Ozow Gateway for WooCommerce
by ozowpayments · eCommerce
This is the WooCommerce extension to receive instant EFT payments from customers using the South African Ozow payments provider.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
900+
≈910 estimated
Momentum
+5%
downloads vs prior 30d
Biggest opportunity: Add “instant eft” and “eft” to your wp.org tags. You rank #4 and #9 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed these are the slots worth spending.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Install conversion
How it's measured →11%
of downloads still active
At least 900 of 8.2K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,141 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 5 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 50 days ago
Tested up to WordPress 7.1.4, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
3 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
43
Momentum
Holding steady
+0.1
Velocity
places per keyword, 27d
33%
Breadth
of keywords climbing, 27d
-0.7
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| instant eft | #4 | #4 | 0 |
| eft | #9 | #8 | up 1 |
| online refund your tag | #20 | #24 | down 1 |
| south african payment gateway | #15 | #15 | down 2 |
| african payments | #23 | #18 | up 1 |
| payment request your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
9 searches this plugin appeared in over the last 90 days, 5 listed. 4 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- Add “instant eft” and “eft” to your wp.org tags. You rank #4 and #9 for them without listing them, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 3 listed these are the slots worth spending.
Daily downloads
Since 4 Jan 2024 · 1,032 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 956 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
5
releases in the last 12 months
2mo ago
latest release · v1.3.7 · 11 Sep 2026
12
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 93% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “900+”. Our estimate pins where the real number sits.
Crossed into this band 26 days ago and a band this size takes about a year or more to cross, so the real count is still just over 900.
At the current install trend, crossing 1K+ in roughly 225 days.
Install history since 3 Jan 2024
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 24 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 2 headings and 1 list.
- ! Enough to quote 767 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 1 of 3 tags appear in the text ("online refund", "payment request" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-05 800+ → 900+ up after 1 days in tier
- 2026-10-04 900+ → 800+ down after 2 days in tier
- 2026-10-02 800+ → 900+ up after 191 days in tier
- 2026-03-25 700+ → 800+ up after 1 days in tier
- 2026-03-24 800+ → 700+ down after 1 days in tier
- 2026-03-23 700+ → 800+ up after 143 days in tier
- 2025-10-31 600+ → 700+ up after 3 days in tier
- 2025-10-28 700+ → 600+ down after 14 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WooCommerce Payfast Gateway 30K+ installs · 3.6★ · 2 shared tags B -
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag C -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B -
WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ installs · 2.2★ · 1 shared tag B -
WooCommerce Legacy REST API 400K+ installs · 2.2★ · 1 shared tag C
Embed this report card
Drop a live Pulse card for Ozow Gateway for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wc-ozow-gateway" width="480" height="300" style="border:0" loading="lazy" title="Ozow Gateway for WooCommerce — Plugin Pulse"></iframe> Ozow Gateway for WooCommerce: 900+ active installs, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/wc-ozow-gateway
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