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Dynamic Pricing & Discounts Lite

by RedefiningTheWeb · eCommerce

Also makes 3 other plugins · 1.9K+ installs across the portfolio →

Eminent plugin for WooCommerce stores with all type of discounts – dynamic pricing & discounts, category discount, product discount, BOGO rule & more.

⚠ Few reviews
How scoring works →
74 Health · B
Maintenance 78/100
Rating quality 72/100
Support 70/100

74 health vs 68 average across 5,563 eCommerce plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

87 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 87/100
WP compatibility 100/100
Rating quality 59/100
Listing tuning 100/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2022-10-05 · 1,424 days · wp.org + Plugin Pulse archive

+24% vs prior 30d
4Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

134

now · peak 1.0K

13430d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Dynamic Pricing & Di · #9995 you Discount Rules and D · #2216 Discount Rules for W · #418 Advanced Dynamic Pri · #1120

Rating trend

Star average over time · dips mark rough releases

3.9Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

447per 1k installs · Aug 26

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

1

releases in the last 12 months

8mo ago

latest release · v2.0.4

18

tagged releases on record

Recent releases

2.0.4 · 8mo ago2.0.3 · 1.7y ago2.0.2 · 1.8y ago2.0.1 · 2.0y ago1.6.1 · 2.1y ago2.0.0 · 2.1y ago1.6.0 · 2.5y ago1.5.2 · 3.3y ago1.5.1 · 3.8y ago1.5.0 · 3.8y ago1.4.0 · 4.4y ago1.3.4 · 4.6y ago1.3.3 · 4.8y ago1.3.2 · 5.2y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 85% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v2.0 85%
v1.6 13%
v1.5 2.5%

Estimated active installs

The public count shows “300+”. Our estimate pins where the real number sits.

modeled estimate
300–400 ≈350

Modeled within the band wp.org reports; tightens as we track daily.

Install history · since 2021-08-04 · 1,403 observations

300Installs · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

medium confidence

Est. annual revenue

≈$430 range $120–$1.6K

Est. acquisition value

≈$1.5K range $300–$7.2K

A small install base leaves thin data to model from. The range spans more than 10x because wp.org publishes install counts as broad bands, and conversion and price compound on top. Read the midpoint as an order of magnitude, not a valuation.

How we estimate this

Assumptions

  • Free → paid conversion. 0.5%–2% of active installs pay for the pro tier. Typical for freemium WordPress plugins; the real rate varies a lot by product.
  • Annual price per customer. $79–$199 a year, typical for eCommerce plugins rather than this plugin's own pricing.
  • Acquisition multiple. 2.5x–4.5x annual revenue, the going range for small WordPress-plugin businesses, stretched a little because downloads are growing.
  • Install base. 300–400 active installs, from our install estimate (wp.org only publishes the floor).

Inputs

Active installs
300–400
Category
eCommerce
Pro tier
detected ("Lite" naming, the free tier of a paid product)
Download trend
growing (30d downloads up vs prior 30d)
Reviews
8
Last updated
253 days ago

Revenue is installs × conversion × price; value is revenue × a typical acquisition multiple. Every factor is an assumption band, so the output is a wide range on purpose. If you're buying or selling, treat this as a starting point for due diligence.

Details

Version
2.0.4
Last updated
8mo ago
Added
2019-07-30 · 7 yrs old
Requires WP
5.0.0
Tested up to
6.9.7
Requires PHP

Recent reviews

All reviews on wp.org ↗
  1. shubhamydv0001
    2.4y ago

    Dynamic Pricing & Discounts Lite for WooCommerce is a game-changer, backed by outstanding support and plugin features. The team behind this plugin delivers prompt assistance, expert guidance, and versatile functionality that seamlessly integrates with our WooCommerce store. With their commitment to user satisfaction, our experience is smooth, productive, and highly recommended

    Read on wp.org ↗
  2. katkk
    2.4y ago

    I have been using this plugin for some time, it is useful and has many features and the support is great!

    Read on wp.org ↗
  3. askvaram
    3.3y ago

    I loved it.

    Read on wp.org ↗
  4. Jakours2
    3.6y ago

    This plugin does not work well. I consulted their documentation…totally useless. Impossible to have a discount displayed on the site. I thought the paid version would probably be better. Well no. Unfortunately. I had several conflicts with other plugins (Simple History, WooCommerce!, and several others) in addition to basic programming error, in both versions. It is not worth installing this plugin. You will be wasting time needlessly.

    Read on wp.org ↗
  5. balvan64
    3.8y ago

    Created a simple single product discount, but nothing happened, the product was not discounted, no in the cart, and not anywhere, does not work for us. No cache is used (test website). Also, the interface is very bad in my opinion.

    Read on wp.org ↗
  6. sirfshazi
    4.0y ago

    I am looking for an option to set a rule “Everyday Low Pricing” the prices are changed on a daily basis until the minimum selling price is reached, and I don’t think this plugin can help me with this.

    Read on wp.org ↗
  7. Frank Z.
    5.5y ago

    I tried about half a dozen plugins before this one, and they were all so restricted (in the free versions) that I couldn’t determine if they worked for what I wanted. Then I tried this one, and it worked beautifully! I was also impressed with the simplicity of the interface, and the large number of options available for building rules of all kinds. The one thing I wanted to test was simply to offer a discount on the price of all items in a category, if a person purchased 5 or more. This one worked, and oh, how sweet it was! We’re just building a website for a very small business, but if it grows, I’ll definitely purchase the Pro version.

    Read on wp.org ↗
  8. corinne46
    6.4y ago

    I had high hopes for this plugin, but alas it did not match the reviews on their site. The features seemed impressive, but they did not work. Support was actually awful! Because of the time difference, I had to wait at least 24 hours for a response. – So back and forth for 24 hours at a time, after 5 days, I still was unable to get this plugin to work. Very disappointed as it appeared to be perfect for my needs. At last they got me a version of this plugin that worked. I had moved on to another plugin, but felt obligated to give them another try. I am planning on upgrading to their PRO version and I will tell you how that works. I upped the stars to 3, because the time difference issue is still valid. (They do say on their PRO version feature list they have support 24/7 – so I’ll check that out when I upgrade and award more stars if it warrants it.) This topic was modified 6 years, 3 months ago by corinne46. This topic was modified 6 years, 3 months ago by corinne46.

    Read on wp.org ↗

Known vulnerabilities

via Wordfence Intelligence

1 disclosed vulnerability on record for this plugin, 1 still affects the current version.

  1. 2025-05-19 CVE-2025-48342 Cross-Site Request Forgery (CSRF) Affects <= 2.0.3 No patch available

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 2 languages, 0 at 90% or more

Russian 16%
Ukrainian 8%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-08-29 400+ → 300+ down after 147 days in tier
  2. 2026-04-04 500+ → 400+ down after 252 days in tier
  3. 2025-07-26 600+ → 500+ down after 306 days in tier
  4. 2024-09-23 500+ → 600+ up after 1 days in tier
  5. 2024-09-22 600+ → 500+ down after 4 days in tier
  6. 2024-09-18 500+ → 600+ up after 2 days in tier
  7. 2024-09-16 600+ → 500+ down after 2 days in tier
  8. 2024-09-14 500+ → 600+ up after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Dynamic Pricing & Discounts Lite: 300+ active installs, 3.9★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/woo-dynamic-pricing-discounts-lite