ZenPress
by Quentin Le Duff (--Q--) · Performance
Also makes 1 other plugin · 90+ installs across the portfolio →
Clean up unused WordPress features, close security gaps, and configure cache integrations from a single settings page.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
Few reviews
Active installs
60+
≈69 estimated
Momentum
+33%
downloads vs prior 30d
Biggest opportunity: Add “autosave” to your wp.org tags. You rank #22 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed it's a slot worth spending.
84 health vs 69 average across 1,808 Performance plugins
Install conversion
How it's measured →2.1%
of downloads still active
At least 60 of 2.9K lifetime downloads are still running, above its category: the median Performance plugin keeps 1.4%, across 1,103 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Performance plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 10 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 23 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 2 reviews, smoothed to 4.13★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.4
Velocity
places per keyword, 27d
20%
Breadth
of keywords climbing, 27d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| sqlite | #11 | #14 | down 1 |
| apcu | #15 | #13 | down 1 |
| autosave | #22 | #20 | down 1 |
| autoptimize | #24 | #22 | down 2 |
| optimization your tag | Not in the top 24 | ||
| performance your tag | Not in the top 24 | ||
| security your tag | Not in the top 24 | ||
| woocommerce your tag | Not in the top 24 | ||
21 searches this plugin appeared in over the last 90 days, 4 listed. 17 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- Add “autosave” to your wp.org tags. You rank #22 for it without listing it, close enough for a declared tag to move you up. WordPress.org counts only your first five tags, so with 4 listed it's a slot worth spending.
Daily downloads
Since 16 Mar 2025 · 594 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 316 · peaks are release surges
Directory rank
Ranked about #19,100 to #20,000, alongside the other plugins at 60+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
10
releases in the last 12 months
23d ago
latest release · v2.3.0 · 8 Oct 2026
26
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Crossed into this band 19 days ago and a band this size takes about a year or more to cross, so the real count is still just under 70.
At the current install trend, crossing 70+ in roughly 167 days.
Install history since 16 Mar 2025
Recent reviews
All reviews on wp.org ↗- ★★★★★ watermelonpoop11mo ago
je suis très satisfaite par ce plugin, très pratique je recommande fortement !🤗
Read on wp.org ↗ - ★★★★★ latablerouge1.2y ago
ZenPress is an excellent lightweight WordPress optimization plugin that delivers on its promise of improving performance and security without the bloat. The plugin’s curated settings presets make it incredibly user-friendly for both beginners and experienced developers, while its deep integration with the native WordPress interface ensures a clean, familiar experience. This topic was modified 10 months, 3 weeks ago by latablerouge.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 1 language, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Clean up unused WordPress features, close security gaps, and configure cache integrations from a single set..."
- ✓ Has a FAQ 7 questions in the FAQ.
- ✓ FAQ asks real questions 7 of 7 read like questions a user would type.
- ! Names who it is for One audience phrase ("for woocommerce stores"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Gutenberg, Stripe, REST API.
- ✓ Headings and lists 13 headings and 10 lists.
- ✓ Enough to quote 4,344 characters of description.
- ✓ Tags match the text 3 of 4 tags appear in the text; "optimization" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-12 70+ → 60+ down after 22 days in tier
- 2026-09-20 60+ → 70+ up after 120 days in tier
- 2026-05-23 50+ → 60+ up after 38 days in tier
- 2026-04-15 40+ → 50+ up after 14 days in tier
- 2026-04-01 50+ → 40+ down after 13 days in tier
- 2026-03-19 60+ → 50+ down after 2 days in tier
- 2026-03-17 50+ → 60+ up after 11 days in tier
- 2026-03-06 60+ → 50+ down after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
ManageWP Worker 1M+ installs · 4.6★ · 2 shared tags A -
AMP 300K+ installs · 3.8★ · 2 shared tags C -
Performance Lab 100K+ installs · 4.2★ · 2 shared tags A -
Optimization Detective 60K+ installs · 4.0★ · 2 shared tags B -
Image Prioritizer 40K+ installs · 4.0★ · 2 shared tags B -
Simply Static – The Static Site Generator 30K+ installs · 4.5★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for ZenPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/zenpress" width="480" height="300" style="border:0" loading="lazy" title="ZenPress — Plugin Pulse"></iframe> ZenPress: 60+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/zenpress
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