Image and Video Lightbox, Image PopUp
by wpdevart · Media
Also makes 13 other plugins · 43.9K+ installs across the portfolio →
Image and Video Lightbox is an high customizable and responsive plugin for displaying images and videos in popup.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 74/100
no flags
Active installs
1K+
≈1.5K estimated
Momentum
+45%
downloads vs prior 30d
Biggest opportunity: Swap “image lightbox” and “lightbox” for “image popup” and “img”. “image lightbox” isn't earning its slot: you're not in the first 24 results for its own search. “image popup” sits at #19 untagged, close enough for a declared tag to move it up. “lightbox” isn't earning its slot: you're not in the first 24 results for its own search. “img” sits at #23 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
74 health vs 62 average across 3,284 Media plugins
Install conversion
How it's measured →0.5%
of downloads still active
At least 1K of 193K lifetime downloads are still running, below its category: the median Media plugin keeps 0.8%, across 2,319 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 272 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.9.11, the current branch or newer
3.3★ over 12 reviews, smoothed to 3.95★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-1.3
Velocity
places per keyword, 27d
18%
Breadth
of keywords climbing, 27d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| image popup | #19 | #22 | down 1 |
| popup lightbox your tag | #19 | #23 | down 3 |
| video lightbox your tag | #24 | #24 | down 3 |
| img | #23 | #22 | down 6 |
| lightbox popup | #23 | #23 | down 3 |
| image lightbox your tag | Not in the top 24 | ||
| lightbox your tag | Not in the top 24 | ||
| lightbox gallery your tag | Not in the top 24 | ||
12 searches this plugin appeared in over the last 90 days, 5 listed. 7 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “image lightbox” and “lightbox” for “image popup” and “img”. “image lightbox” isn't earning its slot: you're not in the first 24 results for its own search. “image popup” sits at #19 untagged, close enough for a declared tag to move it up. “lightbox” isn't earning its slot: you're not in the first 24 results for its own search. “img” sits at #23 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
9mo ago
latest release · v2.1.9 · 2 Feb 2026
120
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 91% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 2 years ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 10 Mar 2016
Recent reviews
All reviews on wp.org ↗- ★★★★★ LunaGraphica1.6y ago
I honestly don’t know what people are complaining about. I installed the free version and it was up and working in minutes. It has all the features I need; I didn’t feel like I needed to pay for the Pro version. I notice that some of the negative reviews use the same wording. I suspect some disgruntled jerk is trying to smear this plugin.
Read on wp.org ↗ - ★★★★★ angelinajaade2.3y ago
I should have read the reviews before I tried it.
Read on wp.org ↗ - ★★★★★ GameYob6.5y ago
This is a very well made plugin. Has lots of customisable options and I couldnt be without it. It pretty much does everything for you, all you do is install the plugin, and add an image or image with a custom url into a page/post, and it does the rest. It will automatically open up the image or video in a lightbox and it looks great. Plenty (loads) of customisation options. Perfect. This topic was modified 6 years, 2 months ago by GameYob.
Read on wp.org ↗ - ★★★★★ vietnamsales8.8y ago
Impossible to make it work. I tried everything. It just doesn’t work, as the dev wants us to believe. Supposedly (because the manual consist in 2 sentences), you just insert an image from the gallery and the plugin takes over. Except, it doesn’t… Too bad, it’s exactly what I needed. Just wasted a couples of hours of my time. Why is it even here?
Read on wp.org ↗ - ★★★★★ majadul9.5y ago
Don’t waste your time. Fail on a lot of levels. First of all, this is a trick to get you to set it up and then be forced to buy the PRO version. This plugin has a lot of features but the free version is impossible to use without upgrading to Pro.
Read on wp.org ↗ - ★★★★★ somedev10.0y ago
Don’t waste your time. Fail on a lot of levels. First of all, this is a trick to get you to set it up and then be forced to buy the PRO version. This plugin has a lot of features but the free version is impossible to use without upgrading to Pro. In fact, there are a lot of features that are forced on in the free version which most webmasters will not want to be forced on, such as downloading the image, and some ridiculous popout effects that broke the lightbox on the page whenever the user selected them during our testing. Also, in the free version, the background color and text color for some attributes are the same color, which means you won’t see the info at all unless you upgrade to PRO so you can change the colors. Also, the free version is supposed to be able to show the image title, but in our testing the plugin had some bugs that it absolutely did not show the title (img title attribute) or the “description” (caption), even though it was set to show the info. So it doesn’t even work for the very basic title feature.
Read on wp.org ↗ - ★★★★★ nene10.0y ago
I understand some features must be on PRO, but not like everything. Free version is more like a demo. Keep it.
Read on wp.org ↗ - ★★★★★ kalmika10.1y ago
The whole support team was fast, helpful and kind! Thanks for all the help! It works just great!
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (2.1.9). Sites still on an older version should update.
- Patched Medium · 4.4 Image and Video Lightbox, Image Popup <= 2.1.5 - Authenticated (Admin+) Stored Cross-Site Scripting ↗2023-01-23 CVE-2023-24004 Improper Neutralization of Input During Web Page Generation Affects <= 2.1.5 Patched in 2.1.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 6 questions in the FAQ.
- ✓ FAQ asks real questions 6 of 6 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 7 headings and 16 lists.
- ✓ Enough to quote 9,241 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("image lightbox", "lightbox gallery", "popup lightbox" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-10-28 2K+ → 1K+ down after 1 days in tier
- 2024-10-27 1K+ → 2K+ up after 3 days in tier
- 2024-10-24 2K+ → 1K+ down after 1541 days in tier
- 2020-08-05 3K+ → 2K+ down after 518 days in tier
- 2019-03-06 4K+ → 3K+ down after 350 days in tier
- 2018-03-21 5K+ → 4K+ down after 190 days in tier
- 2017-09-12 4K+ → 5K+ up after 312 days in tier
- 2016-11-04 900+ → 4K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Video Popup – Video Lightbox for YouTube, Vimeo & MP4 10K+ installs · 4.3★ · 2 shared tags A -
ARI Fancy Lightbox – Popup for WordPress 10K+ installs · 4.6★ · 2 shared tags B -
Ultimate Lightbox 1K+ installs · 4.0★ · 2 shared tags B -
Video Reviews / Video Widget 100+ installs · 4.2★ · 2 shared tags C - P Popup Lightbox 10+ installs · 3.8★ · 2 shared tags D
-
Shortcodes Ultimate – Content Elements 400K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Image and Video Lightbox, Image PopUp into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/lightbox-popup" width="480" height="300" style="border:0" loading="lazy" title="Image and Video Lightbox, Image PopUp — Plugin Pulse"></iframe> Image and Video Lightbox, Image PopUp: 1K+ active installs, 3.3★ (12 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/lightbox-popup
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.