Subscribe2 – Form, Email Subscribers & Newsletters
by weDevs · Email & Marketing
Also makes 23 other plugins · 98.4K+ installs across the portfolio →
Sends a list of subscribers an email notification when you publish new posts.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 79/100
no flags
Active installs
10K+
≈18K estimated
Momentum
-16%
downloads vs prior 30d
Biggest opportunity: Swap “email” for “digest”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “digest” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
79 health vs 66 average across 2,121 Email & Marketing plugins
Install conversion
How it's measured →0.4%
of downloads still active
At least 10K of 2.5M lifetime downloads are still running, below its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 39 days ago
Tested up to WordPress 7.0.8, the current branch or newer
3.5★ over 116 reviews, smoothed to 3.68★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
37
Momentum
Losing ground
-0.6
Velocity
places per keyword, 27d
18%
Breadth
of keywords climbing, 27d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| subscribe2 | #1 | #1 | 0 |
| email subscribers | #6 | #9 | down 1 |
| subscribers | #7 | #13 | 0 |
| subscriber | #6 | #12 | 0 |
| email subscriber | #6 | #14 | down 1 |
| digest | #13 | #17 | down 3 |
| subscribe your tag | #22 | #19 | down 6 |
| notify your tag | #23 | #15 | up 1 |
| newsletters | #24 | #23 | 0 |
| subscribe form | #17 | #20 | down 3 |
| send email when post is publish | #13 | #18 | up 1 |
| subscribe to newsletters | #24 | #21 | down 1 |
| subscribe email | #24 | #18 | — |
| email your tag | Not in the top 24 | ||
| posts your tag | Not in the top 24 | ||
| subscription your tag | Not in the top 24 | ||
31 searches this plugin appeared in over the last 90 days, 13 listed. 18 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “email” for “digest”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “digest” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- Slipping on “subscribe”. Down 6 places since 2026-09-18, now #22. Check what shipped around then, and what moved above you.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 17.8K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
1mo ago
latest release · v10.48 · 23 Sep 2026
149
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 7 months ago and the previous band took 2.6 years to cross, so the real count is still just under 20K.
Install history since 14 Apr 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ cramos555mo ago
I’m trying to bulk subscribe WordPress users to all categories created from registered subscribers. I select “All” and then “All Categories” and click the “Bulk Update Categories” button, but it’s not working. How can I fix this? Thank you very much. Intento suscribir masivamente a usuarios de wordpress a todas las categorías creadas desde suscriptores registrados, selecciono todos y al final todas las categorías y haco clic en el botón bulk update categorias, pero no funciona. Como puedo solucionarlo. Muchas gracias.
Read on wp.org ↗ - ★★★★★ ddbosk11mo ago
For years I used this with no problem. Then suddenly I started getting daily “mail suspended temporarily because daily limit exceeded” notices from my web host. I deactivated Subscribe2 and the problem stopped. Draw your own conclusions.
Read on wp.org ↗ - ★★★★★ Peter Wollerup2.5y ago
Does not update or respond to security issues WordPress Subscribe2 Plugin <= 10.42 is vulnerable to Broken Access Control regarding to Patchstack (PSID: 4de2aa554db5)
Read on wp.org ↗ - ★★★★★ webmistressofthedark3.7y ago
The override button has disappeared. Also what’s with this ‘block’ garbage! OMG WP — PLEASE LOSE IT!!!!
Read on wp.org ↗ - ★★★★★ skymit5.4y ago
Doesn’t work in latest WP version This topic was modified 5 years, 1 month ago by skymit.
Read on wp.org ↗ - ★★★★★ pubwvj5.5y ago
I’ve been using this for a while but it needs a big fix. The plugin should send mail singly and spread out over time rather than all at once. I’m getting complaints from my ISP that the plugin is overloading the server with huge dumps of email. I only have about 1,500 subscribers and if that is overloading then I can only imagine how bad it must be with more popular blogs. Please implement this. I just downgraded my review from five stars to one star. See… there’s a problem that this plugin creates: it overloads the servers with email as described above. I just discovered that the developer is offering a fix for that for $29.99 PER FREAKING YEAR!!!!! It was bad enough that the developer creates a problem and then offers to solve it for a fee. It was worse that the fee is kind of high – I finally decided to pay it untill I discovered… It is absurd that the fee is a reoccurring annual subscription. No thanks. This topic was modified 5 years, 2 months ago by pubwvj. Reason: See comment
Read on wp.org ↗ - ★★★★★ sumanashree5.8y ago
I am not able to see the Elementor icon and its setting in my wordpress.org website.
Read on wp.org ↗ - ★★★★★ jimmathew6.4y ago
This tool meets our expectations, I would like to recommend.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 10.45 Enhance: Capability checks added for better security. 10.45
- — Version 10.44 Fix: Security related issues. 10.44
- — Version 10.43 Update: Appsero client library. Fix: Security related issues. 10.43
- — Version 10.42 Fix: Subscribers searching filter can’t search by email address. Fix: Post notification email is not sending to public subscribers. 10.42
- — Version 10.41 Fix: CSRF, Authorization issues when send an email. Fix: Use built-in sanitize_email instead of manual. 10.41
- — Version 10.40 Fix: {UNSUBLINK} tag not working properly when send an email. Fix: subscribe2 emails no longer sending when publish a post. Fix: template entities not working properly in settings page (line breaks, tabs were lost etc.). 10.40
Security history
via Wordfence IntelligenceAll 12 disclosed vulnerabilities are patched in the current version (10.48). Sites still on an older version should update.
- Patched High · 7.2 Subscribe2 – Form, Email Subscribers & Newsletters <= 10.47 - Unauthenticated Stored Cross-Site Scripting ↗2026-08-17 CVE-2026-73393 Improper Neutralization of Input During Web Page Generation Affects <= 10.47 Patched in 10.48
- 2026-08-03 CVE-2026-14331 Improper Neutralization of Input During Web Page Generation Affects <= 10.45 Patched in 10.46
- Patched High · 7.2 Subscribe2 – Form, Email Subscribers & Newsletters <= 10.43 - Unauthenticated Stored Cross-Site Scripting via IP Parameter ↗2025-02-18 CVE-2024-11582 Improper Neutralization of Input During Web Page Generation Affects <= 10.43 Patched in 10.44
- 2022-12-16 Missing Authorization Affects <= 10.37 Patched in 10.38
- Patched Medium · 6.1 Subscribe2 – Form, Email Subscribers & Newsletters <= 10.15 - Stored Cross-Site Scripting ↗2014-10-01 CVE-2014-6604 Improper Neutralization of Input During Web Page Generation Affects < 10.16 Patched in 10.16
- Patched High · 7.1 Subscribe2 – Form, Email Subscribers & Newsletters < 8.1 - Multiple Cross-Site Scripting ↗2014-08-01 Improper Neutralization of Input During Web Page Generation Affects < 8.1 Patched in 8.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 16 languages, 8 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Sends a list of subscribers an email notification when you publish new posts."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("if you want"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 4 headings and 1 list.
- ✓ Enough to quote 1,627 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "notify" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-01 20K+ → 10K+ down after 954 days in tier
- 2023-08-21 30K+ → 20K+ down after 737 days in tier
- 2021-08-14 40K+ → 30K+ down after 431 days in tier
- 2020-06-09 50K+ → 40K+ down after 404 days in tier
- 2019-05-02 60K+ → 50K+ down after 326 days in tier
- 2018-06-10 70K+ → 60K+ down after 249 days in tier
- 2017-10-04 80K+ → 70K+ down after 262 days in tier
- 2017-01-15 90K+ → 80K+ down after 62 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 2 shared tags A -
Manage Notification E-mails 100K+ installs · 4.6★ · 2 shared tags A -
Customize WordPress Emails and Alerts – Better Notifications for WP 30K+ installs · 4.7★ · 2 shared tags A -
BlossomThemes Email Newsletter 20K+ installs · 3.6★ · 2 shared tags -
Noptin – Newsletter, New Post Notifications & Email Automation 10K+ installs · 4.4★ · 2 shared tags A - S Subscribe to Comments 10K+ installs · 3.9★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Subscribe2 – Form, Email Subscribers & Newsletters into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/subscribe2" width="480" height="300" style="border:0" loading="lazy" title="Subscribe2 – Form, Email Subscribers & Newsletters — Plugin Pulse"></iframe> Subscribe2 – Form, Email Subscribers & Newsletters: 10K+ active installs, 3.5★ (116 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/subscribe2
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