overly limited compared to traditional page builders. That perspective completely changed once a client specifically requested a WordPress website without Elementor or WPBakery. Because of that requirement, I finally gave Gutenberg a serious chance and started building with a custom theme and modern block-based workflows. Today, I can confidently say that Gutenberg is by far the most thoughtful and well-architected builder WordPress has ever had. Once you truly understand how it is intended to work — especially together with custom themes, patterns, theme.json, and custom blocks — it becomes incredibly powerful, clean, scalable, and future-proof. Yes, development can initially take longer compared to visual page builders, especially when building things properly with a custom setup. But after getting used to the workflow, it honestly feels like the best long-term approach for professional WordPress development. I also understand many of the negative reviews now, because I used to share the same opinion before I actually learned and understood Gutenberg properly. In my opinion, most criticism comes from comparing it to page builders without fully embracing the modern block-based development approach. Excellent work by the Gutenberg team. The direction WordPress is taking with blocks and full site editing is genuinely impressive.
Read on wp.org ↗ - ★★★★★ redeemcode2476mo ago
plugin very good
Read on wp.org ↗ - ★★★★★ newtonvibe6mo ago
I think the bad reviews are from people who don’t know how to use it or try using Full Site Editing. The best approach is to keep Gutenberg for page/post content using blocks and also use theme.json to define design tokens that can be reused in your theme and blocks for consistency. You can keep using PHP for everything else. It’s so much better than Elementor or the horrific mess that Divi is.
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 6 disclosed vulnerabilities are patched in the current version (24.3.0). Sites still on an older version should update.
- Patched Medium · 6.4 Gutenberg <= 21.8.2 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2025-10-25 CVE-2025-64354 Improper Neutralization of Input During Web Page Generation Affects <= 21.8.2 Patched in 21.9.0
- Patched Medium · 6.4 WordPress Core < 6.5.5 - Authenticated (Contributor+) Stored Cross-Site Scripting via Template Part Block ↗2024-06-24 CVE-2024-31111 Improper Neutralization of Input During Web Page Generation Affects <= 18.6.0 Patched in 18.6.1
- Patched Medium · 6.4 Gutenberg 12.9.0 - 18.0.0 - Unauthenticated & Authenticated (Contributor+) Stored Cross-Site Scripting via Avatar Block ↗2024-04-09 Improper Neutralization of Input During Web Page Generation Affects 12.9.0 - 18.0.0 Patched in 18.01
- Patched Medium · 6.4 WordPress Core 5.9-6.3.1 - Authenticated(Contributor+) Stored Cross-Site Scripting via Navigation Attributes ↗2023-10-12 CVE-2023-38000 Improper Neutralization of Input During Web Page Generation Affects <= 16.8.0 Patched in 16.8.1
- Patched Medium · 6.4 WordPress Core < 6.0.3 & Gutenberg < 14.3.1 - Authenticated Cross-Site Scripting in Various Blocks ↗2022-10-18 CVE-2022-43500 Improper Neutralization of Input During Web Page Generation Affects <= 14.3.0 Patched in 14.3.1
- Patched Medium · 5.4 WordPress Core < 5.9.2 & Gutenberg < 12.7.2 - Prototype Pollution via Block Editor ↗2022-03-11 Improperly Controlled Modification of Dynamically-Determined Object Attributes Affects < 12.7.2 Patched in 12.7.2
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 75 languages, 24 at 90% or more
Plus 51 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "The Gutenberg plugin adds editing, customization, and site building to WordPress. Use it to test beta featu..."
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Gutenberg, Block editor, Slack.
- ✓ Headings and lists 4 headings and 1 list.
- ✓ Enough to quote 2,884 characters of description.
- ! Tags match the text No tags set.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-07 300K+ → 400K+ up after 2106 days in tier
- 2020-12-01 200K+ → 300K+ up after 669 days in tier
- 2019-02-01 300K+ → 200K+ down after 31 days in tier
- 2019-01-01 700K+ → 300K+ down after 31 days in tier
- 2018-12-01 600K+ → 700K+ up after 29 days in tier
- 2018-11-02 400K+ → 600K+ up after 32 days in tier
- 2018-10-01 200K+ → 400K+ up after 30 days in tier
- 2018-09-01 20K+ → 200K+ up after 31 days in tier
Embed this report card
Drop a live Pulse card for Gutenberg into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/gutenberg" width="480" height="300" style="border:0" loading="lazy" title="Gutenberg — Plugin Pulse"></iframe> Gutenberg: 400K+ active installs, 2.1★ (3,888 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/gutenberg
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