Media Focus Point
by WP Company · Media
The Media Focus Point Plugin ensures the key area of an image or video stays visible, regardless of resizing or layout changes.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 88/100
no flags
Active installs
6K+
≈6.3K estimated
Momentum
+32%
downloads vs prior 30d
Biggest opportunity: Swap “image”, “video” and “background” for “resizing”, “key” and “area”. “image” isn't earning its slot: you're not in the first 24 results for its own search. “resizing” sits at #8 untagged, close enough for a declared tag to move it up. “video” isn't earning its slot: you're not in the first 24 results for its own search. “key” sits at #19 untagged, close enough for a declared tag to move it up. “background” isn't earning its slot: it only gets you to #17. “area” sits at #20 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
88 health vs 62 average across 3,281 Media plugins
Install conversion
How it's measured →9.6%
of downloads still active
At least 6K of 62.4K lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,318 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 11 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 15 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 10 reviews, smoothed to 4.25★ and held back under 25 reviews
5 of 5 tags set · short description in place
2 of 3 support threads resolved in the last 2 months
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.8
Velocity
places per keyword, 28d
14%
Breadth
of keywords climbing, 28d
+0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| focus your tag | #1 | #3 | 0 |
| point | #1 | #2 | up 1 |
| focal your tag | #1 | #2 | 0 |
| image point | #1 | #1 | 0 |
| focal point | #1 | #2 | 0 |
| in focus | #2 | #5 | 0 |
| resizing | #8 | #12 | down 5 |
| media tags | #7 | #13 | down 1 |
| media | #13 | #21 | down 3 |
| background your tag | #17 | #18 | 0 |
| key | #19 | #22 | up 3 |
| area | #20 | #21 | — |
| add media | #10 | #21 | down 3 |
| media tools | #11 | #18 | up 1 |
| media upload | #20 | #24 | down 6 |
| custom media | #21 | #24 | down 3 |
| wordpress media | #23 | #23 | 0 |
| image your tag | Not in the top 24 | ||
| video your tag | Not in the top 24 | ||
52 searches this plugin appeared in over the last 90 days, 17 listed. 35 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “image”, “video” and “background” for “resizing”, “key” and “area”. “image” isn't earning its slot: you're not in the first 24 results for its own search. “resizing” sits at #8 untagged, close enough for a declared tag to move it up. “video” isn't earning its slot: you're not in the first 24 results for its own search. “key” sits at #19 untagged, close enough for a declared tag to move it up. “background” isn't earning its slot: it only gets you to #17. “area” sits at #20 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 3 Jan 2025 · 667 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 22.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
11
releases in the last 12 months
15d ago
latest release · v2.1.4 · 16 Oct 2026
24
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “6K+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago; a band this size takes about a year or more to cross, which places it about 34% of the way through.
At the current install trend, crossing 7K+ in roughly 143 days.
Install history since 2 Jan 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ maxstrategiq19mo ago
Great plugin I am using with Gumlet image processor to select the focal point. Support is rapid, I raised 1 bug and sorted within the next day.Great support for a great plugin.
Read on wp.org ↗ - ★★★★★ Make carlos1.0y ago
The support team is excellent — they understood the issues clearly and resolved them with the latest updates.
Read on wp.org ↗ - ★★★★★ Tim1.1y ago
Really good plugin, does one job and does it well. Focus point is automatically used wherever the image is used on the site, more seamlessly than I expected. Nice.
Read on wp.org ↗ - ★★★★★ Cornel1.1y ago
This should be a core functionality +1
Read on wp.org ↗ - ★★★★★ CDHeumann1.1y ago
Great plugin, does exactly what it should. Only with very wide images, setting the focus point is not optimal. You have to experiment a bit.
Read on wp.org ↗ - ★★★★★ 61pixels1.4y ago
Just started trying this out on two client sites and it works great. I love that it’s nothing fancy, it’s just integrated right into the Media library like it should be, not some crazy fancy interface and custom area for no reason. Been looking for something like this for years, previously tried ACF Focal Point that was targeted specifically for ACF, it worked, but not great, and it’s long been abandoned years ago. This plugin works everywhere, not just ACF, and is simple, intuitive and just great.
Read on wp.org ↗ - ★★★★★ emrekanbay1.5y ago
Does what it says
Read on wp.org ↗ - ★★★★★ jaspermulder1.8y ago
Great plugin! Setting image focus points is easy and only needs to be done once per image. All images are now perfectly aligned, especially on mobile. Highly recommend!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.0.5 Correctly decodes Base64 UTF-8 strings for opening in modal (Example: ExampleImagewithCopyright©.png) 2.0.5
- — Version 2.0.4 Weird bug when setting focus point for Featured Image or ACF Image fields 2.0.4
- — Version 2.0.3.1 Fixed bug where overlay controls were sometimes visible in locations they shouldn’t be. 2.0.3.1
- — Version 2.0.3 Fixed an issue with overlapping elements when opening the focus point overlay within a media library opened in a block editor. 2.0.3
- — Version 2.0.2 Fixed aspect ratio of wide images while selecting a focus point Fixed setting a focus point by mouseclick sometimes resulting in a focus point just outside the image 2.0.2
- — Version 2.0.1 Added custom prefix to all classes to prevent style conflicts 2.0.1
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
1 of 8 pass · checked 25 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for One audience phrase ("ideal for"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 486 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "focal" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-29 5K+ → 6K+ up after 1 days in tier
- 2026-06-28 6K+ → 5K+ down after 2 days in tier
- 2026-06-26 5K+ → 6K+ up after 150 days in tier
- 2026-01-27 4K+ → 5K+ up after 20 days in tier
- 2026-01-07 1K+ → 4K+ up after 32 days in tier
- 2025-12-06 900+ → 1K+ up after 1 days in tier
- 2025-12-05 1K+ → 900+ down after 2 days in tier
- 2025-12-03 900+ → 1K+ up after 27 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Advanced WordPress Backgrounds 30K+ installs · 4.6★ · 2 shared tags A -
Simple Full Screen Background Image 10K+ installs · 4.3★ · 2 shared tags D -
DCO Comment Attachment 5K+ installs · 4.4★ · 2 shared tags D -
Embedly 2K+ installs · 3.6★ · 2 shared tags B -
Easy SwipeBox 2K+ installs · 4.5★ · 2 shared tags D -
Imsanity 200K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Media Focus Point into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/media-focus-point" width="480" height="300" style="border:0" loading="lazy" title="Media Focus Point — Plugin Pulse"></iframe> Media Focus Point: 6K+ active installs, 5.0★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/media-focus-point
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