Uplink Media Bridge for Etch
by Stephen Walker · Media
Also makes 8 other plugins · 290+ installs across the portfolio →
Manage Etch Collections directly in WordPress, with optional Wicked Folders or HappyFiles synchronization.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
Few reviews
Active installs
100+
≈110 estimated
Momentum
+49%
downloads vs prior 30d
Biggest opportunity: Swap “folders” for “tiled gallery”. “folders” isn't earning its slot: you're not in the first 24 results for its own search. “tiled gallery” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 62 average across 3,278 Media plugins
Install conversion
How it's measured →2.0%
of downloads still active
At least 100 of 5.1K lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,317 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 51 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 1 day ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
32
Momentum
Losing ground
-0.6
Velocity
places per keyword, 24d
7%
Breadth
of keywords climbing, 24d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| etch your tag | #1 | #5 | 0 |
| happyfiles your tag | #4 | #10 | 0 |
| bridge | #6 | #10 | 0 |
| wicked folders your tag | #8 | #11 | 0 |
| tiled gallery | #13 | #20 | 0 |
| folders your tag | Not in the top 24 | ||
| media your tag | Not in the top 24 | ||
36 searches this plugin appeared in over the last 90 days, 5 listed. 31 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “folders” for “tiled gallery”. “folders” isn't earning its slot: you're not in the first 24 results for its own search. “tiled gallery” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 15 Jul 2026 · 109 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.7K · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
51
releases in the last 12 months
yesterday
latest release · v2.7.2 · 30 Oct 2026
51
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Crossed into this band 31 days ago and a band this size takes about a year or more to cross, so the real count is still just over 100.
Install history since 14 Jul 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Manage Etch Collections directly in WordPress, with optional Wicked Folders or HappyFiles synchronization."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 12 headings and 1 list.
- ✓ Enough to quote 10,181 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-30 70+ → 100+ up after 29 days in tier
- 2026-09-01 30+ → 70+ up after 19 days in tier
- 2026-08-13 10+ → 30+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Organize Media Folder 2K+ installs · 4.0★ · 2 shared tags B -
Virtual Media Folders 300+ installs · 4.1★ · 2 shared tags B -
Safe SVG 1M+ installs · 4.7★ · 1 shared tag A -
FileBird – WordPress Media Library Folders & File Manager 200K+ installs · 4.7★ · 1 shared tag A -
Media Cleaner: Delete Unused Images & Clean Your Media Library 90K+ installs · 4.6★ · 1 shared tag A -
Folders – Unlimited Folders to Organize Media Library Folder, Pages, Posts, File Manager 90K+ installs · 5.0★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Uplink Media Bridge for Etch into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/media-bridge-for-etch" width="480" height="300" style="border:0" loading="lazy" title="Uplink Media Bridge for Etch — Plugin Pulse"></iframe> Uplink Media Bridge for Etch: 100+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/media-bridge-for-etch
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.