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wp.org search vs our merit ranking: “digital games”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “digital games”, we agree with wp.org on the top plugin, and our order differs from theirs on 14 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

eCommerce Companion shows at wp.org #6 but places #18 on merit, a gap of 12 places. Its 6K+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WPZOOM Connect: Social Icons Widget & Block, Share Buttons & Click to Chat places #9 on merit, 4.9★ from 144 reviews, but shows at wp.org #19. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Super Page Cache – Cloudflare Cache, Page Speed & Core Web Vitals 70K+ · 4.8★ (518) wp.org #1 2 Serial Numbers – Ultimate License Manager for Selling, Licensing & Securely Delivering Digital Content with WooCommerce 1K+ · 4.7★ (78) wp.org #3 1 too low 3 GamiPress – Gamification plugin to reward points, badges & ranks in WordPress, now with AI 10K+ · 4.9★ (493) wp.org #7 ↑1 4 too low 4 Product Feed Manager for WooCommerce – CTX Feed – Support 220+ Shopping, AI & Social Channels 90K+ · 4.6★ (838) wp.org #10 ↓5 6 too low 5 Live Composer – Free WordPress Website Builder 10K+ · 4.4★ (212) wp.org #8 ↑1 3 too low 6 Personal Dictionary – Vocabulary Games, Memory Games 70+ · 4.8★ (8) wp.org #2 4 too high 7 Bit integrations – Form Integration, Webhook, Spreadsheets, CRM, LMS & Email Automation 20K+ · 4.9★ (160) wp.org #16 9 too low 8 Graphina – Charts and Graphs For Elementor 9K+ · 4.1★ (16) wp.org #5 ↑1 3 too high 9 WPZOOM Connect: Social Icons Widget & Block, Share Buttons & Click to Chat 90K+ · 4.9★ (144) wp.org #19 10 too low 10 WP Event Manager – Events Calendar, Registrations, Sell Tickets with WooCommerce 20K+ · 4.0★ (250) wp.org #18 ↑1 8 too low 11 Flexible PDF Coupons – Gift Cards & Vouchers for WooCommerce 2K+ · 4.7★ (31) wp.org #12 1 too low 12 MyCryptoCheckout – Bitcoin, Ethereum, and 100+ altcoins for WooCommerce 8K+ · 4.3★ (49) wp.org #13 1 too low 13 Key Manager – Effortlessly sell license keys, game keys, pin codes, gift cards, and more with WooCommerce 200+ · 5.0★ (3) wp.org #4 9 too high 14 Convesio Convert – WooCommerce Email Marketing Automation with Website Personalization, Popups and Forms 80+ · 4.8★ (17) wp.org #24 10 too low 15 WCB | WP Configurator Builder – Product Configurators Made Simple 100+ · 5.0★ (3) wp.org #9 ↑1 6 too high 16 SiteSEO – SEO Simplified 400K+ · 4.0★ (8) wp.org #11 5 too high 17 Topic Progression Using Storyline/Captivate for LearnDash 400+ · 4.0★ (4) wp.org #15 ↓1 2 too high 18 eCommerce Companion 6K+ · 5.0★ (1) wp.org #6 ↑1 12 too high 19 PreOrders for WooCommerce – PreCart 70+ · 4.3★ (4) wp.org #20 1 too low 20 Live Copy Paste for Elementor – Cross Domain Copy Paste & Page Duplicator 6K+ · 4.3★ (3) wp.org #14 ↑1 6 too high 21 AnyTrack for WooCommerce 100+ · 5.0★ (1) wp.org #17 4 too high 22 KEYMARIATOO – digital product license manager & selling tool — · 0.0★ (0) wp.org #23 1 too low 23 GoFundMe Pro | Nonprofit Donation Forms 400+ · 5.0★ (1) wp.org #21 2 too high 24 Cryptocurrency Payments & Donations with Copperx 10+ · 5.0★ (1) wp.org #22 2 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.