WP Reroute Email
by Sajjad Hossain · Email & Marketing
Also makes 1 other plugin · 3K+ installs across the portfolio →
This plugin reroutes all outgoing emails from a WordPress site (sent using the wp_mail() function) to a predefined configurable email address.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 71/100
Stale · Few reviews
Active installs
1K+
≈1.9K estimated
Momentum
+6%
downloads vs prior 30d
Biggest opportunity: Add “email routing” to your wp.org tags. You rank #18 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed it's a slot worth spending.
71 health vs 66 average across 2,122 Email & Marketing plugins
Install conversion
How it's measured →3.2%
of downloads still active
At least 1K of 30.9K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,295 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 483 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.8.12, the current branch or newer
5.0★ over 9 reviews, smoothed to 4.24★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Last updated 483 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
42
Momentum
Mixed: one swing, the rest drifting
+0.3
Velocity
places per keyword, 20d
25%
Breadth
of keywords climbing, 20d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| reroute | #1 | #1 | 0 |
| email routing | #18 | #19 | 0 |
| developer tool your tag | Not in the top 24 | ||
| development server your tag | Not in the top 24 | ||
| email your tag | Not in the top 24 | ||
| mail your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 2 listed. 2 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Add “email routing” to your wp.org tags. You rank #18 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed it's a slot worth spending.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.3y ago
latest release · v1.5.2 · 6 Jul 2025
26
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 93% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 4.1 years ago; the previous band took 2.8 years to cross, which places it about 90% of the way through.
Install history since 27 May 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ Richard Munter11mo ago
Thank you for this very useful plugin for preventing unwanted emails from going out. I’ve used this on test versions of sites to block automated emails from going to site members. I used this today when updating old WooCommerce orders but didn’t want automatic emails going to customers and confusing them. Works well and has useful options such as blocking emails completely which was helpful today as I would otherwise have sent over 240 emails.
Read on wp.org ↗ - ★★★★★ andrearago1.6y ago
It works great and it can also disable emails a log them.
Read on wp.org ↗ - ★★★★★ Nawawi Jamili6.2y ago
This is a great plugin you must have when doing plugin development.
Read on wp.org ↗ - ★★★★★ wpoverwatch6.7y ago
I love not having to worry about who I might inadvertently send an email to when debugging plugins. So far this plugin has worked flawlessly for me. I don’t think I’ve ever left a review on a WordPress plugin before, but this plugin is going to be tremendously useful and so I thought I would come on here to say a big thank you to Sajjad for making this plugin. Thanks.
Read on wp.org ↗ - ★★★★★ Jer Clarke8.4y ago
Having emails go out from test sites is a nightmare and this plugin makes it easy to completely turn them off, I love it! Only thing I wish was there is the ability to selectively re-enable certain emails, specifically password reset emails. In my case, I need to be able to have users log into the test site sometimes, and if they don’t know their password, having them reset it is so much easier than any other solution. Would be great to have a checkbox for this in particular (and maybe some other cases). Either way, amazing plugin, been using it for years and it’s been kept up to date nicely 👍
Read on wp.org ↗ - ★★★★★ Anonymous10.7y ago
The plug-in is awesome and works perfect!
Read on wp.org ↗ - ★★★★★ samuel.adams.ny11.3y ago
It’s really a useful and must-have-for-dev plugin.
Read on wp.org ↗ - ★★★★★ mahabub8111.7y ago
I used this plugin in development server, so the real customers did not get test email.
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 3 disclosed vulnerabilities are patched in the current version (1.5.2). Sites still on an older version should update.
- Patched High · 7.2 WP Reroute Email <= 1.4.9 - Unauthenticated Stored Cross-Site Scripting via Email Subject ↗2023-07-05 CVE-2023-3168 Improper Neutralization of Input During Web Page Generation Affects <= 1.4.9 Patched in 1.5.0
- 2023-04-14 CVE-2023-27605 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.4.6 Patched in 1.4.8
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
1 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 784 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 3 of 4 tags appear in the text; "developer tool" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2022-10-04 500+ → 1K+ up after 1031 days in tier
- 2019-12-08 100+ → 500+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Kadence WooCommerce Email Designer 90K+ installs · 4.4★ · 2 shared tags A -
SMTP Mailer 70K+ installs · 4.5★ · 2 shared tags A -
Change Mail Sender 20K+ installs · 4.2★ · 2 shared tags C -
Zoho Mail for WordPress 20K+ installs · 3.8★ · 2 shared tags B -
Gmail SMTP 10K+ installs · 4.1★ · 2 shared tags A -
WP Mail Log 10K+ installs · 4.7★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for WP Reroute Email into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wp-reroute-email" width="480" height="300" style="border:0" loading="lazy" title="WP Reroute Email — Plugin Pulse"></iframe> WP Reroute Email: 1K+ active installs, 5.0★ (9 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/wp-reroute-email
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