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Image Optimizer by 10web – Image Optimizer and Compression plugin

by 10Web · Performance

Also makes 7 other plugins · 223.9K+ installs across the portfolio →

Image Optimizer by 10Web optimizes and preserves image quality. Improve your website speed, bounce rate, and SEO with Image Optimizer.

⚠ Stale
How scoring works →
60 Health · C
Maintenance 31/100
Rating quality 85/100
Support 70/100

60 health vs 67 average across 1,075 Performance plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

79 / 100

Well optimized

Biggest win: Update recency

Update recency 40/100
WP compatibility 100/100
Rating quality 86/100
Listing tuning 100/100

To rank higher: Last updated 654 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+26% vs prior 30d
11Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

334

now · peak 18.9K

34030d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Image Optimizer by 1 · #3737 you Image Prioritizer · #801 Cimo · #2194 LiteSpeed Cache · #5

Rating trend

Star average over time · dips mark rough releases

4.5Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

113per 1k installs · Aug 26

Release cadence

No release in a year
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

0

releases in the last 12 months

1.8y ago

latest release · v6.0.67

30

tagged releases on record

Recent releases

6.0.67 · 1.8y ago6.0.65 · 3.1y ago6.0.64 · 3.2y ago6.0.63 · 3.3y ago6.0.62 · 3.3y ago6.0.61 · 3.3y ago6.0.60 · 3.3y ago6.0.58 · 3.3y ago1.0.27 · 3.4y ago1.0.26 · 3.4y ago1.0.25 · 6.0y ago1.0.23 · 6.0y ago1.0.22 · 7.4y ago1.0.21 · 7.4y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 51% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v6.0 51%
v1.0 46%
v5.0 3.1%

Estimated active installs

The public count shows “3K+”. Our estimate pins where the real number sits.

tracked estimate
3K–4K ≈3.4K

Refined from the date this plugin crossed into its current band.

Install history · since 2018-02-01 · 1,430 observations

3KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Details

Version
6.0.67
Last updated
1.8y ago
Added
2017-09-26 · 8 yrs old
Requires WP
3.9
Tested up to
6.7.7
Requires PHP
7.4

Recent reviews

All reviews on wp.org ↗
  1. candy2012
    5.8y ago

    useless plugin, does not optimize a thing

    Read on wp.org ↗
  2. pari72
    6.6y ago

    Thanks alot for this good plugin please increase the number of images we can optimize for free package. Thanks

    Read on wp.org ↗
  3. pulsme
    7.0y ago

    that conversion while optimizing feature is really next level

    Read on wp.org ↗
  4. tedimchin01
    7.4y ago

    thank you for making things much easier

    Read on wp.org ↗
  5. mjl54
    7.8y ago

    I’d run into “something happened,” or some such thing, and it didn’t do its job, but I haven’t observed it as much as I might have, so maybe I’m not being fair to it. I’ll check in another time when I’ve used it more.

    Read on wp.org ↗
  6. dragonultra
    7.8y ago

    Seemed easy enough, ran it and it said it optimized ~400 images. But didn’t show me any statistics and it didn’t actually save any space.

    Read on wp.org ↗
  7. tmhardwick4
    7.8y ago

    I was so worried that I wouldn’t know what to do. Everything was explainable and easy to use~

    Read on wp.org ↗
  8. marckj7
    8.0y ago

    Excelente plugin

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 6.0.67 Changed: The minimum required PHP version is now 7.4 6.0.67
  2. Version 6.0.65 Updated: Added more debug data in logging Improved: Check of image files before optimization 6.0.65
  3. Version 6.0.64 Updated: Composer 6.0.64
  4. Version 6.0.63 Changed: Menu position 6.0.63
  5. Version 6.0.62 Updated: Composer 6.0.62
  6. Version 6.0.61 Updated: Composer 6.0.61

Known vulnerabilities

via Wordfence Intelligence

4 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2023-05-02 CVE-2023-2117 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects <= 1.0.26 Patched in 1.0.27
  2. 2023-04-26 CVE-2023-2122 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.0.26 Patched in 1.0.27
  3. 2023-04-21 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.0.26 Patched in 1.0.27
  4. 2023-04-19 Improper Limitation of a Pathname to a Restricted Directory ('Path Traversal') Affects < 1.0.26 Patched in 1.0.26

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 6.4.2

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-06-19 4K+ → 3K+ down after 262 days in tier
  2. 2025-09-30 5K+ → 4K+ down after 39 days in tier
  3. 2025-08-22 4K+ → 5K+ up after 42 days in tier
  4. 2025-07-11 5K+ → 4K+ down after 387 days in tier
  5. 2024-06-19 6K+ → 5K+ down after 209 days in tier
  6. 2023-11-23 7K+ → 6K+ down after 101 days in tier
  7. 2023-08-14 8K+ → 7K+ down after 62 days in tier
  8. 2023-06-13 9K+ → 8K+ down after 26 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Image Optimizer by 10web – Image Optimizer and Compression plugin: 3K+ active installs, 4.5★ (54 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/image-optimizer-wd