Styleguide – Custom Fonts and Colors
by binarymoon · Uncategorized
Also makes 3 other plugins · 7.4K+ installs across the portfolio →
Styleguide allows you to customize fonts and colors in WordPress themes through the Customizer - no need to touch any code!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 51/100
Stale · Likely abandoned · Few reviews
Active installs
2K+
≈2.8K estimated
Momentum
+2%
downloads vs prior 30d
Biggest opportunity: Swap “color” and “colors” for “twenty ten” and “twentyseventeen”. “color” isn't earning its slot: you're not in the first 24 results for its own search. “twenty ten” sits at #10 untagged, close enough for a declared tag to move it up. “colors” isn't earning its slot: you're not in the first 24 results for its own search. “twentyseventeen” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
51 health vs 58 average across 25,735 Uncategorized plugins
Install conversion
How it's measured →2.1%
of downloads still active
At least 2K of 97.2K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,764 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Removal-risk signals
28/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Not actively maintained. No update in about 2 years.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 1005 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.5.0; the current branch is 6.8
5.0★ over 7 reviews, smoothed to 4.21★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 1005 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.4
Velocity
places per keyword, 24d
10%
Breadth
of keywords climbing, 24d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| twenty ten | #10 | #8 | up 1 |
| twentyseventeen | #15 | #13 | 0 |
| color your tag | Not in the top 24 | ||
| colors your tag | Not in the top 24 | ||
| colour your tag | Not in the top 24 | ||
| css your tag | Not in the top 24 | ||
| customizer your tag | Not in the top 24 | ||
10 searches this plugin appeared in over the last 90 days, 2 listed. 8 left out as unrelated or noise (years, numbers, stray words). 5 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “color” and “colors” for “twenty ten” and “twentyseventeen”. “color” isn't earning its slot: you're not in the first 24 results for its own search. “twenty ten” sits at #10 untagged, close enough for a declared tag to move it up. “colors” isn't earning its slot: you're not in the first 24 results for its own search. “twentyseventeen” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 427 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 86% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 5 months ago and the previous band took 18 months to cross, so the real count is still just under 3K.
Install history since 15 Aug 2020
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.4.8 · WP 5.8
Languages
via translate.wordpress.orgTranslated into 4 languages, 4 at 90% or more · development strings
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Styleguide allows you to customize fonts and colors in WordPress themes through the Customizer - no need to..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ✓ Names who it is for Names its audience or use cases ("perfect for", "great for", "use it").
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 6 headings and 3 lists.
- ✓ Enough to quote 3,055 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "colour", "css" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-17 3K+ → 2K+ down after 553 days in tier
- 2024-12-11 4K+ → 3K+ down after 523 days in tier
- 2023-07-07 5K+ → 4K+ down after 310 days in tier
- 2022-08-31 6K+ → 5K+ down after 746 days in tier
- 2020-08-15 7K+ → 6K+ down after 925 days in tier
- 2018-02-02 6K+ → 7K+ up after 211 days in tier
- 2017-07-06 5K+ → 6K+ up after 195 days in tier
- 2016-12-23 3K+ → 5K+ up after 276 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Awesome Color Palettes 100+ installs · 4.1★ · 3 shared tags D -
Central Color Palette 10K+ installs · 4.8★ · 2 shared tags D -
Customify 10K+ installs · 3.8★ · 2 shared tags A - T TJ Custom CSS 8K+ installs · 4.3★ · 2 shared tags D
-
Modular Custom CSS 400+ installs · 4.3★ · 2 shared tags A - C Customizer Custom CSS 400+ installs · 4.1★ · 2 shared tags C
Embed this report card
Drop a live Pulse card for Styleguide – Custom Fonts and Colors into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/styleguide" width="480" height="300" style="border:0" loading="lazy" title="Styleguide – Custom Fonts and Colors — Plugin Pulse"></iframe> Styleguide – Custom Fonts and Colors: 2K+ active installs, 5.0★ (7 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/styleguide
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