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wp.org search vs our merit ranking: “endereco”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “endereco”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Frete Click shows at wp.org #9 but places #21 on merit, a gap of 12 places. Its 10+ installs carry it up the search order; its 4.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Claudio Sanches – Correios for WooCommerce places #3 on merit, 4.9★ from 868 reviews, but shows at wp.org #7. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Autocomplete Address for WooCommerce 7K+ · 4.8★ (24) wp.org #1 ↑4 2 PagBank / PagSeguro e Vindi para WooCommerce 3K+ · 5.0★ (64) wp.org #2 ↓1 3 Claudio Sanches – Correios for WooCommerce 20K+ · 4.9★ (868) wp.org #7 ↑2 4 too low 4 Correios Automático – Rastreio, Frete, Etiqueta, Declaração e Devolução 4K+ · 5.0★ (90) wp.org #3 ↓1 1 too high 5 Virtuaria Correios – Frete, Etiqueta, Rastreio e Declaração 500+ · 5.0★ (19) wp.org #6 ↓2 1 too low 6 AutoCEP 1K+ · 5.0★ (6) wp.org #4 ↑3 2 too high 7 A Autopreenchimento de endereço em formulários 1K+ · 5.0★ (15) wp.org #10 ↑1 3 too low 8 Módulo PagSeguro 900+ · 4.8★ (32) wp.org #13 ↑3 5 too low 9 IUGU for WooCommerce 300+ · 4.3★ (11) wp.org #8 ↑2 1 too high 10 FPG – Endereço automático por Cep no Checkout 800+ · 5.0★ (4) wp.org #5 ↓2 5 too high 11 Cálculo do frete somente com o CEP – WC Brasil 1K+ · 4.2★ (10) wp.org #24 13 too low 12 Frenet Shipping Gateway for WooCommerce – Correios, Etiquetas e Rastreio 4K+ · 3.9★ (8) wp.org #23 ↑1 11 too low 13 RaCar Checkout Manager for Brazilian Stores 10+ · 0.0★ (0) wp.org #11 ↑3 2 too high 14 Melhor Envio 10K+ · 2.2★ (59) wp.org #22 ↓16 8 too low 15 Terpan Gateway de Pagamentos — · 0.0★ (0) wp.org #14 ↑3 1 too high 16 PagBank for WooCommerce 4K+ · 3.6★ (7) wp.org #21 ↑2 5 too low 17 PB Autocomplete CEP for WooCommerce — · 0.0★ (0) wp.org #15 ↑3 2 too high 18 CheckoutBR – Campos Brasileiros no Checkout: CPF, CNPJ 2026 com Letras, Número e Bairro for WooCommerce — · 0.0★ (0) wp.org #16 2 too high 19 Moneria para WooCommerce — · 0.0★ (0) wp.org #17 ↑2 2 too high 20 Envio Ecom — · 0.0★ (0) wp.org #18 ↑3 2 too high 21 Frete Click 10+ · 4.0★ (2) wp.org #9 ↑4 12 too high 22 F10 Escolar – Captura de Leads — · 0.0★ (0) wp.org #19 ↑3 3 too high 23 G Gateway de Pagamento Bitcoin Simplificado — · 0.0★ (0) wp.org #20 3 too high 24 Etiqueta e declaração dos Correios para WooCommerce 200+ · 4.0★ (2) wp.org #12 ↑3 12 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.