iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more
by iubenda · Privacy & Consent
The solution for GDPR compliance + more. Get your cookie banner, privacy policy, terms and conditions and handle cookie consent in just one plugin.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 88/100
no flags
Active installs
200K+
≈250K estimated
Momentum
-44%
downloads vs prior 30d
Biggest opportunity: Swap “gdpr”, “privacy policy” and “cookie banner” for “ccpa cookie consent”, “uk cookie law” and “handle”. “gdpr” isn't earning its slot: it only gets you to #21. “ccpa cookie consent” sits at #5 untagged, close enough for a declared tag to move it up. “privacy policy” isn't earning its slot: it only gets you to #21. “uk cookie law” sits at #5 untagged, close enough for a declared tag to move it up. “cookie banner” isn't earning its slot: it only gets you to #15. “handle” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
88 health vs 69 average across 915 Privacy & Consent plugins
Install conversion
How it's measured →3.3%
of downloads still active
At least 200K of 6M lifetime downloads are still running, above its category: the median Privacy & Consent plugin keeps 2.1%, across 502 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Privacy & Consent plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 9 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 6 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.7★ over 397 reviews, weighted for review count to 4.6★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
39
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
22%
Breadth
of keywords climbing, 28d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| lgpd | #2 | #2 | up 3 |
| ccpa cookie consent | #5 | #5 | 0 |
| ccpa your tag | #6 | #5 | 0 |
| handle | #6 | #7 | 0 |
| law | #5 | #5 | down 1 |
| uk cookie law | #5 | #5 | 0 |
| compliance | #9 | #6 | down 1 |
| terms and conditions your tag | #10 | #5 | down 1 |
| cookie | #11 | #8 | down 1 |
| cookie law | #7 | #5 | down 2 |
| eu cookie law | #7 | #5 | down 2 |
| gdpr compliance | #10 | #6 | up 1 |
| eu law | #7 | #4 | up 1 |
| cpra | #7 | #6 | down 1 |
| cookie consent | #14 | #8 | down 3 |
| ccpa cookie law | #5 | #5 | 0 |
| cookie compliance | #9 | #7 | down 2 |
| cookie banner your tag | #15 | #10 | 0 |
| consent | #15 | #9 | 0 |
| eu cookie directive | #9 | #6 | down 1 |
274 searches this plugin appeared in over the last 90 days, 20 listed. 215 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “gdpr”, “privacy policy” and “cookie banner” for “ccpa cookie consent”, “uk cookie law” and “handle”. “gdpr” isn't earning its slot: it only gets you to #21. “ccpa cookie consent” sits at #5 untagged, close enough for a declared tag to move it up. “privacy policy” isn't earning its slot: it only gets you to #21. “uk cookie law” sits at #5 untagged, close enough for a declared tag to move it up. “cookie banner” isn't earning its slot: it only gets you to #15. “handle” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “cookie banner”. #15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 197.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
9
releases in the last 12 months
6d ago
latest release · v3.13.6 · 27 Oct 2026
40
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 62% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200K+”. Our estimate pins where the real number sits.
Crossed into this band 19 months ago; the previous band took 3 years to cross, which places it about 52% of the way through.
Install history since 9 Dec 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ josecar485mo ago
Rapido y facil de usar
Read on wp.org ↗ - ★★★★★ allegriwebmaster5mo ago
Very easy to use!
Read on wp.org ↗ - ★★★★★ cronicasgermanicas6mo ago
Genial Plugin para tener al día y controlado el tema de las cookies.
Read on wp.org ↗ - ★★★★★ rodrigokoppa7mo ago
O plugin é bom e fácil de trabalhar com. O suporte também é minimamente rápido e responsivo. Só acho que tem planos muito caros, díficil de escalar, para negócios que estão a começar.
Read on wp.org ↗ - ★★★★★ vferrari7mo ago
Un buon plugin anche se non proprio di intuibile configurazione.
Read on wp.org ↗ - ★★★★★ iz2bql8mo ago
Niente da dire, funziona benissimo
Read on wp.org ↗ - ★★★★★ iterie8mo ago
Top
Read on wp.org ↗ - ★★★★★ chpguy8mo ago
We appreciate the plugin and the updates that iubenda has implemented.In addition to the reminders to get compliant.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 3.13.3 Integrate with Extendify plugin 3.13.3
- — Version 3.13.2 Support WordPress 7.0 Fixed: PHP deprecated notice for wp_sanitize_script_attributes() on WordPress 7.0+ Fixed: PHP 8.1/8.2 deprecation notices (null passed to string functions and dynamic property creation) 3.13.2
- — Version 3.13.1 Fixed: Site ID extraction for unified embed format (JEEG) Improved: Added request-level caching for unified embed configuration lookups 3.13.1
- — Version 3.13.0 Added support for unified embed format (JEEG) 3.13.0
- — Version 3.12.5 Fix: Can’t disable url_passthrough within the WP Plugin Support WordPress 6.9 3.12.5
- — Version 3.12.4 Fixed: Prevented multiple unnecessary scans by enforcing a 3-week interval for configuration reload 3.12.4
Security history
via Wordfence IntelligenceAll 6 disclosed vulnerabilities are patched in the current version (3.13.6). Sites still on an older version should update.
- Patched High · 7.2 iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more <= 3.13.4 - Unauthenticated Stored Cross-Site Scripting via Comment Content ↗2026-09-04 CVE-2026-77263 Improper Neutralization of Input During Web Page Generation Affects <= 3.13.4 Patched in 3.13.5
- 2026-09-04 CVE-2026-77233 Improper Neutralization of Input During Web Page Generation Affects <= 3.13.4 Patched in 3.13.5
- 2022-12-06 Cross-Site Request Forgery Affects <= 3.3.2 Patched in 3.3.3
- Patched High · 8.3 iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more <= 3.0.8 - Server-Side Request Forgery ↗2022-06-17 Server-Side Request Forgery Affects <= 3.0.7 Patched in 3.0.8
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 16 languages, 6 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 11 questions in the FAQ.
- ✓ FAQ asks real questions 10 of 11 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("if you have", "perfect for", "for e-commerce").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Contact Form 7, Mailchimp and 8 more.
- ✓ Headings and lists 9 headings and 8 lists.
- ✓ Enough to quote 10,289 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-04-01 100K+ → 200K+ up after 1108 days in tier
- 2022-03-20 90K+ → 100K+ up after 45 days in tier
- 2022-02-03 80K+ → 90K+ up after 197 days in tier
- 2021-07-21 70K+ → 80K+ up after 143 days in tier
- 2021-02-28 60K+ → 70K+ up after 200 days in tier
- 2020-08-12 50K+ → 60K+ up after 88 days in tier
- 2020-05-16 40K+ → 50K+ up after 156 days in tier
- 2019-12-12 8K+ → 40K+ up after 1013 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Privacy Policy Generator, Terms & Conditions, GDPR, CCPA, Cookie Policy & Disclaimer Templates – WPLP Legal Pages 10K+ installs · 4.6★ · 4 shared tags A -
Legal Pages – Privacy Policy, Terms & Conditions, GDPR, CCPA, and Cookie Notice Generator 8K+ installs · 4.2★ · 4 shared tags A -
CookieYes – Cookie Banner for Cookie Consent (Easy to setup GDPR/CCPA Compliant Cookie Notice) 1M+ installs · 4.8★ · 3 shared tags A -
Complianz GDPR/CCPA Cookie Consent Banner 1M+ installs · 4.7★ · 3 shared tags A -
GDPR Cookie Compliance – Cookie Banner, Cookie Consent, Cookie Notice for CCPA, EU Cookie Law 300K+ installs · 4.5★ · 3 shared tags A -
WPConsent – Cookie Banner & Cookie Consent for Privacy Compliance (GDPR / CCPA / EU Compliance Cookie Notice) 200K+ installs · 4.7★ · 3 shared tags A
Embed this report card
Drop a live Pulse card for iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/iubenda-cookie-law-solution" width="480" height="300" style="border:0" loading="lazy" title="iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more — Plugin Pulse"></iframe> iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more: 200K+ active installs, 4.7★ (397 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/iubenda-cookie-law-solution
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