Mercado Lite — Multi-Vendor Marketplace for WooCommerce
by RedefiningTheWeb · eCommerce
Also makes 5 other plugins · 1.9K+ installs across the portfolio →
Mercado turns your WooCommerce store into a fully-fledged multi-vendor marketplace with easy vendor management, customizable commissions, & seamle …
78 health vs 70 average across 8,669 eCommerce plugins
Install conversion
How it's measured →0.1%
of downloads still active
At least 10 of 8.6K lifetime downloads are still running, below its category: the median eCommerce plugin keeps 1.4%, across 4,835 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2024-09-24 · 730 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
67
now · peak 69
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2026-09-23 · 2 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $79–$199 a year, typical for eCommerce plugins rather than this plugin's own pricing.
- Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
- Install base. 10–20 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 10–20
- Category
- eCommerce
- Pro tier
- detected ("Lite" naming, the free tier of a paid product)
- Download trend
- growing (30d downloads up vs prior 30d)
- Reviews
- 5
- Last updated
- 236 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
MarketKing — Ultimate WooCommerce Multivendor Marketplace Solution 700+ installs · 4.6★ · 3 shared tags A -
WCFM – Frontend Manager for WooCommerce 20K+ installs · 4.4★ · 2 shared tags A -
WCFM Marketplace – Multivendor Marketplace for WooCommerce 10K+ installs · 4.6★ · 2 shared tags A -
MultiVendorX – WooCommerce Multivendor Marketplace AI Powered Solutions 2K+ installs · 4.8★ · 2 shared tags A -
Dokan: AI Powered WooCommerce Multivendor Marketplace Solution – Build Your Own Amazon, eBay, Etsy 30K+ installs · 4.5★ · 1 shared tag A -
WCFM Membership – WooCommerce Memberships for Multivendor Marketplace 10K+ installs · 3.9★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Mercado Lite — Multi-Vendor Marketplace for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/mercado" width="480" height="300" style="border:0" loading="lazy" title="Mercado Lite — Multi-Vendor Marketplace for WooCommerce — Plugin Pulse"></iframe> Mercado Lite — Multi-Vendor Marketplace for WooCommerce: 10+ active installs, 5.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-09-24. https://plugins.wpmayor.com/plugin/mercado