Phoenix Media Rename
by crossi72 · Media
The Phoenix Media Rename plugin allows you to easily rename (and retitle) your media files, once uploaded.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 90/100
no flags
Active installs
50K+
≈59K estimated
Momentum
-50%
downloads vs prior 30d
Biggest opportunity: Swap “file” and “image” for “media management” and “media files”. “file” isn't earning its slot: you're not in the first 24 results for its own search. “media management” sits at #7 untagged, close enough for a declared tag to move it up. “image” isn't earning its slot: you're not in the first 24 results for its own search. “media files” sits at #10 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
90 health vs 62 average across 3,291 Media plugins
Install conversion
How it's measured →3.1%
of downloads still active
At least 50K of 1.6M lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,322 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 5 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Support resolution
Updated 4 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.7★ over 75 reviews, smoothed to 4.46★
5 of 5 tags set · short description in place
1 of 2 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
60
Momentum
Gaining ground
+1.8
Velocity
places per keyword, 28d
56%
Breadth
of keywords climbing, 28d
+1.7
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| rename your tag | #1 | #1 | 0 |
| media rename | #1 | #1 | 0 |
| phoenix | #1 | #1 | 0 |
| retitle your tag | #1 | #1 | 0 |
| rename media files | #1 | #1 | 0 |
| media your tag | #7 | #9 | up 4 |
| file rename | #3 | #5 | up 1 |
| media list | #7 | #8 | up 3 |
| media management | #7 | #9 | up 2 |
| media files | #10 | #11 | up 7 |
| media categories | #8 | #8 | up 1 |
| media folder | #13 | #12 | up 1 |
| media folders | #14 | #12 | up 2 |
| media library categories | #16 | #13 | 0 |
| custom media | #11 | #12 | up 11 |
| add media | #12 | #12 | 0 |
| media upload | #23 | #22 | down 4 |
| media library folder | #24 | #14 | 0 |
| wordpress media | #17 | #18 | — |
| file your tag | Not in the top 24 | ||
| image your tag | Not in the top 24 | ||
65 searches this plugin appeared in over the last 90 days, 19 listed. 46 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “file” and “image” for “media management” and “media files”. “file” isn't earning its slot: you're not in the first 24 results for its own search. “media management” sits at #7 untagged, close enough for a declared tag to move it up. “image” isn't earning its slot: you're not in the first 24 results for its own search. “media files” sits at #10 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 94.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
5
releases in the last 12 months
4d ago
latest release · v3.13.6 · 29 Oct 2026
118
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 67% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “50K+”. Our estimate pins where the real number sits.
Crossed into this band 2.5 years ago; the previous band took 21 months to cross, which places it about 90% of the way through.
Install history since 17 Jun 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ tibbie10mo ago
Enjoyed using it, fast and easy to use…and did the job needed.
Read on wp.org ↗ - ★★★★★ tomstr12mo ago
Easy to use, does the job!
Read on wp.org ↗ - ★★★★★ Christian Strasser1.7y ago
Easy rename of already uploaded images – perfect.
Read on wp.org ↗ - ★★★★★ arabbittpro1.8y ago
Worked for me. I like the inline rename field allot.
Read on wp.org ↗ - ★★★★★ mattce1.8y ago
Really helpful to rename images quickly.
Read on wp.org ↗ - ★★★★★ Es.Gratis1.9y ago
Sencillo de trabajar y facil de gestionar. Hace lo que dice. Perfecto para el cambio masivo de <alt image> de los productos de woocommerce Muchas gracias This topic was modified 1 year, 7 months ago by Es.Gratis.
Read on wp.org ↗ - ★★★★★ kimmergeek2.0y ago
I use this plugin often on many different websites. It’s easy to use and works exactly as expected. But the real bonus is the developer support which is responsive and fast. This is a great plugin.
Read on wp.org ↗ - ★★★★★ thulag2.0y ago
worked after a few tries This topic was modified 1 year, 8 months ago by thulag.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 3.13.3 added option to set the width of the “Filename” column in the Media Library list view 3.13.3
- — Version 3.13.2 fixed setting text for 301 redirection option 3.13.2
- — Version 3.13.1 fixed warning in Elementor when do_rename is called from WebP Image Converter & Replacer plugin 3.13.1
- — Version 3.13.0 changed do_rename function prototype to ensure compatibility with WebP Image Converter & Replacer plugin API 3.13.0
- — Version 3.12.11 fixed issue with AltText.ai 3.12.11
- — Version 3.12.10 fixed issue with WPML (thanks to @austrohack for addressing the issue) 3.12.10
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (3.13.6). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 13 languages, 3 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "The Phoenix Media Rename plugin allows you to easily rename (and retitle) your media files, once uploaded."
- ✓ Has a FAQ 11 questions in the FAQ.
- ✓ FAQ asks real questions 11 of 11 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 211 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 4 of 5 tags appear in the text; "image" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-05-14 40K+ → 50K+ up after 634 days in tier
- 2022-08-19 30K+ → 40K+ up after 526 days in tier
- 2021-03-11 20K+ → 30K+ up after 210 days in tier
- 2020-08-13 10K+ → 20K+ up after 275 days in tier
- 2019-11-12 9K+ → 10K+ up after 132 days in tier
- 2019-07-03 8K+ → 9K+ up after 30 days in tier
- 2019-06-03 7K+ → 8K+ up after 63 days in tier
- 2019-04-01 6K+ → 7K+ up after 90 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Default Featured Image 50K+ installs · 4.7★ · 2 shared tags A -
Media File Renamer: Rename Images & Files for SEO (AI-Powered) 40K+ installs · 4.6★ · 2 shared tags A -
Easy Watermark 30K+ installs · 3.8★ · 2 shared tags C -
PNG to JPG 10K+ installs · 4.5★ · 2 shared tags A -
Replace Image 8K+ installs · 4.5★ · 2 shared tags C - N Nav Menu Images 6K+ installs · 4.1★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Phoenix Media Rename into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/phoenix-media-rename" width="480" height="300" style="border:0" loading="lazy" title="Phoenix Media Rename — Plugin Pulse"></iframe> Phoenix Media Rename: 50K+ active installs, 4.7★ (75 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/phoenix-media-rename
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.