UTM – URL Builder for GA4
by Steve Lamar · Page Builders
Add a UTM & URL builder to your site for GA4.
42 health vs 69 average across 1,032 Page Builders plugins
Removal-risk signals
53/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 3+ years — the top precursor to removal once a vulnerability is found.
- Falling behind WordPress. Tested up to WordPress 6.0.12.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 1383 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,381 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
22
now · peak 52
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Estimated active installs
wp.org reports only “—”. The real number sits in this band.
Modeled within the band wp.org reports; tightens as we track daily.
Install history · since 2022-10-04 · 1,383 observations
Details
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach — closest match first
Compare head to head →
Embed this report card
Drop a live Pulse card for UTM – URL Builder for GA4 into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/utm-url-builder-ga4" width="480" height="300" style="border:0" loading="lazy" title="UTM – URL Builder for GA4 — Plugin Pulse"></iframe> UTM – URL Builder for GA4: — active installs, 0.0★ (0 reviews). Plugin Pulse (WP Mayor), as of 2026-07-17. https://plugins.wpmayor.com/plugin/utm-url-builder-ga4