Personizely — A/B Testing, Personalization, Popups & CRO
by Sergiu Cazac · Uncategorized
Personizely is a Conversion Optimization Toolkit that helps you boost engagement and sales through A/B testing, website personalization, and popups.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
300+
≈350 estimated
Momentum
-13%
downloads vs prior 30d
Biggest opportunity: Swap “exit intent popup” for “testing”. “exit intent popup” isn't earning its slot: you're not in the first 24 results for its own search. “testing” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
90 health vs 58 average across 25,737 Uncategorized plugins
Install conversion
How it's measured →1.8%
of downloads still active
At least 300 of 16.4K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,770 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 12 days ago
Tested up to WordPress 6.9.11, the current branch or newer
4.8★ over 25 reviews, smoothed to 4.33★
5 of 5 tags set · short description in place
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
43
Momentum
Holding steady
+0.2
Velocity
places per keyword, 28d
25%
Breadth
of keywords climbing, 28d
+0.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| cro | #1 | #1 | up 1 |
| personalization | #2 | #2 | up 2 |
| split testing your tag | #8 | #9 | down 1 |
| a b testing your tag | #8 | #8 | up 3 |
| testing | #14 | #15 | up 2 |
| callout | #11 | #6 | up 2 |
| responsive testing | #15 | #17 | 0 |
| a/b testing your tag | Not checked yet | ||
| exit intent popup your tag | Not in the top 24 | ||
| popups your tag | Not in the top 24 | ||
27 searches this plugin appeared in over the last 90 days, 7 listed. 20 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “exit intent popup” for “testing”. “exit intent popup” isn't earning its slot: you're not in the first 24 results for its own search. “testing” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,487 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 688 · peaks are release surges
Directory rank
Ranked about #10,100 to #11,100, alongside the other plugins at 300+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
12d ago
latest release · v0.13 · 19 Oct 2026
12
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “300+”. Our estimate pins where the real number sits.
Crossed into this band 6 months ago; a band this size takes about a year or more to cross, which places it about 52% of the way through.
Install history since 17 Aug 2021
Reviewer account pattern
from wp.org reviewer profiles20 of the last 24 four- and five-star reviews came from accounts created within a month of posting the review, and 8 of those landed between 2021-04-13 and 2021-05-05.
Registering a wp.org account just to leave a review is common and often entirely legitimate. The share here is unusually high for the sample, so it's worth keeping in mind while reading the reviews.
Recent reviews
All reviews on wp.org ↗- ★★★★★ Hashim2.5y ago
You can’t use this plugin, unless you buy a paid subscription.
Read on wp.org ↗ - ★★★★★ mywp113.3y ago
Tool is feature rich, has some bugs but the support manager Silvano is awesome!
Read on wp.org ↗ - ★★★★★ Nouman Shahid5.4y ago
I was looking for a fast and relatively easy way to make pop-ups, and really glad that I found it. Super excited that I can change things up whenever I have some new content as well. I am very particular about design and it is a great solution for me. Good work!
Read on wp.org ↗ - ★★★★★ mamun965.4y ago
Absolutely love the plugin. It’s been a pleasure to work with it, so many cool features! Happy that I can use it on my wordpress website!
Read on wp.org ↗ - ★★★★★ workpagi15.4y ago
I used this plugin for my website it works perfectly, highly recommended
Read on wp.org ↗ - ★★★★★ mahmudit5.4y ago
Thank you so much for the help, and answering all my questions. I was really impressed how fast all my issues were solved. Thanks again and keep doing great work!
Read on wp.org ↗ - ★★★★★ abdullahjutt5985.5y ago
I tried several similar plugins. This one I like the most. Very efficient, it takes a short time to set everything up. Definitely recommend.
Read on wp.org ↗ - ★★★★★ Pepocoder5.5y ago
Once I understood how everything works it really took me just a couple of minutes to set up the popups. The design part is really easy too, which is very helpful. Great tool overall.
Read on wp.org ↗
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (0.13). Sites still on an older version should update.
- Patched Medium · 6.4 Personizely <= 0.10 - Authenticated (Contributor+) Stored Cross-Site Scripting via widgetId Parameter ↗2025-05-02 CVE-2025-3779 Improper Neutralization of Input During Web Page Generation Affects <= 0.10 Patched in 0.11
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Personizely is a Conversion Optimization Toolkit that helps you boost engagement and sales through A/B test..."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("use cases"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Mailchimp, HubSpot, Klaviyo, Zapier and 1 more.
- ! Headings and lists 0 headings and 2 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,648 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("a b testing", "exit intent popup", "split testing" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-05-10 400+ → 300+ down after 177 days in tier
- 2025-11-14 300+ → 400+ up after 249 days in tier
- 2025-03-10 400+ → 300+ down after 20 days in tier
- 2025-02-18 300+ → 400+ up after 14 days in tier
- 2025-02-04 400+ → 300+ down after 2 days in tier
- 2025-02-02 300+ → 400+ up after 1 days in tier
- 2025-02-01 400+ → 300+ down after 1 days in tier
- 2025-01-31 300+ → 400+ up after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Unbounce Landing Pages 10K+ installs · 3.6★ · 3 shared tags B -
PageTest.ai – AI-Powered A/B and Multivariate Testing for WordPress 10+ installs · 4.0★ · 3 shared tags C -
Landing Lion Landing Pages 10+ installs · 3.6★ · 3 shared tags -
ImproveAB: A/B Testing — installs · 3.6★ · 3 shared tags -
EasyTest – Simplify A/B Testing 10K+ installs · 4.0★ · 2 shared tags B -
Sigmize: A/B Testing, Session Recordings, Heatmaps & Revenue Tracking for WooCommerce, SureCart & EDD 5K+ installs · 3.9★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Personizely — A/B Testing, Personalization, Popups & CRO into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/personizely" width="480" height="300" style="border:0" loading="lazy" title="Personizely — A/B Testing, Personalization, Popups & CRO — Plugin Pulse"></iframe> Personizely — A/B Testing, Personalization, Popups & CRO: 300+ active installs, 4.8★ (25 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/personizely
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