WPML Translate Shortcode
by Mirco Babini · Multilingual
Also makes 9 other plugins · 1.1K+ installs across the portfolio →
Adds the wpml_translate shortcode to your shortcode suite. You can also use the wpml_text_if_language( $lang, $content ) in your php code.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 47/100
Stale · Likely abandoned · Few reviews
Active installs
100+
≈150 estimated
Momentum
+232%
low volume, under 1,000 downloads a month
Biggest opportunity: “language”, “translate” and “translation” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
47 health vs 67 average across 499 Multilingual plugins
Install conversion
How it's measured →0.9%
of downloads still active
At least 100 of 11.4K lifetime downloads are still running, in line with its category: the median Multilingual plugin keeps 0.8%, across 280 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Multilingual plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 10+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 3.7.41, well behind 7.1.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 3896 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 3.7.41; the current branch is 7.1
5.0★ over 6 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 3896 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| language your tag | Not in the top 24 | ||
| translate your tag | Not in the top 24 | ||
| translation your tag | Not in the top 24 | ||
| translator your tag | Not in the top 24 | ||
| wpml your tag | Not in the top 24 | ||
0 searches this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “language”, “translate” and “translation” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 3 Nov 2024 · 730 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 94 · peaks are release surges
Directory rank
Ranked about #13,300 to #16,400, alongside the other plugins at 100+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Estimated active installs
The public count shows “100+”. Our estimate pins where the real number sits.
Modeled within the band wp.org reports; tightens as we track daily.
Install history since 15 Sep 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Adds the wpml_translate shortcode to your shortcode suite. You can also use the wpml_text_if_language( $lan..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WPML.
- ✓ Headings and lists 4 headings and 1 list.
- ! Enough to quote 689 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 3 of 5 tags appear in the text; "translation", "translator" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
- W WPML Shortcodes 800+ installs · 4.2★ · 5 shared tags D
-
Translate WordPress with GTranslate 900K+ installs · 4.9★ · 4 shared tags A -
Translate WordPress – Google Language Translator 100K+ installs · 4.7★ · 4 shared tags A -
SML – Simple Multilingual – Translation & Language Switcher 10+ installs · 4.1★ · 4 shared tags D -
Polylang 900K+ installs · 4.7★ · 3 shared tags B - A Admin Locale 6K+ installs · 4.1★ · 3 shared tags D
Embed this report card
Drop a live Pulse card for WPML Translate Shortcode into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wpml-translate-shortcode" width="480" height="300" style="border:0" loading="lazy" title="WPML Translate Shortcode — Plugin Pulse"></iframe> WPML Translate Shortcode: 100+ active installs, 5.0★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/wpml-translate-shortcode
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