Redirect by Custom Field
by mitcho (Michael Yoshitaka Erlewine) · Uncategorized
Also makes 11 other plugins · 4.8K+ installs across the portfolio →
Changes the URLs pointing to pages and posts which have a "redirect" custom field, using that entry as the URL instead.
46 health vs 56 average across 16,376 Uncategorized plugins
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 12+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.7.41, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 4663 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,424 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
77
now · peak 98
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
12.8y ago
latest release · v1.0
8
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 98% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “600+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2015-09-15 · 1,420 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ sheenpaul10.7y ago
Works Perfectly and surely its a powerful plugin for affiliates. It simply work with wp-all-import which you can promote millions of products from various affiliate networks like cj,shareasale,tradetracker zanox and more.
Read on wp.org ↗ - ★★★★★ imdreamer12.5y ago
i have installed this pligin , but i can’t find the redirection field in my post editor to fill out, where can i find it? can you offer a screenshot ? sincerely
Read on wp.org ↗ - ★★★★★ jmoran7713.2y ago
I was trying to have my home page slider to go to an event, but the slider only used posts from a chosen category. I was able to use this plugin to redirect the post I made show up in the slider go to an entirely different page. This plugin does not force a redirect of the home page like the other redirect plugin did, only redirects once clicked on. Great job!
Read on wp.org ↗ - ★★★★★ Thiago Miro13.3y ago
It does what it’s propose to do.
Read on wp.org ↗ - ★★★★★ Jules Colle13.7y ago
works
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.3
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-03-07 700+ → 600+ down after 2 days in tier
- 2025-03-05 600+ → 700+ up after 2 days in tier
- 2025-03-03 700+ → 600+ down after 15 days in tier
- 2025-02-16 600+ → 700+ up after 9 days in tier
- 2025-02-07 700+ → 600+ down after 1 days in tier
- 2025-02-06 600+ → 700+ up after 3 days in tier
- 2025-02-03 700+ → 600+ down after 1 days in tier
- 2025-02-02 600+ → 700+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Custom Permalinks 100K+ installs · 4.1★ · 2 shared tags B -
Simple Page Redirect 10K+ installs · 4.3★ · 2 shared tags A -
Shortcode Redirect 10K+ installs · 4.2★ · 2 shared tags A - W WP Force Lowercase URLs 6K+ installs · 4.2★ · 2 shared tags D
-
WP Post Redirect 3K+ installs · 4.1★ · 2 shared tags B -
LH Force Lowercase URLs 2K+ installs · 4.1★ · 2 shared tags D
Embed this report card
Drop a live Pulse card for Redirect by Custom Field into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/redirect-by-custom-field" width="480" height="300" style="border:0" loading="lazy" title="Redirect by Custom Field — Plugin Pulse"></iframe> Redirect by Custom Field: 600+ active installs, 4.8★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/redirect-by-custom-field