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wp.org search vs our merit ranking: “tailor”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “tailor”, we and wp.org disagree on the top plugin, and our order differs from theirs on 14 of the top 20. 6 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Extra Shipping Rates for WooCommerce shows at wp.org #11 but places #19 on merit, a gap of 8 places. Its 1K+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FooGallery Photo Gallery : Image, Video & Masonry Galleries places #4 on merit, 4.8★ from 995 reviews, but shows at wp.org #10. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Autoptimize 800K+ · 4.7★ (1428) wp.org #2 1 too low 2 Ticket Tailor — Event Ticketing & Registration 4K+ · 4.3★ (46) wp.org #1 1 too high 3 The SEO Framework – Fast, Automated, Effortless. 200K+ · 4.9★ (380) wp.org #4 ↑3 1 too low 4 FooGallery Photo Gallery : Image, Video & Masonry Galleries 100K+ · 4.8★ (995) wp.org #10 ↓2 6 too low 5 Media Sync 50K+ · 4.7★ (86) wp.org #8 ↑1 3 too low 6 Broken Link Checker 500K+ · 3.8★ (605) wp.org #5 1 too high 7 Simply Schedule Appointments 50K+ · 5.0★ (155) wp.org #12 ↑6 5 too low 8 TI WooCommerce Wishlist 100K+ · 4.7★ (503) wp.org #13 ↑6 5 too low 9 Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ · 5.0★ (8) wp.org #3 ↑1 6 too high 10 Constant Contact Forms 20K+ · 2.6★ (107) wp.org #6 ↓3 4 too high 11 Email Marketing by EmailOctopus 4K+ · 5.0★ (6) wp.org #9 ↑1 2 too high 12 MotoPress Hotel Booking for Elementor 10K+ · 3.9★ (7) wp.org #7 ↓1 5 too high 13 Thank You Page for WooCommerce 10K+ · 5.0★ (43) wp.org #20 7 too low 14 Better Post & Filter Widgets for Elementor 4K+ · 5.0★ (18) wp.org #14 ↓1 15 Breadcrumbs Divi Module 10K+ · 4.5★ (14) wp.org #21 6 too low 16 CatalogX Product Catalog, Product Enquiry & Quotes for WooCommerce 5K+ · 4.2★ (60) wp.org #23 7 too low 17 Web Accessibility (formally known as Ally) – WCAG Scanning, Guided Fixes, Usability Widget 500K+ · 2.9★ (162) wp.org #22 5 too low 18 Pofily – WooCommerce Product Filters 500+ · 4.8★ (8) wp.org #15 ↓4 3 too high 19 Extra Shipping Rates for WooCommerce 1K+ · 5.0★ (3) wp.org #11 ↑1 8 too high 20 WPC Product Videos for WooCommerce 3K+ · 4.0★ (5) wp.org #16 ↓2 4 too high 21 Customize Admin 3K+ · 3.6★ (5) wp.org #18 ↓2 3 too high 22 Auto Update Post Date 2K+ · 5.0★ (2) wp.org #17 ↓2 5 too high 23 Browser Theme Color – Address Bar Color & Dark Mode 2K+ · 5.0★ (1) wp.org #19 ↓2 4 too high 24 CookieHub – Cookie Consent Banner (DSGVO, CCPA, RGPD and GDPR compliance) 3K+ · 5.0★ (1) wp.org #24

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.