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Social Media Auto Poster – Schedule & Publish to Buffer

by WP Zinc · Social

Also makes 4 other plugins · 10.6K+ installs across the portfolio →

Automatically post and schedule your WordPress content to Facebook, X/Twitter, LinkedIn, Threads, Bluesky, and more social networks using Buffer.

How scoring works →
88 Health · A
Maintenance 100/100
Rating quality 86/100
Support 70/100

88 health vs 55 average across 1,135 Social plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

98 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 88/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

-29% vs prior 30d
304Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

12.4K

now · peak 34.9K

15.3K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Social Media Auto Po · #2555 you Social Media Auto Po · #13070 Blog2Social: Social · #779 Bit Social · #2865

Rating trend

Star average over time · dips mark rough releases

4.5Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

2.2Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

19

releases in the last 12 months

2mo ago

latest release · v6.1.2

119

tagged releases on record

Recent releases

6.1.2 · 2mo ago6.1.1 · 2mo ago6.1.0 · 2mo ago6.0.9 · 2mo ago6.0.8 · 2mo ago6.0.7 · 2mo ago6.0.6 · 3mo ago6.0.5 · 3mo ago6.0.4 · 3mo ago6.0.3 · 3mo ago6.0.2 · 3mo ago6.0.1 · 3mo ago6.0.0 · 3mo ago4.1.0 · 3mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v6.1 43%
v4.0 25%
v6.0 16%
v3.9 8.7%
Older / other versions 7.2%

Estimated active installs

The public count shows “7K+”. Our estimate pins where the real number sits.

tracked estimate
7K–8K ≈7.7K

Refined from the date this plugin crossed into its current band.

Install history · since 2015-08-14 · 1,435 observations

7KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

Details

Version
6.2.3
Last updated
yesterday
Added
2012-04-30 · 14 yrs old
Requires WP
5.0
Tested up to
7.1
Requires PHP
7.4

Recent reviews

All reviews on wp.org ↗
  1. basketinsidecom
    3mo ago

    Great plugin, but update still get problem

    Read on wp.org ↗
  2. likeyourbody
    3mo ago

    An absolutely essential plugin with powerful conditional settings and smart logic that make automation truly efficient. It fills a real gap and has been a great help in managing and supporting the daily operation of likeyourbody.net. It saves a lot of time with social media publishing and helps keep our content workflow organized. Keep up the great work, guys!

    Read on wp.org ↗
  3. BGRATED
    4mo ago

    Major bug this will start duplicating your images. So you see duplicats its from this app. It for some reason tries to adjust images I assume for facebook or maybe Instagram?I have TONS just found out it was this app doing it.

    Read on wp.org ↗
  4. Dino Pierini
    8mo ago

    It’s great

    Read on wp.org ↗
  5. homewise1
    11mo ago

    limited features comparing to the charges

    Read on wp.org ↗
  6. Winston
    11mo ago

    PLEASE add a feature to automatically remove failed posts from Buffer queue. This is the most annoying thing ever with your plugin. Almost every week our team has to log in to 10+ sites we manage to manually remove the failed posts from the queue. This could be done automatically through your plugin since you have a Buffer API key and as you know Buffer is only giving them to approved partners… So only you can fix this problem. We have already reported it long time ago, but nothing was done… I’ll change this review to a 5 stars if it’s fixed.

    Read on wp.org ↗
  7. misterbates
    12mo ago

    I’ve been wanting a way to post the same content on my website and on Facebook. WordPress + Buffer + WP to Buffer FINALLY provides that link. It’s very easy to setup, and the flexibility of being able to take different actions depending on the post type and my specified conditions is fantastic. Truly a useful, usable plug-in! This topic was modified 10 months, 1 week ago by misterbates.

    Read on wp.org ↗
  8. pauldrecksler
    1.0y ago

    This plugin was working great for a while, until I changed my setup from Article Type = “Article” to “NewsArticle”. Then it stopped working as intended. I reached out to support, we did some troubleshooting, and Tim ended up writing me a custom plugin to work alongside WP to Buffer Pro to accomplish what I need. Now I’m back in action. Thanks Tim.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. 2026-08-24 Version 6.2.3 Fix: Authentication: Refresh token before API request to avoid connection expiry Fix: Authentication: Only show Reconnect button if the connection has expired Updated: API: Link Posts: Use metadata.{service}.linkAttachme 6.2.3
  2. 2026-08-21 Version 6.2.2 Added: PHPStan static analysis improvements 6.2.2
  3. 2026-08-20 Version 6.2.1 Fix: Status: Images: Don’t attempt to assign image to status if no image exists 6.2.1
  4. 2026-08-19 Version 6.2.0 Added: Namespaced WPZinc\Social (previously WP_To_Social_* classes) and WPZinc\Shared (previously WPZincDashboardSubmodule) Added: Status: Scheduling: Post Immediately option Updated: Improved WordPress Coding Standards 6.2.0
  5. 2026-07-10 Version 6.1.2 Added: Settings: Authentication: Refresh Profiles button. See Docs: https://www.wpzinc.com/documentation/wordpress-buffer-pro/manage-account-connections/#refresh-profiles Updated: API: Profiles: Cache data in options ins 6.1.2
  6. 2026-07-09 Version 6.1.1 Fix: Status: Update GraphAPI query to fix Argument "input" has invalid value error 6.1.1

Known vulnerabilities

via Wordfence Intelligence

1 disclosed vulnerability on record for this plugin, fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2022-08-05 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 3.8.1 Patched in 3.8.2

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 4 languages, 1 at 90% or more

Portuguese (Brazil) 100%
Dutch 36%
Spanish (Spain) 17%
German 12%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-07-10 8K+ → 7K+ down after 364 days in tier
  2. 2025-07-11 9K+ → 8K+ down after 288 days in tier
  3. 2024-09-26 8K+ → 9K+ up after 318 days in tier
  4. 2023-11-13 7K+ → 8K+ up after 1 days in tier
  5. 2023-11-12 8K+ → 7K+ down after 1 days in tier
  6. 2023-11-11 7K+ → 8K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Social Media Auto Poster – Schedule & Publish to Buffer: 7K+ active installs, 4.5★ (124 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/wp-to-buffer