Conditional Fees for WooCommerce Lite
by Saad Iqbal · eCommerce
Also makes 49 other plugins · 1.3M+ installs across the portfolio →
Simply Adds Custom/Additional Fee In Woocommerce Cart
83 health vs 68 average across 5,563 eCommerce plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Biggest win: Rating quality
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
261
now · peak 1.5K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
1mo ago
latest release · v1.7.2
11
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 57% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2019-11-17 · 1,422 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.
How we estimate this
Assumptions
- Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
- Annual price per customer. $79–$199 a year, typical for eCommerce plugins rather than this plugin's own pricing.
- Acquisition multiple. 1.5x–2.5x annual revenue, the going range for small WordPress-plugin businesses, compressed because the install trend is declining.
- Install base. 500–600 active installs, from our install estimate (wp.org only publishes the floor).
Inputs
- Active installs
- 500–600
- Category
- eCommerce
- Pro tier
- detected ("Lite" naming, the free tier of a paid product)
- Download trend
- declining (30d downloads down vs prior 30d)
- Reviews
- 3
- Last updated
- 43 days ago
Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ mktm201116.9y ago
plugin doesn’t work on multisite, can not activate it. It keeps asling to activate woocommerce when it is already activated This topic was modified 6 years, 9 months ago by mktm20111.
Read on wp.org ↗ - ★★★★★ cherlihy9.4y ago
Thank you for this plugin. This is EXACTLY what I needed to add a handling fee to the overall purchase at checkout!
Read on wp.org ↗ - ★★★★★ Gabriel Reguly10.6y ago
Does what it says. Thanks for the plugin.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7.1
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-01-06 600+ → 500+ down after 177 days in tier
- 2025-07-13 700+ → 600+ down after 1 days in tier
- 2025-07-12 600+ → 700+ up after 1 days in tier
- 2025-07-11 700+ → 600+ down after 101 days in tier
- 2025-04-01 800+ → 700+ down after 68 days in tier
- 2025-01-23 900+ → 800+ down after 7 days in tier
- 2025-01-16 1K+ → 900+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag B -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B -
WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ installs · 2.2★ · 1 shared tag C -
WooCommerce Legacy REST API 400K+ installs · 2.2★ · 1 shared tag D -
PDF Invoices & Packing Slips for WooCommerce 300K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Conditional Fees for WooCommerce Lite into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/woo-add-custom-fee" width="480" height="300" style="border:0" loading="lazy" title="Conditional Fees for WooCommerce Lite — Plugin Pulse"></iframe> Conditional Fees for WooCommerce Lite: 500+ active installs, 4.3★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/woo-add-custom-fee