RUA Blog Subscriber Lite
by dxladner · Membership
Also makes 2 other plugins · 360+ installs across the portfolio →
Build your email list! Manage Subscribers from a Dashboard. Custom settings. Notify users of new posts. All without having users create accounts.
46 health vs 71 average across 277 Membership plugins
Install conversion
How it's measured →0.6%
of downloads still active
At least 30 of 5.4K lifetime downloads are still running, below its category: the median Membership plugin keeps 1.0%, across 160 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Membership plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 8+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.9.33, well behind 6.8.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
To rank higher: Last updated 3166 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2024-09-24 · 730 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
91
now · peak 91
Estimated active installs
The public count shows “30+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2026-09-23 · 2 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $149–$299 a year, typical for Membership plugins rather than this plugin's own pricing.
- Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
- Install base. 30–40 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 30–40
- Category
- Membership
- Pro tier
- detected ("Lite" naming, the free tier of a paid product)
- Download trend
- growing (30d downloads up vs prior 30d)
- Reviews
- 6
- Last updated
- 3166 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Subscribe2 – Form, Email Subscribers & Newsletters 10K+ installs · 3.5★ · 2 shared tags B -
WP Subscribe 7K+ installs · 3.8★ · 2 shared tags D -
WP Subscription Forms – Subscription Form Plugin for WordPress 400+ installs · 4.0★ · 2 shared tags B - S Subscription Options 300+ installs · 3.6★ · 2 shared tags
-
SUBRE – Product Subscription for WooCommerce – Recurring Payments 200+ installs · 4.2★ · 2 shared tags A -
ITERAS 30+ installs · 3.8★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for RUA Blog Subscriber Lite into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/rua-blog-subscriber-lite" width="480" height="300" style="border:0" loading="lazy" title="RUA Blog Subscriber Lite — Plugin Pulse"></iframe> RUA Blog Subscriber Lite: 30+ active installs, 4.5★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-09-24. https://plugins.wpmayor.com/plugin/rua-blog-subscriber-lite