wp.org search vs our merit ranking: “bigin”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “bigin”, we agree with wp.org on the top plugin, and our order differs from theirs on 5 of the top 18. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Integrazo Automator – Send Form & WooCommerce Data to CRM & Marketing Tools shows at wp.org #11 but places #16 on merit, a gap of 5 places. Its 100+ installs carry it up the search order; its 3.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
WP Zoho for Contact Form 7, WPForms, Elementor, Formidable and Ninja Forms – CRM, Bigin 3K+ · 5.0★ (44) throws errorsnot PHP-current
wp.org #1 2 
WP Gravity Forms Zoho CRM and Bigin 400+ · 5.0★ (25)
wp.org #2 3 
Integration for WooCommerce and Zoho CRM, Books, Invoice, Inventory, Bigin 1K+ · 5.0★ (84)
wp.org #3 4 
Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (259)
wp.org #6 ↑3 2 too low 5 
Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation 20K+ · 4.9★ (160)
wp.org #7 ↓1 2 too low 6 
Advanced Form Integration — Connect Forms to 300+ Apps 9K+ · 4.8★ (91)
wp.org #8 ↓1 2 too low 7 
Integration for Zoho CRM and Zoho Bigin – Contact Form 7, WPForms, Elementor, Gravity Forms and More 100+ · 5.0★ (4) thin reviews
wp.org #4 3 too high 8 
Forms Bridge – Infinite integrations 100+ · 5.0★ (2) thin reviews
wp.org #5 3 too high 9 
Zoho Forms – Drag & Drop Form Builder for Websites – Contact Forms, Payment Forms, Order Forms & More 10K+ · 2.7★ (14) thin reviews
wp.org #9 ↓1 10 
Zoho Integration for WordPress 200+ · 2.9★ (9) thin reviews
wp.org #17 7 too low 11 
Integration for WooCommerce – Zoho CRM, Books, Invoice, Inventory, Desk, Campaigns, Bigin 10+ · 0.0★ (0) thin reviews
wp.org #10 1 too high 12 
Integrate multiple Zoho products with WooCommerce and 20+ WordPress form plugins 30+ · 0.0★ (0) thin reviews
wp.org #12 13 
Integrazo Flow – Automate with AI, Send Data to CRM, Google Sheets and More — · 0.0★ (0) thin reviews
wp.org #15 2 too low 14 
Centous Integration for Zoho with Contact Form 7, WPForms, Elementor Forms, and Formidable Forms — · 4.0★ (1) thin reviews
wp.org #13 1 too high 15 
FormBridge for Zoho — · 0.0★ (0) thin reviews
wp.org #16 1 too low 16 Integrazo Automator – Send Form & WooCommerce Data to CRM & Marketing Tools 100+ · 3.0★ (2) thin reviews
wp.org #11 5 too high 17 
SimpleMailer Contact Form — · 0.0★ (0) closure risk thin reviews
wp.org #18 1 too low 18 
W3SCloud Contact Form 7 to Bigin 10+ · 1.0★ (1) closure risk thin reviews
wp.org #14 4 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.