Subscribe to Unlock Lite – Opt In Content Locker Plugin for WordPress
by WP Shuffle · Forms
Also makes 7 other plugins · 3.0K+ installs across the portfolio →
Lock your content using our Subscription Form and collect email address and grow your subscribers organically. 5 pre designed template, 2 lock modes, …
82 health vs 63 average across 1,679 Forms plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
210
now · peak 651
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
3mo ago
latest release · v1.3.1
32
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 95% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2021-09-03 · 1,421 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $49–$199 a year, typical for Forms plugins rather than this plugin's own pricing.
- Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
- Install base. 500–600 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 500–600
- Category
- Forms
- Pro tier
- detected ("Lite" naming, the free tier of a paid product)
- Download trend
- growing (30d downloads up vs prior 30d)
- Reviews
- 10
- Last updated
- 98 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ dlx2.4y ago
It was easy to set up the plugin and translate the texts for the different fields of the form and for the email. 5 minutes and you are ready to go. In my case, I didn’t want to collect email addresses (e.g. for newsletters) but simply protect my private blog from unauthorized access. This also works very well – at least I can now see who is accessing my website. It would be great if there was a setting that only the addresses already entered in the list are granted access. For example, using a slider.
Read on wp.org ↗ - ★★★★★ lipsandlanguage2.8y ago
Had a few issues in the beginning but the team was super responsive and everything is working out great, I’ve collected information while protecting my course. Thank you team for your help and for creating a great product.
Read on wp.org ↗ - ★★★★★ Patryk3.3y ago
Overall, the plugin quite nice, but the free (lite) version will be useless in most cases. One short code, so only one content to unlock, because the plugin does not block access to the original content of posts, but only to what in its settings.
Read on wp.org ↗ - ★★★★★ domaxi1983.6y ago
Locking the content works perfectly but when testing, there is no mail sent to my inbox for the verification e-mail.
Read on wp.org ↗ - ★★★★★ youngcollector4.0y ago
Very nice plugin, easy to set up and very good support.
Read on wp.org ↗ - ★★★★★ bighrts4.0y ago
Entered the test email, and clicked subscribe. Nothing happened. Didn’t load, it was like clicking a button that does nothing.
Read on wp.org ↗ - ★★★★★ superwoofer994.2y ago
Thank you!
Read on wp.org ↗ - ★★★★★ margha5.2y ago
This plugin is great, very useful and works perfectly. The support is top, I had an issue with settings and they resolved it very fast!
Read on wp.org ↗
Known vulnerabilities
via Wordfence Intelligence2 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.
- 2025-12-24 CVE-2025-68563 Improper Control of Filename for Include/Require Statement in PHP Program ('PHP Remote File Inclusion') Affects <= 1.3.0 Patched in 1.3.1
- 2025-04-16 CVE-2025-39592 Improper Control of Filename for Include/Require Statement in PHP Program ('PHP Remote File Inclusion') Affects <= 1.3.0 Patched in 1.3.1
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7.2
Languages
via translate.wordpress.orgTranslated into 1 language, 1 at 90% or more
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-11-30 600+ → 500+ down after 130 days in tier
- 2024-07-23 500+ → 600+ up after 4 days in tier
- 2024-07-19 600+ → 500+ down after 2 days in tier
- 2024-07-17 500+ → 600+ up after 3 days in tier
- 2024-07-14 600+ → 500+ down after 1 days in tier
- 2024-07-13 500+ → 600+ up after 1 days in tier
- 2024-07-12 600+ → 500+ down after 16 days in tier
- 2024-06-26 500+ → 600+ up after 4 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Subscription Forms – Subscription Form Plugin for WordPress 400+ installs · 4.0★ · 2 shared tags B -
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 1 shared tag A -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 1 shared tag A -
One Click Demo Import 1M+ installs · 4.3★ · 1 shared tag A -
Newsletter – Send awesome emails from WordPress 200K+ installs · 4.6★ · 1 shared tag A - M MW WP Form 200K+ installs · 4.1★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Subscribe to Unlock Lite – Opt In Content Locker Plugin for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/subscribe-to-unlock-lite" width="480" height="300" style="border:0" loading="lazy" title="Subscribe to Unlock Lite – Opt In Content Locker Plugin for WordPress — Plugin Pulse"></iframe> Subscribe to Unlock Lite – Opt In Content Locker Plugin for WordPress: 500+ active installs, 3.9★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/subscribe-to-unlock-lite