Vanilla Bean – Custom Login
by vsmash · Login & Users
Also makes 4 other plugins · 50+ installs across the portfolio →
Customize your login and password retrieval screens - and still use your theme style sheet. Supports non-coders up to advanced coders.
84 health vs 59 average across 1,444 Login & Users plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-10-06 · 1,425 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
39
now · peak 105
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
3mo ago
latest release · v3.7.2
9
tagged releases on record
Recent releases
Estimated active installs
The public count shows “10+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2015-12-03 · 1,385 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ eazwar6.1y ago
Thanks!
Read on wp.org ↗ - ★★★★★ vsmash11.7y ago
You get to keep your login layout and company branding even if you change themes. Easy to choose a logo from media library or upload. You can use a heading instead of a logo. You can mess with the CSS if you know how too.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.4.2
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2022-10-09 20+ → 10+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
LoginPress | wp-login Custom Login Page Customizer 200K+ installs · 4.8★ · 1 shared tag A -
Custom Login Page Customizer 90K+ installs · 4.8★ · 1 shared tag B -
All In One Login — Login Page Security and Customization for WordPress with Google reCAPTCHA, Social Login, Temporary Login, 2FA, and more. 60K+ installs · 3.7★ · 1 shared tag B -
Custom Login Page Customizer – Login Designer 30K+ installs · 4.7★ · 1 shared tag B -
Easy Hide Login 20K+ installs · 4.3★ · 1 shared tag A -
AGCA – Custom Dashboard & Login Page 20K+ installs · 4.4★ · 1 shared tag C
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Drop a live Pulse card for Vanilla Bean – Custom Login into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/vanilla-bean-themelogin" width="480" height="300" style="border:0" loading="lazy" title="Vanilla Bean – Custom Login — Plugin Pulse"></iframe> Vanilla Bean – Custom Login: 10+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/vanilla-bean-themelogin