WPSSO Schema Product Metadata for WooCommerce
by JS Morisset · SEO
Also makes 30 other plugins · 30.5K+ installs across the portfolio →
MPN, ISBN, GTIN-8, UPC, EAN, GTIN-14, net dimensions, and fluid volume for better WooCommerce Schema markup.
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Health
A 88/100
no flags
Active installs
400+
≈500 estimated
Momentum
+5%
downloads vs prior 30d
Biggest opportunity: Swap “schema” for “metadata”. “schema” isn't earning its slot: it only gets you to #21. “metadata” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
88 health vs 65 average across 2,223 SEO plugins
Install conversion
How it's measured →1.1%
of downloads still active
At least 400 of 35.3K lifetime downloads are still running, in line with its category: the median SEO plugin keeps 1.2%, across 1,193 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other SEO plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 1 release in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 3 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.8★ over 16 reviews, smoothed to 4.27★ and held back under 25 reviews
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
36
Momentum
Losing ground
-0.7
Velocity
places per keyword, 28d
17%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| upc your tag | #5 | #8 | 0 |
| isbn your tag | #5 | #8 | 0 |
| metadata | #7 | #9 | up 2 |
| mpn your tag | #7 | #10 | down 2 |
| ean your tag | #7 | #7 | up 1 |
| gtin | #9 | #14 | down 2 |
| fluid | #9 | #10 | down 2 |
| upc a | #5 | #8 | 0 |
| isbn 13 | #5 | #7 | down 1 |
| woocommerce schema | #15 | #21 | up 1 |
| schema your tag | #21 | #18 | up 3 |
| mpn for product | #7 | #12 | — |
| isbn woocommerce | #7 | #13 | 0 |
| ean 13 | #7 | #8 | 0 |
| schema markup | #20 | #22 | up 3 |
| product schema | #16 | #21 | 0 |
| volume | #24 | #23 | down 3 |
| rich results | #24 | #22 | — |
| woocommerce ean | #23 | #19 | down 3 |
44 searches this plugin appeared in over the last 90 days, 19 listed. 25 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “schema” for “metadata”. “schema” isn't earning its slot: it only gets you to #21. “metadata” sits at #7 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,489 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 2.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
1
releases in the last 12 months
5mo ago
latest release · v6.0.0 · 28 May 2026
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 78% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “400+”. Our estimate pins where the real number sits.
Crossed into this band yesterday and a band this size takes about a year or more to cross, so the real count is still just under 500.
Install history since 18 Apr 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ hs2.4y ago
nice gift
Read on wp.org ↗ - ★★★★★ cheekyone3.1y ago
All seems to be working well so far. I use a number of WPSSO plugins on sites and they are great.
Read on wp.org ↗ - ★★★★★ giovanni19683.9y ago
prodotto molto utile
Read on wp.org ↗ - ★★★★★ TC4.4y ago
Quality plugin and great support
Read on wp.org ↗ - ★★★★★ etodemerzel4.7y ago
I tried it, I installed it, I activated it but it was doing nothing, it didn’t appear on the product. it seems to me that I am downloading another plugin without which it does not work correctly, I don’t understand why it is not said from the beginning that other plugins must be downloaded.
Read on wp.org ↗ - ★★★★★ morlanddlf5.2y ago
Posted a query for my specific use case, received a response in less than an hour, a patch to confirm resolution shortly after then a further tweak the following morning. VERY impressed. Very comprehensive
Read on wp.org ↗ - ★★★★★ efsalvador5.5y ago
Great plugin.
Read on wp.org ↗ - ★★★★★ bindy3515.6y ago
Easy to use and it does all the hard work for you.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
Languages
via translate.wordpress.orgTranslated into 4 languages, 2 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names WPSSO Schema Product Metadata for WooCommerce when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Schema markup
Readme readiness
4 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 3 headings and 4 lists.
- ✓ Enough to quote 2,204 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-31 500+ → 400+ down after 225 days in tier
- 2026-03-20 600+ → 500+ down after 7 days in tier
- 2026-03-13 500+ → 600+ up after 2 days in tier
- 2026-03-11 600+ → 500+ down after 10 days in tier
- 2026-03-01 500+ → 600+ up after 5 days in tier
- 2026-02-24 600+ → 500+ down after 18 days in tier
- 2026-02-06 500+ → 600+ up after 1 days in tier
- 2026-02-05 600+ → 500+ down after 166 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
EAN Barcode Generator for WooCommerce: UPC, ISBN & GTIN Inventory 10K+ installs · 4.7★ · 2 shared tags A -
SKU Label Changer For WooCommerce 700+ installs · 3.9★ · 2 shared tags C -
UPC/EAN/GTIN Barcode Generator/Importer 500+ installs · 4.1★ · 2 shared tags B -
Carmo Product GTIN for WooCommerce 20+ installs · 3.8★ · 2 shared tags D -
Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ installs · 4.8★ · 1 shared tag A -
Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ installs · 4.8★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for WPSSO Schema Product Metadata for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wpsso-wc-metadata" width="480" height="300" style="border:0" loading="lazy" title="WPSSO Schema Product Metadata for WooCommerce — Plugin Pulse"></iframe> WPSSO Schema Product Metadata for WooCommerce: 400+ active installs, 4.8★ (16 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/wpsso-wc-metadata
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