Pofily – WooCommerce Product Filters
by VillaTheme · eCommerce
Also makes 56 other plugins · 156.1K+ installs across the portfolio →
Easily add customizable filters to WooCommerce products with Pofily. Tailor filters to customer needs for seamless product searches.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
500+
≈580 estimated
Momentum
+16%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “woocommerce filter by category” and “woocommerce filters” for “product filters” and “filters”. “woocommerce filter by category” isn't earning its slot: you're not in the first 24 results for its own search. “product filters” sits at #7 untagged, close enough for a declared tag to move it up. “woocommerce filters” isn't earning its slot: you're not in the first 24 results for its own search. “filters” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 71 average across 9,847 eCommerce plugins
Install conversion
How it's measured →2.1%
of downloads still active
At least 500 of 23.7K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,182 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 74 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.8★ over 8 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
36
Momentum
Losing ground
-0.7
Velocity
places per keyword, 28d
15%
Breadth
of keywords climbing, 28d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| product filters | #7 | #18 | up 2 |
| filters | #12 | #19 | 0 |
| woocommerce product filters your tag | #15 | #22 | down 1 |
| tailor | #14 | #16 | down 3 |
| woo product filter | #15 | #23 | up 1 |
| product filter | #17 | #23 | 0 |
| wc filters | #18 | #20 | down 3 |
| ajax product filters | #20 | #23 | down 1 |
| woocommerce product filter | #24 | #22 | down 1 |
| woocommerce filter by category your tag | Not in the top 24 | ||
| woocommerce filters your tag | Not in the top 24 | ||
| woocommerce price filter your tag | Not in the top 24 | ||
| woocommerce product filter plugin your tag | Not in the top 24 | ||
29 searches this plugin appeared in over the last 90 days, 9 listed. 20 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “woocommerce filter by category” and “woocommerce filters” for “product filters” and “filters”. “woocommerce filter by category” isn't earning its slot: you're not in the first 24 results for its own search. “product filters” sits at #7 untagged, close enough for a declared tag to move it up. “woocommerce filters” isn't earning its slot: you're not in the first 24 results for its own search. “filters” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “woocommerce product filters”. #15 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 981 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 97% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Crossed into this band 8 days ago and a band this size takes about a year or more to cross, so the real count is still just under 600.
Install history since 4 Oct 2022
Languages
via translate.wordpress.orgTranslated into 3 languages, 1 at 90% or more · development strings
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 4 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily add customizable filters to WooCommerce products with Pofily. Tailor filters to customer needs for s..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ✓ Names who it is for Names its audience or use cases ("if you want", "if you have").
- ✓ Names what it works with Mentions WooCommerce, Shopify, Facebook.
- ✓ Headings and lists 6 headings and 9 lists.
- ✓ Enough to quote 8,330 characters of description.
- ! Tags match the text Only 1 of 5 tags appear in the text ("woocommerce filter by category", "woocommerce filters", "woocommerce price filter", "woocommerce product filter plugin" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-27 600+ → 500+ down after 119 days in tier
- 2026-06-30 700+ → 600+ down after 139 days in tier
- 2026-02-11 800+ → 700+ down after 265 days in tier
- 2025-05-22 900+ → 800+ down after 84 days in tier
- 2025-02-27 800+ → 900+ up after 35 days in tier
- 2025-01-23 900+ → 800+ down after 192 days in tier
- 2024-07-15 800+ → 900+ up after 77 days in tier
- 2024-04-29 700+ → 800+ up after 18 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Ultimate WooCommerce Filters 500+ installs · 3.8★ · 2 shared tags B -
Advanced AJAX Product Filters 50K+ installs · 4.7★ · 1 shared tag A -
Additional Order Filters for WooCommerce 2K+ installs · 4.3★ · 1 shared tag C -
annasta Filters for WooCommerce 1K+ installs · 4.6★ · 1 shared tag A -
Ajax Product Filter for Woocommerce 20+ installs · 3.8★ · 1 shared tag D
Embed this report card
Drop a live Pulse card for Pofily – WooCommerce Product Filters into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/pofily-woo-product-filters" width="480" height="300" style="border:0" loading="lazy" title="Pofily – WooCommerce Product Filters — Plugin Pulse"></iframe> Pofily – WooCommerce Product Filters: 500+ active installs, 4.8★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/pofily-woo-product-filters
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