Media File Renamer: Rename Images & Files for SEO (AI-Powered)
by Jordy Meow · Media
Also makes 29 other plugins · 352.1K+ installs across the portfolio →
Rename image files and media metadata for SEO and tidiness. Using AI, manually, in bulk, or in so many other ways!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 89/100
no flags
Active installs
40K+
≈49K estimated
Momentum
+14%
downloads vs prior 30d
Biggest opportunity: Swap “seo” and “image seo” for “clean media library” and “manually”. “seo” isn't earning its slot: you're not in the first 24 results for its own search. “clean media library” sits at #5 untagged, close enough for a declared tag to move it up. “image seo” isn't earning its slot: it only gets you to #11. “manually” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
89 health vs 62 average across 3,280 Media plugins
Install conversion
How it's measured →1.1%
of downloads still active
At least 40K of 3.5M lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,318 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 22 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 1 day ago
Tested up to WordPress 7.1.4, the current branch or newer
4.6★ over 447 reviews, smoothed to 4.55★
5 of 5 tags set · short description in place
3 of 3 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
64
Momentum
Gaining ground
+2.2
Velocity
places per keyword, 28d
61%
Breadth
of keywords climbing, 28d
+2.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| rename images your tag | #1 | #1 | 0 |
| file renamer | #1 | #1 | 0 |
| renamer | #1 | #1 | 0 |
| rename your tag | #2 | #2 | up 3 |
| file rename | #1 | #1 | up 1 |
| file | #3 | #3 | up 9 |
| image renamer | #1 | #1 | 0 |
| media renamer | #1 | #1 | 0 |
| ai image renamer | #1 | #1 | 0 |
| media files | #3 | #3 | up 10 |
| image file limit | #2 | #2 | 0 |
| bulk rename images | #2 | #2 | up 1 |
| rename media files | #2 | #2 | up 2 |
| media rename | #2 | #2 | up 1 |
| manually | #6 | #4 | up 5 |
| media your tag | #8 | #7 | up 10 |
| files | #8 | #5 | up 3 |
| clean media library | #5 | #4 | up 3 |
| replace media | #6 | #5 | up 9 |
| image seo your tag | #11 | #10 | up 13 |
| seo your tag | Not in the top 24 | ||
321 searches this plugin appeared in over the last 90 days, 20 listed. 255 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “seo” and “image seo” for “clean media library” and “manually”. “seo” isn't earning its slot: you're not in the first 24 results for its own search. “clean media library” sits at #5 untagged, close enough for a declared tag to move it up. “image seo” isn't earning its slot: it only gets you to #11. “manually” sits at #6 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “image seo”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 92.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
22
releases in the last 12 months
yesterday
latest release · v6.3.5 · 30 Oct 2026
170
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “40K+”. Our estimate pins where the real number sits.
Crossed into this band 7.7 years ago; the previous band took 14 months to cross, which places it about 90% of the way through.
Install history since 13 Aug 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ TomandBunny4mo ago
This is such a time saver vs uploading a new image for SEO for the filename we can now do it on the fly. Thank you!
Read on wp.org ↗ - ★★★★★ jack_sparrow5mo ago
When you’re uploading dozens of product images, it’s easy to forget to rename the source files properly. This plugin fixes all of that automatically based on your product titles. It renames the file, updates all the links on your site instantly, and never breaks a single image. Incredibly smooth and essential for keeping your store organized.
Read on wp.org ↗ - ★★★★★ lwachihi5mo ago
It is a very simple to understand tool. I always use it to rename my image files. I do not have to reupload my image files just because of an incorrect name. Thanks!
Read on wp.org ↗ - ★★★★★ afgcentreouest5mo ago
… une traduction en Français serait la bienvenue, ce serait encore mieux pour certains, dont moi!
Read on wp.org ↗ - ★★★★★ Michael Tyler6mo ago
Now you see them, now you don’t!All looked good for a while. On checking back, the blogs that I’d created and used this plugin needed to be revisited and all the images updated. Uploaded even, again, and everything from scratch.I’ve no idea what caused this.
Read on wp.org ↗ - ★★★★★ minawi6mo ago
It is a solution to a critical problem on WordPress.
Read on wp.org ↗ - ★★★★★ Mike Zielonka7mo ago
This plugin has helped me organize my media so much!!!! The paid features are so worth it! It unlocks so much!
Read on wp.org ↗ - ★★★★★ HRMC7mo ago
This works seamlessly and is a must-have for anyone with a wordpress site doing SEO.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 6.2.8 Update: Moved the AI Suggest buttons inside the fields in the Edit Media modal. Update: Changed the Auto and Edit buttons back to normal case and made the Auto label translatable. Fix: Hotfix — Fixed a path traversal iss 6.2.8
- — Version 6.2.7 Add: “Run Later” option for delayed processing of upload renaming. Add: “Ignore This Time” option on the media upload screen to skip the “On Upload” method for the current batch. Add: Vision error messages now displayed 6.2.7
- — Version 6.2.6 Update: Merged the Renamer and Metadata fields into a single component, making editing available outside the Dashboard. Add: Post type filter for media attached to specific parent post types. 6.2.6
- — Version 6.2.5 Add: SEO keyword support from SEO Engine for AI prompt generation. Update: New UI/UX design for better user experience. 🎵 Discuss with others about Media File Renamer on the Discord . 🌴 Keep us motivated with a little 6.2.5
- — Version 6.2.4 Add: New CLI command to list all pending renames. Add: New CLI command to set the rename method directly. Update: CLI rename_all command now supports a “dry-run” mode so you can preview changes. 6.2.4
- — Version 6.2.3 Add: New filters to let you modify original and new image URLs during DB updates. Fix: Corrected the PDF renaming/moving process and ensured size metadata is fully updated after changes. Fix: Resolved file renaming and m 6.2.3
Security history
via Wordfence IntelligenceAll 5 disclosed vulnerabilities are patched in the current version (6.3.5). Sites still on an older version should update.
- Patched Medium · 6.6 Media File Renamer <= 5.7.7 - Authenticated(Administrator+) Remote Code Execution ↗
- 2023-11-28 CVE-2023-44991 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 5.6.9 Patched in 5.7.0
- 2014-01-31 CVE-2014-2040 Improper Neutralization of Input During Web Page Generation Affects < 1.9.4 Patched in 1.9.4
- Patched High · 8.8 Media File Renamer – Auto & Manual Rename <= 5.2.5 - Missing Authorization Checks ↗2012-09-03 Missing Authorization Affects <= 5.2.5 Patched in 5.2.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 18 languages, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 5 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 2,395 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "image seo", "rename images" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2019-02-16 30K+ → 40K+ up after 405 days in tier
- 2018-01-07 20K+ → 30K+ up after 507 days in tier
- 2016-08-18 10K+ → 20K+ up after 364 days in tier
- 2015-08-20 9K+ → 10K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Phoenix Media Rename 50K+ installs · 4.6★ · 2 shared tags A -
SEO Media Manager 5K+ installs · 4.4★ · 2 shared tags A -
Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ installs · 4.8★ · 1 shared tag A -
LiteSpeed Cache 7M+ installs · 4.8★ · 1 shared tag B -
Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ installs · 4.8★ · 1 shared tag A -
All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ installs · 4.7★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Media File Renamer: Rename Images & Files for SEO (AI-Powered) into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/media-file-renamer" width="480" height="300" style="border:0" loading="lazy" title="Media File Renamer: Rename Images & Files for SEO (AI-Powered) — Plugin Pulse"></iframe> Media File Renamer: Rename Images & Files for SEO (AI-Powered): 40K+ active installs, 4.6★ (447 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/media-file-renamer
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